App Specialist, gTech Ads Solutions

2 Days ago • 3-5 Years • Marketing • Product Management

Job Summary

Job Description

The App Specialist at gTech Ads Solutions will work with digital media and advertising solutions, implementing and measuring campaigns, and providing client solutions. Responsibilities include building knowledge of digital marketing, Google products, and competitors; developing growth plans for large advertisers; creating multi-product solution promotions; drawing insights from data analysis to provide data-driven recommendations; and collaborating with cross-functional teams. The role requires experience in customer relationship development, account management, or media consulting, and a strong understanding of the media landscape and Google's advertising solutions. This position focuses on helping customers maximize their return on investment with Google's ad products.
Must have:
  • Bachelor's degree or equivalent experience
  • 2+ years digital media/advertising experience
  • 1+ year customer relationship experience
  • Data-driven approach to problem-solving
  • Collaboration with cross-functional teams
Good to have:
  • Experience optimizing and troubleshooting products/services
  • Knowledge of Google's advertising solutions
  • Knowledge of Apps Products and the performance advertising market
  • Ability to create strategic programs to drive performance

Job Details


Minimum qualifications:

  • Bachelor's degree or equivalent practical experience.
  • 2 years of experience working with digital media or digital marketing/advertising solutions, implementing and measuring campaigns and providing client solutions.
  • 1 year of experience working in customer relationship development, account management, media consulting, or a similar role.

Preferred qualifications:

  • Experience optimizing and troubleshooting products or services.
  • Understanding of Media landscape and knowledge of Google’s advertising solutions or similar digital advertising campaigns and platforms.
  • Knowledge of Apps Products, the performance advertising market or online ads landscape.
  • Ability to demonstrate a data-driven approach when proposing solutions, providing actionable insights to customers.
  • Ability to create strategic programs to drive performance (e.g., product adoption plans; campaign optimization syncs).
  • Ability to work with cross-functional teams.

About the job

gTech Ads is responsible for all support and media and technical services for customers big and small across our entire Ad products stack. We help our customers get the most out of our Ad and Publisher products and guide them when they need help. We provide a range of services from enabling better self help and in-product support, to providing better support through interactions, setting up accounts and implementing ad campaigns, and providing media solutions for customers business and marketing needs and providing complex technical and measurement solutions along with consultative support for our large customers. These solutions range from bespoke and customized ones for our customers to scalable support for millions of customers worldwide. Based on the evolving needs of our ads customers, we partner with Sales, Product and Engineering teams within Google to develop better solutions, tools, and services to improve our products and enhance our client experience. As a cross-functional and global team, we ensure our customers get the best return on investment with Google and we remain a trusted partner.

Google creates products and services that make the world a better place, and gTech’s role is to help bring them to life. Our teams of trusted advisors support customers globally. Our solutions are rooted in our technical skill, product expertise, and a thorough understanding of our customers’ complex needs. Whether the answer is a bespoke solution to solve a unique problem, or a new tool that can scale across Google, everything we do aims to ensure our customers benefit from the full potential of Google products.

To learn more about gTech, check out our .

Responsibilities

  • Build essential knowledge about digital marketing/advertising, Google products, competitor offerings, and industry vertical. Stay current in the advertising environment and competitive landscape through required training and other resources. 
  • Develop growth plans for large advertisers through collaboration with industry managers from in-market cross-functional teams with some guidance.
  • Create and support multi-product solution promotions and collaborate with in-market sales teams to create a growth strategy for potential advertisers with some guidance. 
  • Draw insights from deep dives and data analysis, provide data-driven tactical recommendations to customers and leadership based on analysis. 

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