Associate Creative Director/Creative Director, Campaigns

^{At Kulfi Collective, we are a diverse team of storytellers, technologists, and cultural enthusiasts who believe in the power of content to shape minds and inspire change. We are on a mission to create original and branded content that resonates with Gen Y and Gen Z audiences, merging authentic narratives with cutting-edge digital experiences.}

What are we looking for

Associate Creative Director/ Creative Director, Campaigns X Spotify
Reporting to: Senior Creative director
Company: Kulfi Collective
Location: Mumbai

About the role

At Kulfi Collective, we are on a mission to make the world (wide web) a brighter place, one incredible story at a time. We are seeking a Creative Director to join our team of badass creatives and help us produce content that is kickass.
As a champion of Creativity at Kulfi Collective, you'll be the fearless leader of our creative projects, steering the ship towards greatness with your boundless creator energy and genius-level ideas. You'll be responsible for bringing your vision to life, from ideation to execution, while making sure everything we produce is on point and on brand.

A day in the life of a Associate Creative Director / Creative Director, Campaigns 

• Partner with Account Management & Strategy teams to uncover deep audience insights and translate them into compelling creative ideas.
• Lead creative campaigns from insight to execution, An Imagineer of all kinds of campaign led cultural first ideas that can go viral and reach the right audience
• Creating not just what the client asked for but what their campaign needs. Producing campaigns based on deep strategy and insights, Which are in line with the project’s objectives and requirements
• Craft and execute multi-platform, integrated campaigns that resonate across digital, social, experiential, and emerging media.
• Own the creative process end-to-end, from pitching fresh ideas to delivering high-quality outputs that push the brand forward.
• Act as the key creative liaison for clients, ensuring alignment between vision, strategy, and execution.
• Mentor, inspire, and scale the creative team, ensuring world-class talent and ideas fuel our work at Kulfi Collective
• Partnering with fellow creatives. Variabilizing and building the creative team at Supari
• Stay plugged into industry trends, cultural shifts, and audience behaviors to craft work that is not just relevant but trailblazing.

Qualities and skill sets we would like for you to showcase

• 5 - 8 years of experience in a creative role, preferably within a content studio
• Music/Entertainment First Thinking is a must
• You've got more big ideas than a superhero on steroids and can bring them to life with ease.
• You're a natural-born hustler with a creator mentality, with your own brand, followers and renowned work
• You are agile, You are a doer, You take creative ownership for the entire project. A generalist who handles everything, idea generation, scriptwriter, production and post. 
• You have excellent communication skills, inspiring our team with your can-do attitude.
• You're proficient in design tools such as Adobe Creative Suite and Figma, and you're not afraid to use them.
• Showcasing your ‘Can-do-everything’ attitude, Pushing the envelope and inviting the future of content creation by dabbling in AI Writer and AI Design Tools like Chatgpt, Runaway and more. Approaching everything as a problem solver.
• You're always on the lookout for the latest trends and technologies in the industry because you're just that curious.
• You’re a digital genius with an innate taste for the latest and greatest social platforms, digital technology, an instinct for snappy writing and a natural feel for what the audience wants.