User Acquisition Manager

1 Year ago • All levels • Marketing

Job Summary

Job Description

User Acquisition Manager needed for a mobile game company, with experience in performance marketing, mobile games, and UA platforms.
Must have:
  • Performance Marketing
  • Mobile Games
  • UA Platforms
  • ROAS Strategies
Good to have:
  • Influencer Marketing
  • ASO
  • Viral Tactics
  • Experimentation
Perks:
  • Competitive Salary
  • Relocation Package

Job Details

Voodoo is a tech company that creates mobile games and apps. With 7 billion downloads and over 150 million monthly active users, Voodoo is the #3 mobile publisher worldwide in terms of downloads after Google and Meta.

The company is one of the most impressive examples of hypergrowth in the ecosystem, having raised over $1B and backed by Goldman Sachs, Tencent, and GBL.

Voodoo is now a team of over 750 employees worldwide, we’re looking for talented individuals from across the globe to come and entertain the world with us.


Team

Our Growth team helps maximize the potential of each Voodoo product within the ecosystem. The team is split into several job expertise such as user acquisition, ad monetization, video ads, playable ads, and influencer marketers. Being part of the Growth Team at Voodoo requires a lot of operational excellence and creativity in order to constantly adapt ourselves to stay ahead of the rest of the market.

Role

Voodoo is looking for an User Acquisition Manager to own user acquisition activities on a portfolio of games and apps. Reporting to one of our Lead UA Managers, you will leverage your expertise and creativity to turn great mobile products into global hits.

    • Plan and manage UA campaigns for multiple games and/ or apps
    • Analyze the performance of our campaigns, identify the most relevant signals, and increase the ROAS of our games and apps
    • Work closely with our Product and Creative teams to coordinate efforts and share feedback
    • Use our suite of internal growth tools and interface with our Tech team to continuously improve them
    • Deepen your UA expertise and share best practices with other teams to keep our organization at the forefront of growth innovation
    • Lead transversal projects and coach junior team members 

Profile

    • You have experience in performance marketing and paid acquisition, in application or gaming companies
    • You have a successful track record with ROAS strategies on mobile games and/ or apps
    • You’re intimately familiar with user acquisition platforms (Facebook Ads, AdMob, AppLovin, TikTok, DSPs, etc.) and MMPs (Appsflyer, Adjust, etc.)
    • You’re well-versed with experimentation methodologies and processes
    • You have experience with influencer marketing and ASO
    • You’re a hacker: you’ve already tried innovative organic/ viral tactics
    • You speak and write English fluently
    • You wish to work in an environment that values candor, freedom, and responsibility
Benefits

Competitive salary upon experience
Comprehensive relocation package (including visa support)
Swile restaurant lunch voucher
Gymlib sports subscription (100% taken in charge by us)
Sidecare healthcare coverage for your family
Child day care facilities (Les Petits Chaperons rouge)
Wellness activities in our Paris office
Creative hackathon
Unlimited vacation policy
Full stack desk and computer equipment upon your request
Cooperate within a globally diverse team and a rich cross-cultural work environment

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