Digital Demand Marketing Associate

Onward Search is a specialized staffing and talent solutions company that helps professionals find top jobs with the nation’s leading brands. We’re looking to hire a Digital Demand Marketing Associate for a Fintech client.

This is a 6+ month contract opportunity. The role is located in New York City, and is hybrid, typically 2 days onsite weekly.

The Digital Demand Marketing Associate Director will lead the development and execution of a cohesive digital strategy to enhance online presence, increase user engagement, and drive business growth. This role leverages advanced technologies, AI, personalization, and multi-media content to optimize marketing efforts across the digital ecosystem.

In partnership with content creators and enterprise marketing teams, the Associate Director will use data-driven insights to refine campaigns, improve performance, and deliver measurable revenue outcomes.

Key Responsibilities:

• Website Optimization

  • Manage and optimize the company website to align with SEO best practices and user experience standards, driving organic traffic and visibility.

• Digital Campaign Management

  • Develop, execute, and optimize multi-channel digital marketing campaigns, including social media, email, SEO, SEM, and display advertising, to generate leads and drive engagement.

• Digital Content Oversight

  • Oversee digital content assets to ensure relevance and resonance with targeted customer segments, maximizing engagement.

• User Experience (UX)

  • Collaborate with design and internal teams to enhance website UX, ensuring alignment with strategic marketing objectives.

• Digital Marketing Expertise

  • Serve as the primary expert on social media, SEO, SEM, paid media, and multimedia content, ensuring the delivery of compelling and impactful digital assets.

• Analytics and Insights

  • Analyze performance metrics to assess user behavior, ROI, and campaign success, providing actionable insights for optimization.

• Conversion Rate Optimization

  • Implement strategies to improve website conversion rates, turning visitors into leads and customers.

• A/B Testing

  • Conduct A/B testing on digital marketing elements, including web pages, calls-to-action, and advertising, to refine strategies.

• Cross-Functional Collaboration

  • Ensure consistent messaging and branding across digital channels in collaboration with various internal teams.

• Training and Development

  • Provide training and guidance to team members on best practices and tools for web, social media, SEO, and paid advertising.

• Trend Monitoring

  • Stay current with industry trends, emerging technologies, and best practices to maintain a competitive edge in digital marketing.

Requirements and Skills:

• Experience:

  • 5–7 years of experience in digital marketing or a related role with a proven track record of successful campaigns.

• Technical Skills:

  • Proficiency in tools such as AEM (Adobe Experience Manager), Google Ads, LinkedIn Advertising, Hootsuite, and marketing automation platforms (e.g., Pardot, Marketo).
  • Solid understanding of SEO, content marketing, social media, and website analytics.

• Competencies:

  • Analytical mindset with a strong ability to translate data into actionable strategies.
  • Creative thinker with a passion for innovative marketing solutions.
  • Collaborative and team-oriented with strong stakeholder and project management skills.

• Education:

  • Bachelor’s degree in marketing, business, or a related field.

• Preferred Qualifications:

  • Experience with Adobe Experience Manager and its suite of products.

Perks & Benefits: 

• Medical, Dental, and Vision Insurance
• Life Insurance
• 401k Program
• Commuter Benefit
• eLearning
• Education Reimbursement
• Ongoing Training & Development

To qualify for our benefits package, you must work over 30 hours per week and the length of assignment must be a minimum of 10 weeks.

To learn more about this Digital Marketing Associate opportunity, apply now. Our recruitment team will be in touch, guide you through the interview process, and advocate on your behalf.

Employer Details:

• Onward Search is an equal opportunity employer, dedicated to a policy of non-discrimination in an employment with regard to race, color, religion, gender, sexual orientation, national origin, age, disability, genetic information, veteran status or any other classification protected by federal, state and local laws and ordinances. Candidates must be at least 18 years old to be considered for employment. EOE/M/F/D/V/SO.
• In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire.
• Onward Search is unable to support 1099 / Corp-to-Corp or Independent Contractor arrangements at this time. All freelancers will be paid as W2 employees.
• Onward Search offers medical, dental, vision benefits, as well as a 401k program, for all eligible full time temporary assignments.
• Onward Search is a drug-free workplace.
• Onward Search is a nationwide staffing agency and talent solutions provider specializing in creative, marketing and technology. Our clients are continuously turning to us to fill their open positions. Therefore, there is no application deadline for this position, as we are seeking candidates for this type of role across all our clients on an ongoing basis.