Senior Account Manager, Paid Social
About the job
SummaryBy Outscal
Job Description:
- Meta Ads Manager/Tiktok Ad account knowledge
- Ability to pull metrics from in-platform accurately and discern correct metrics to pull based on in-platform definitions
- Understand what the different KPIs mean and the importance throughout different parts of the funnel
- Full Funnel Understanding
- Brand Awareness
- In-market consideration
- Purchase consideration
- Conversion
- Ad Building - no errors in the setup/detail-oriented and organized
- Post IDs - adding 9x16
- Copy adjustment - adapting longer copy from Meta ads to work for TikTok (100 Character limit)
- Excel/Data pull knowledge (big plus for Pivot Tables)
- Budget Pacing
- Weekly Insights Agendas - Presenting & filling out
- Willingness to learn strategy/growth opportunity/take on new responsibility
- Able to be client facing and communicate with clients effectively in slack, etc. if they have any questions and need data pulls and performance updates
Location:
Makati CityBrand:
DentsuTime Type:
Full timeContract Type:
PermanentAbout The Company
We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next.
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