The Go-to-Market Operations (GtM) team ensures Google's complex and ever-evolving Ads business runs smoothly.  We are instrumental in setting go-to-market strategy, and ensuring flawless execution and operations against the strategy.  We have teams embedded in each of the major Ads business areas as well as global teams that work across the business areas. Team members are analytical and strategic, with a pragmatic sense of how to get things done.  Responsibilities: Develop global strategies to drive brand, audience or product activation.  Collaborate with Global Business, Marketing, and Product organizations to drive cross-functional sponsorship and alignment on activation plans. Act as a subject matter expert of the ads industry and communicate latest industry trends and customer insights to executives and key stakeholder. Create and deliver clear written communications and presentations, tailored to audience levels, in support of strategic recommendations and implementation considerations. Conduct analyses and research in support of strategic recommendations to increase activation of data and insights.

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<div jscontroller="iYVHDc" class="DkhPwc" jsname="tIk9qd" data-id="132304155422139078" jsaction="A6AxKc:CXOOvf;"><div class="KwJkGe"><br><h3>Minimum qualifications:</h3><ul>
<li>Bachelor's degree or equivalent practical experience.  <br></li>
<li>4 years of experience in management consulting, sales operations, business strategy, investment banking, venture capital, private equity or corporate advisory, or 2 years of experience with an advanced degree.<br></li>
</ul><br><h3>Preferred qualifications:</h3><ul>
<li>2 years of experience in advertising, marketing, consultative sales, business development, or a digital media environment.</li>
<li>2 years of experience creating data sets, data modeling, and reporting.<br></li>
<li>Experience developing global activation strategies to increase awareness and actionability of customer and market insights.</li>
<li>Experience framing and solving ambiguous problems, with the ability to drive impact on strategic initiatives.<br></li>
<li>Knowledge of ads business across Google's product suite (e.g., Search, Performance Max, Shopping, Display, YouTube, Apps, Measurement, etc.).</li>
<li>Ability to develop cross-functional relationships and influence partner teams and leveraging both quantitative and qualitative insights.<br></li>
</ul></div><div class="aG5W3"><h3>About the job</h3><p>The Go-to-Market Operations (GtM) team ensures Google's complex and ever-evolving Ads business runs smoothly. We are instrumental in setting go-to-market strategy, and ensuring flawless execution and operations against the strategy. We have teams embedded in each of the major Ads business areas as well as global teams that work across the business areas. Team members are analytical and strategic, with a pragmatic sense of how to get things done.</p>
<p>The US base salary range for this full-time position is $114,000-$167,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.</p><p>Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about .</p></div><div class="BDNOWe"><h3>Responsibilities</h3><ul>
<li>Develop global strategies to drive brand, audience or product activation.</li>
<li><div>Collaborate with Global Business, Marketing, and Product organizations to drive cross-functional sponsorship and alignment on activation plans.<br></div></li>
<li><div>Act as a subject matter expert of the ads industry and communicate latest industry trends and customer insights to executives and key stakeholder.</div></li>
<li><div>Create and deliver clear written communications and presentations, tailored to audience levels, in support of strategic recommendations and implementation considerations.<br></div></li>
<li>Conduct analyses and research in support of strategic recommendations to increase activation of data and insights.</li>
</ul></div></div>

Global Activation Associate, Customer and Business Intelligence, Go-To-Market