As an Account Enrichment Specialist, you will play a key role in supporting the sales development team by conducting in-depth account research and identifying the right decision-makers within target accounts. Your efforts will help SDRs tailor their outreach strategies to book high-quality discovery meetings with prospective clients.
oIdentify key decision-makers, influencers, and relevant personas within accounts (e.g., C-suite executives, VPs, directors).
oLeverage tools like LinkedIn Sales Navigator, ZoomInfo, Apollo.io, and company websites to gather data.
oEnrich CRM (e.g., Salesforce or HubSpot) records with accurate and up-to-date contact details, job titles, and organizational insights.
•5. Process Optimization
oContinuously improve research methodologies for accuracy and speed.
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