DESCRIPTION
Are you interested in being part of team that is helping Amazon enter an emerging market segment with incredible potential? Are you the kind of person who thrives in an environment where you get to invent on behalf of customers every day? Are you able to quickly analyze customer data to identify meaningful, actionable insights that improve business performance? Do you have a successful track record of defining high impact campaigns for consumer products? Do you have a knack for creating high quality marketing deliverables that crisply convey customer value propositions? Bring your entrepreneurial mindset and drive to deliver results to the Luna Prime Gaming Sales and Marketing team!
As a Senior Partner Marketing Manager, you will develop and deliver partner marketing programs that enable the Luna Gaming business to grow through and with partners. You will own defining, developing, executing and analyzing high-impact co-marketing campaigns with top tier game developers, game publishers and other partners to acquire new customers, retain and grow existing customers and deliver subscriber and revenue growth. You will collaborate across our Marketing, Business Development, Product and Engineering teams to establish strong, collaborative, “trusted advisor” relationships with partners through the recruiting, GTM and customer activation lifecycle.
Our growth requires a leader who makes sound decisions at speed, has a true “owner” mentality, brings a relentless focus to getting things done, and thrives on breaking down and solving complex problems. We are seeking someone who is creative, highly analytical, customer-obsessed, and excels at earning trust with stakeholders. The right candidate will have demonstrated experience in developing go-to-market and/or co-marketing programs. They will have a proven record of leading and driving multiple programs to meet business objectives, excellent program and project management skills, a customer-obsessed and collaborative approach, strong data and metrics bias, be a self-starter, comfortable with ambiguity in a fast-paced and ever-changing environment and be passionate about launching new products and experiences for consumers.
Key job responsibilities
• Drive growth and scale for Luna Prime Gaming by leading partner marketing, developing and launching world-class co-marketing campaigns with third-party content partners that are impactful to the business, drive growth and increase brand and product awareness.
• Develop detailed campaign project plans, including campaign goals, messaging, call-to-action, marketing distribution channels, follow-up activities, and success metrics.
• Manage marketing partner relationships with third-party content partners.
• Present new partner marketing proposals and analysis of active campaigns in recurring business reviews with senior leadership.
• Help improve and build new go-to-market mechanisms including playbooks, toolkits, and processes to enable the team to scale more effectively and efficiently across new partners, channels and regions.
• Inform the product roadmap with customer and partner insights to influence the product roadmap and drive innovation.
About the team
The Senior Partner Marketing Manager will be part of the Luna Marketing Team, which consists of integrated marketing, social, sales, go-to-market, lifecycle and partner marketing functions. As part of this team, you will help grow our customer base and deliver new products and features to gamers. The Luna marketing team looks to strikes a balance between start-up nimbleness with a bias for action, and scaled, customer-obsessed, data-driven decision making. We are collaborative in nature, and firm believers in hard work and teamwork.
BASIC QUALIFICATIONS
• Bachelor's Degree
• 7+ years in product or category management, product marketing, partner marketing, or business development
• Experience overseeing consumer marketing strategy and definition
• Experience with feature delivery and tradeoffs of a consumer tech product
PREFERRED QUALIFICATIONS
• Business development, category management or partner marketing experience
• Proven ability to think big and influence across workgroups and business units
• Self-starter with a bias for action; can make things happen in a fast-paced, dynamic environment
• Think long term; experience in making strategic trade-offs to accelerate business growth
• Strong verbal and written communication skills across all levels of the organization
• High attention to detail and ability to manage multiple, competing priorities simultaneously
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $110,000/year in our lowest geographic market up to $235,200/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit . This position will remain posted until filled. Applicants should apply via our internal or external career site.
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