User Acquisition / Growth Manager - Apps

1 Year ago • All levels • Marketing

Job Summary

Job Description

User Acquisition Manager for mobile apps with experience in performance marketing, ROAS strategies, and UA platforms like Facebook Ads, AdMob, AppLovin, TikTok.
Must have:
  • Performance Marketing
  • ROAS Strategies
  • Mobile Apps
  • UA Platforms
Good to have:
  • Influencer Marketing
  • ASO
  • Viral Tactics
  • Experimentation
Perks:
  • Competitive Salary
  • Relocation Package

Job Details

Voodoo is a tech company that creates mobile games and apps. With 7 billion downloads and over 150 million monthly active users, Voodoo is the #3 mobile publisher worldwide in terms of downloads after Google and Meta.

The company is one of the most impressive examples of hypergrowth in the ecosystem, having raised over $1B and backed by Goldman Sachs, Tencent, and GBL.

Voodoo is now a team of over 750 employees worldwide, we’re looking for talented individuals from across the globe to come and entertain the world with us.


Team
Our Growth team is a transversal entity aiming to maximize and deliver the potential of any mobile product. It combines user acquisition, creative content production, monetization, and the tech capabilities required to turn applications into global hits. With over 150 experts, we operate at the forefront of mobile marketing and ad tech across consumer and social apps.

Role
Voodoo is looking for an User Acquisition Manager to own user acquisition activities on a portfolio of consumer and social apps. Leading you own portfolio of  Apps, you will leverage your expertise and creativity to turn great mobile products into global hits.

    • Plan and manage UA campaigns for multiple apps
    • Analyze the performance of our campaigns, identify the most relevant signals, and increase the ROAS of our apps
    • Work closely with our Product and Creative teams to coordinate efforts and share feedback
    • Use our suite of internal growth tools and interface with our Tech team to continuously improve them
    • Deepen your UA expertise and share best practices with other teams to keep our organization at the forefront of growth innovation
    • Lead transversal projects

Profile

    • You have experience in performance marketing and paid acquisition, in application or gaming companies
    • You have a successful track record with ROAS strategies on mobile games and/ or appsYou’re intimately familiar with user acquisition platforms (Facebook Ads, AdMob, AppLovin, TikTok, DSPs, etc.) and MMPs (Appsflyer, Adjust, etc.)
    • You’re well-versed with experimentation methodologies and processes
    • You have experience with influencer marketing and ASO
    • You’re a hacker: you’ve already tried innovative organic/ viral tacticsYou speak and write English fluentlyYou wish to work in an environment that values candor, freedom, and responsibility
Benefits
Competitive salary upon experience
Comprehensive relocation package (including visa support)
Swile restaurant lunch voucherGymlib sports subscription (100% taken in charge by us)
Sidecare healthcare coverage for your family
Child day care facilities (Les Petits Chaperons rouge)
Wellness activities in our Paris office
Creative hackathonUnlimited vacation policy
Full stack desk and computer equipment upon your request
Cooperate within a globally diverse team and a rich cross-cultural work environment

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