Ads Apps Specialist

1 Month ago • 2-4 Years • Campaign Management

Job Summary

Job Description

The Ads Apps Specialist at gTech will partner with the business team to drive app strategy and performance for clients. Responsibilities include providing high-quality account and campaign servicing for Google app campaigns, building and implementing campaign solutions, monitoring performance, and optimizing to meet client objectives. The role requires developing new processes to simplify workflows, acting as a client advocate, and identifying business growth opportunities. The specialist will also provide insights to influence business and product development, support global teams, and formulate product requirements based on client and market needs. Fluency in Vietnamese and English is crucial for this role, which involves working with customers in Vietnam.
Must have:
  • Bachelor's degree or equivalent experience
  • 2+ years digital media/marketing experience
  • 1+ year customer relationship/account management experience
  • Fluency in Vietnamese and English
  • Campaign management and optimization skills
Good to have:
  • 4+ years campaign management experience (Search, Display, or App)
  • Client pitching or direct sales experience
  • Experience with app advertising, measurement, and attribution
  • Cross-functional collaboration and project success
  • Knowledge of app ecosystem and ad networks

Job Details


Minimum qualifications:

  • Bachelor's degree or equivalent practical experience.
  • 2 years of experience working with digital media or digital marketing/advertising solutions, implementing and measuring campaigns and providing client solutions.
  • 1 year of experience working in customer relationship development, account management, media consulting, or a similar role.
  • Ability to communicate in Vietnamese and English fluenty as this role requires working with customers in Vietnam.

Preferred qualifications:

  • 4 years of experience in a campaign management role for Search, Display or App advertising.
  • Experience pitching digital solutions to clients or direct sales experience.
  • Experience managing digital advertising campaigns for clients with proficiency in online measurement, operations, and ad networks, and the ability to implement and optimize campaigns.
  • Ability to independently lead, communicate, and collaborate with multiple stakeholders and work effectively with cross-site teams and demonstrated success on projects.
  • Knowledge of the Apps Ecosystem, App Advertising, technicalities of App Measurement and Attribution, Apps performer landscape.

About the job

gTech Ads is responsible for all support and media and technical services for customers big and small across our entire Ad products stack. We help our customers get the most out of our Ad and Publisher products and guide them when they need help. We provide a range of services from enabling better self help and in-product support, to providing better support through interactions, setting up accounts and implementing ad campaigns, and providing media solutions for customers business and marketing needs and providing complex technical and measurement solutions along with consultative support for our large customers. These solutions range from bespoke and customized ones for our customers to scalable support for millions of customers worldwide. Based on the evolving needs of our ads customers, we partner with Sales, Product and Engineering teams within Google to develop better solutions, tools, and services to improve our products and enhance our client experience. As a cross-functional and global team, we ensure our customers get the best return on investment with Google and we remain a trusted partner.

As the Vietnam Ads Apps Specialist, you will partner closely with the business team to drive Apps strategy and performance for some of the customers. You will advise them on growing their business and maximizing return on their marketing investment.

Google creates products and services that make the world a better place, and gTech’s role is to help bring them to life. Our teams of trusted advisors support customers globally. Our solutions are rooted in our technical skill, product expertise, and a thorough understanding of our customers’ complex needs. Whether the answer is a bespoke solution to solve a unique problem, or a new tool that can scale across Google, everything we do aims to ensure our customers benefit from the full potential of Google products.

To learn more about gTech, check out our .

Responsibilities

  • Provide high quality account and campaign servicing for a portfolio of accounts running Google app campaigns.
  • Dive into the client’s business objectives and build and implement campaign solutions, and monitor and optimize performance to meet these objectives.
  • Build new processes and solutions to simplify product optimizations and workflow, and act as an advocate for clients and your team to optimize business growth through tailored solutions and best practice sharing.
  • Anticipate business growth tests and identify/lead opportunities/programs that need to be initiated, and manage the day-to-day stakeholders and operations with limited guidance.
  • Provide practitioner insights to influence business, product development, and services, while supporting global teams by offering feedback and formulating product requirements based on client and market needs.

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