Junior Advertising Specialist Intern

1 Month ago • All levels • Marketing

Job Summary

Job Description

52 Entertainment, a rapidly expanding gaming company, seeks to enhance its Marketing Team by recruiting a Junior Advertising Specialist Intern. This role is dedicated to maximizing the commercial potential of their games through creative and analytical approaches. The intern will focus on refining the visual aspects of games to improve app store performance and boost user engagement. Key responsibilities include managing advertising inventory, assisting in monitoring ad campaign delivery and creative quality, and learning basic troubleshooting. The role also involves optimizing the ad stack for increased ad revenues, identifying setup improvements, and contributing to performance analysis reports. Additionally, the intern will participate in team meetings, gain insights into the mobile gaming advertising sector, help organize advertising data, and benchmark competitors to drive innovation.
Must have:
  • Manage advertising inventory
  • Monitor ad campaign delivery
  • Optimize ad stack
  • Create reports and analysis
  • Benchmark competitors
Good to have:
  • Assist in troubleshooting
  • Organize advertising data
  • Participate in team meetings
Perks:
  • Learn about mobile gaming advertising

Job Details

52 Entertainment, a fast-growing gaming company, is looking to expand its Marketing Team to maximize the commercial potential of our games. This role requires a combination of creativity and analytical thinking, focused on optimizing the visual elements of our games to drive better app store performance and increase user engagement.

Main tasks :

  • Taking part in managing 52Eʼs advertising inventory

  • Assisting in the monitoring of ad campaign delivery and creative quality, and learning basic troubleshooting techniques.

  • Optimizes ad stack to maximize ad revenues (casual + other business units)
    Identify setup low hanging fruits & helps adress them with product team

  • Contributing to the creation of reports and analysis on advertising business performance.

Secondary tasks :

  • Participating in team meetings and learning about the advertising business in the mobile gaming industry.

  • Helping with the organization and maintenance of advertising-related data and documentation.

  • Drives innovation & benchmark competitors

Join the marketing team at our headquarters in Paris (Boulogne) working directly with 52E group monetization manager :

  • To take part in managing 52Eʼs advertising inventory

  • Adress advertising revenue portfolio operation & optimisation, and assist in the monitoring of ad campaign delivery and creative quality, and learning basic troubleshooting techniques.

  • Help with the organization and maintenance of advertising-related data and documentation.

  • Contribute to the creation of reports and analysis on advertising business performance.

  • Benchmark competition to elevates our games and our ad stack

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About The Company

52 Entertainment est le leader mondial dans divers jeux de stratégie et de réflexion en ligne. À la croisée des chemins entre le jeu, le divertissement et l'e-sport, 52 Entertainment présente un profil unique dans l'industrie du jeu en tant qu'unique plateforme Evergreen (plus de 65 jeux) rassemblant des communautés de joueurs passionnés et fidèles avec plus d'un milliard de parties jouées chaque année.52 Entertainment est le leader mondial dans plus de 5 catégories de jeux à succès, dont le bridge (BBO et Funbridge), la voile électronique (Virtual Regatta), le tarot, la belote, la canasta moderne et les dominos ainsi que les jeux casuals (Casualino, Loop Games).Son rayonnement est mondial (plus de 180 pays et plus de 27 langues prises en charge), son modèle économique est très rentable, résilient et prévisible, basé sur des modèles récurrents, des taux d'engagement élevés, une monétisation hybride et des économies unitaires exceptionnelles.Ce qu'ils recherchent52 Entertainment est une entreprise centrée sur les personnes et croit en leur état d'esprit et en leur capacité à créer, innover et bouleverser. Qu'elles soient techniques, fonctionnelles ou transversales, nous recherchons avant tout des personnes brillantes et bienveillantes qui s'intègrent dans les équipes en place aujourd'hui :-)Bon à savoirNous savons, c'est qu'il y en a pour tous les goûts.Nous sommes tous des joueurs passionnés, mais vous trouverez aussi des groupes de sportifs qui se défient tous les jours, des fêtards qui aiment se retrouver une fois par semaine, des fans de jeux de société , et d'autres qui aiment leur calme et leur tranquillité.....

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