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Brand Licensing Program Manager

New York, United States (On-site)

Brand Licensing Program Manager

11 Hours ago • 5 Years + • Business Development

About the job

8 skills required for this role

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asana

jira

microsoft-office

tableau

mysql

excel

account-management

cross-functional

Job Description

The Brand Licensing Program Manager at Ookla supports the Speedtest Awards and Marketing Rights programs, primarily focusing on North America and Europe. This role acts as the main contact for clients using Ookla data for advertising and marketing claims. Responsibilities include managing the client lifecycle (pre-sales support, onboarding, asset management, claim guidance), coordinating timelines, proactively identifying claim opportunities, collaborating with cross-functional teams (sales, client services, product, marketing, data, design), verifying ISP/MNO information, and improving processes. The ideal candidate has strong communication, analytical, and project management skills, along with experience in account management and the telecommunications industry. This position requires significant client interaction and the ability to navigate complex programmatic challenges.

Must have:

5+ years in program/account management
Telecom industry background
Excellent communication skills
Strong analytical & detail-oriented
Client management expertise
Project management experience

Good to have:

Spanish fluency
Understanding of internet technology
Brand licensing/partnership experience
Experience with databases (MySQL, Tableau)
Project management software (Asana, Jira)
Web publishing experience

Perks:

Competitive compensation
Paid time off
Best hardware/software
Flexible work environment

Description

Position at Ookla

Ookla® is a global leader in connectivity intelligence, offering unparalleled network insights through the combined expertise of Speedtest®, Downdetector®, RootMetrics®, and Ekahau®. Ookla’s complementary datasets combine crowdsourced and controlled, public and private collection methods, QoS and QoE metrics, and more to unlock correlations and actionable insights — helping organizations optimize networks, enhance digital experiences, and create better connected experiences for end-users.

Our team is a group of people brought together through passion and inspired by possibility. We are looking for team members who love solving problems, are motivated by challenges, and enjoy turning clever ideas into exceptional products. When you work for us, you are using Ookla data and insights to advance our mission of better connectivity for all.

We are looking for an independent, hands-on, data-minded Program Manager to help us support the Brand Licensing segment of our business. The global Brand Licensing team works together closely to develop and deliver the Speedtest Awards and Marketing Rights programs. This position is focused on supporting clients in the North America and Europe regions, and will report to the Director, Global Brand Licensing Program and is a part of a global team. They will help facilitate the Speedtest Awards program, and will also act as the primary liaison between clients and our Brand Licensing team whenever clients make public marketing claims backed by Ookla data.

The Brand Licensing Program Manager will need to be exceptionally flexible and have a demonstrated ability to guide clients through a wide range of complex programmatic and business challenges. The ideal candidate will possess an uncanny ability to multi-task and independently prioritize their time to maximize business and customer benefit. They will be able to interact effectively across a wide range of functional roles and problem spaces, and will possess tremendous attention to detail. They will be able to work in an extremely fast paced, highly ambiguous, rapidly evolving environment on a global team who supports each other daily. The ideal candidate has proven success with account management and enjoys developing positive customer relationships. They can communicate effectively with technical and non-technical people across multiple geographies, and know how to apply Ookla data to help clients achieve their marketing goals.

We are committed to providing you a flexible work environment where individuality, fun, and talent are all valued equally. If you consider yourself innovative, adept at collaboration, and you care deeply about the work you do, we want to talk!

Expectations for Success:

This position will serve as the primary point of contact to clients utilizing Ookla data to advertise the awards they have won or make claims about their networks in the North America and Europe regions. They will be a part of a team who each support their local regions but work together to maintain consistency across the globe for the program.

Speedtest Awards and Claims:

The program manager will work closely with the regional sales team to support clients who have won and licensed Speedtest Awards and Marketing Claims.
They will coordinate and manage the Brand Licensing Client Management Lifecycle, including but not limited to:

Pre-sales support including client research, presentations, and claim opportunity assessment/prioritization
Client launch and asset management including on-boarding, collateral customization and delivery, claim guidance, social media assets, substantiation documents and creative feedback/approvals based on program guidelines
Coordinate and align timelines for asset delivery and client campaign launch
Proactively review market data to help determine the types of claims that clients could make and highlight possible claims to the sales team (pre-sales support) or to the client (post-sales support).

Cross-Functional:

Work alongside the sales and client services team to answer questions and provide support on awards and marketing-related inquiries.
Work alongside the Product, Marketing and Data teams to execute process improvements.
Collaborate with other program and product team members to bring new claims and awards to market.
Work alongside the Design team on award asset fulfillment and customization
Verify information about internet service providers and mobile network operators worldwide.
Assist with data organization to streamline the flow between processing to customer and sales team delivery.
Organize and archive brand use cases from clients.
Assist Content team in creating brand case studies the sales team can use for current/prospective client meetings.
Consult with Analyst teams for specific projects highlighting networks in-region.
Provide feedback to Enterprise Marketing team members for future engagements in-market.

Requirements:

The heading says “requirements” but we’re looking for the right person not the exact list. If your life experience prepares you for similar challenges, we’d like to hear from you.

At least 5 years experience in program and/or account management with exposure to project management and product development
Background in Telecommunications industry (mobile or fixed internet)
Fluent in English (Spanish is a plus)
Understanding of internet connectivity technology and terminology, a plus
Understanding of marketing campaigns and launches
Experience with brand licensing or brand partnership sales cycle, a plus
Superior written and communication skills
Strong attention to detail with good analytical skills
Ability to identify and drive process improvements
Bachelor’s degree or equivalent experience required, master’s degree preferred
Must be fluent in Microsoft Office tools like Word and Excel. Experience with database tools, like MySQL and Tableau, a plus.
Experience with project management software such as Asana, JIRA, a plus
Web publishing experience, with previous published works containing data visualizations, a plus
Travel required up to 25% of time
Background check required

Benefits:

We care deeply about each other and the work we do, and our perks are just one way we demonstrate this. Ookla has great benefits including competitive compensation and paid time off. We make sure you have the best hardware, software and tools available for you to do your work.

If you’re passionate about joining the work we’re doing, we welcome your application and encourage applicants with both traditional and non-traditional experience that makes them an excellent candidate for the role. We strongly believe diversity of all kinds makes us better. We are an equal opportunity employer actively working to build an inclusive workforce at all levels of the company. [Read our latest diversity report from our parent company here.] Ookla is an equal opportunity employer, and qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, disability status, or any other characteristic protected by law.

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