Associate Brand Director

2 Weeks ago • 4-6 Years • Campaign Management • Business Development

About the job

Job Description

The Associate Brand Director at Law & Kenneth Saatchi & Saatchi will manage daily operations, including inter-departmental coordination, project finalization, client feedback management, and market visits. Responsibilities include defining and initiating projects, managing costs and schedules, exceeding client expectations, breaking down client briefs for the team, briefing creative and technical teams, and planning and implementing marketing campaigns. The role also involves tracking campaign results, monitoring team productivity, sharing industry knowledge, team grooming, resource allocation, billing, vendor coordination, client relationship management, new business acquisition, competitor benchmarking, and developing client dashboards.
Must have:
  • Manage day-to-day operations
  • Define and manage projects
  • Exceed client expectations
  • Break down client briefs
  • Plan and implement campaigns
  • Track and analyze results
  • Client relationship management
  • New business acquisition
Good to have:
  • Strong negotiation skills
  • Proficiency in MS Office
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Company Description

Law & Kenneth Saatchi & Saatchi Pvt Ltd. is a full-service advertising agency specializing in traditional and digital advertising, branding and marketing. The agency serves a wide range of local and global clients,which include Renault India Pvt. Ltd, Dabur India Ltd, Tata AIG General Insurance Co. Ltd, Godrej Interio—a business unit of Godrej and Boyce Mfg Co. Ltd, ITC Ltd, Reliance Industries Ltd, Idea Cellular Ltd and Hero MotoCorp Ltd. We offer an ideas-driven entrepreneurial spirit and a comprehensive range of service including advertising, design and importantly a strongly integrated digital presence.

Our Inspirational Dream - Life changing creative ideas from new India that shape the world.

 

Our Spirit- Nothing is Impossible

Do read more about us here - www.lksaatchi.com (company website)

Website

http://lksaatchi.com

Job Description

Position: Associate Brand Director

Exp Required: 4 – 6 years

Main Task & Responsibilities:

Ø  Manage day to day operations (inter dept coordination, intra dept coordination, finalizing work – taking feedback, decoding client feedback, artworks, attention to detail, market visits, minutes of the meeting.)

Ø  Define and initiate projects, manage cost, schedule, and performance of projects, while working to ensure the ultimate success and acceptance of the Strategy for the brand.

Ø  Exceeding client expectation with high service & delivery quality.

Ø  Breaking down “client briefs” for the team.

Ø  Briefing the requirements and guidelines into clear actionable and discussing possible solutions with content, creative & technical teams.

Ø  Work closely with planning team to plan and implement all marketing campaigns including campaign collaterals.

Ø  Track, analyze and summarize campaign results and progress.

Ø  Monitoring resource productivity periodically to ensure high team efficiency and better turnaround times for project completion.

Ø  Knowledge sharing with the internal team on the various innovations. Campaigns that are being done across the industry.

Ø  Team grooming and process implementation to ensure productivity and efficiency in the team is maintained.

Ø  Resource allocation, billing, Invoicing management , vendor coordination and tie ups to fulfill requirements that arise on the brands.

Ø  Responsible for understanding client goals and agency deliverables.

Ø  To generate business from fresh clients through research and clientele. Create, maintain and enhance relationships with all clients.

Ø  New Business Acquisition, instrumental in “Client Pitch & Acquisition” for high potential clients and continuously exploring new sales and marketing channels.

Ø  Competitor Benchmarking, researching and Strategic inputs for monthly reviews on brands, thus contribute ideas to grow the clients’ business.

Ø  Monitoring the accounts throughout the life cycle for campaign performance, new business opportunities, Client retention and nurturing.

Ø  Initiate “Client Dashboards” for automating real time campaign performance metrics as a Value add for clients.

Ø  To service accounts after sales and maintain relation with existing clients and generate business through renewals. Responsible for contributing ideas to grow the clients business.

Qualification Required: Graduate/Post Graduate in any

Other/ Special Requirements:

Ø  Creative thinking, analytical & problem solving

Ø  Strong interpersonal and Communication Skills

Ø  Ability to collaborate effectively at all levels and functions

Ø  Strong client-servicing orientation

Ø  Ability to manage projects to successful completion, multi-task, and work within tight deadlines

Ø  Sound business acumen; strategic skills

Ø  Strong negotiation skills

Ø  Demonstrated prowess in all MS Office programs

 

 

 

 

Additional Information

All your information will be kept confidential according to EEO guidelines.

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About The Company

Founded in 1926 by Marcel Bleustein-Blanchet, today Publicis Groupe is the second largest communications group in the world and a leader in marketing, communication, and digital business transformation, led by Arthur Sadoun, the third CEO in its history.


Publicis Groupe is positioned at every step of the value chain, from consulting to execution, combining marketing transformation and digital business transformation. Publicis Groupe is a privileged partner in its clients’ transformation to enhance personalisation at scale. The Groupe relies on ten expertise concentrated within four main activities: Communication, Media, Data and Technology. Through a unified and fluid organisation, its clients have a facilitated access to all its expertise in every market. Present in over 100 countries, Publicis Groupe employs around 98,000 professionals.


Facebook: http://www.facebook.com/publicisgroupe

Twitter: @PublicisGroupe

Youtube: http://www.youtube.com/publicisgroupe

Website: www.publicisgroupe.com

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