About the Role & Team
We are looking for a Sales Manager to lead sales and account management across Grocery, Value and eCommerce selected KAs. This is a pivotal role that will support company’s growth by handling strategic partnerships with major retailers and eCommerce platforms while driving innovation in omnichannel sales.
This role will require you to be onsite 4 days a week in our Milan office, and 1 day work from home.
What You Will Do
Account Management: build and handle relationships with grocery KAs and value retailers to improve performance at both sell-in and sell-out levels
Account Management: develop and negotiate retail activations and promotional calendars with grocery and value retailers
E-commerce: implement regional strategy and lead sales initiative for the e-commerce platform ensuring product visibility, availability and sales performance
E-commerce: supervise core metrics (e.g. conversion rates) and adjust strategy accordingly
Establish a positive relationship with licensees to ensure that retail objectives, strategies and operations are aligned over time
Partner with licensees and internal Disney stakeholders to ensure outstanding execution at retail
Provide postmortem analysis and qualitative presentations to internal partners for all key activations and promotion
Stay up to date on all retail landscape new trends and performances both at local and EMEA level
Collaborate with internal teams to improve the online presence of products in the e-commerce website of our retailers aligning with overall brand strategy
Track sales performance and key critical metrics for each channel, providing regular updates to stakeholders
Leverage data insights to identify trends and propose actionable improvements
Sales and trade marketing plans negotiation and execution cross distribution channel
Implement instore & category management (shelf/promo area/shop in shop and other relevant Disney Brand signing at retail) partnering with the Shopper Marketing Team
Support local Shopper Marketing Team in the management and execution of the trade marketing plans (POP materials, in store mechanics, trade events)
Operationally lead Amazon brand stores implementation throughout the year and pop up branded stores during key Franchise and Seasonal activations
Work closely with both internal and external partners:
-internally with Category Managers, Shopper Marketing, PR manager, Sales Managers, as well as with stakeholders in all Marketing departments
-externally liaise with Retailers, Licensees and Promotional Partners
-attend EMEA E-commerce calls to be aligned with Regional led critical initiatives and update Regional team on local progress
Co-manage overall planning and budgeting of in store activations priorities
Co-manage Trade Marketing budgets for local activations as well as media plans drive to store in partnership with local Shopper Marketing Team
Required Qualifications & Skills
At least 7 years successful track record in Sales, Account Management and Trade Marketing
Business education by preference, on an academic level
Project management experience
Fluent Italian and English
Strong presentation skills – Public speaking and power point/keynote expert
Strong negotiation skills
A strong communicator
Strong interpersonal skills
Creative and innovative skills
Knowledge of retail landscape or at least familiar with retail dynamics, promotional mechanics etc.
The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. Disney is committed to forming a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.
We will ensure that individuals with disabilities are provided the necessary accommodations to participate in the job application or interview process, to perform essential job functions, and to receive all benefits of employment. Please contact us to request accommodation.
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