CRM Adobe Consultant (Madrid based)

12 Hours ago • 2 Years + • Campaign Management • Marketing

About the job

Summary

As a CRM Adobe Consultant at Publicis Groupe in Madrid, you'll design, execute, and optimize multichannel campaigns using Adobe Campaign Classic. Responsibilities include implementing customer journeys, creating email/SMS campaigns, A/B testing, managing workflows, and defining audience segmentation. You'll work on conversion funnels and contribute to the overall marketing automation strategy. The role requires proven experience in Adobe Campaign Classic, strong organizational skills, and excellent English proficiency.
Must have:
  • 2+ years Adobe Campaign Classic experience
  • Multichannel campaign execution & optimization
  • Customer journey implementation
  • Email/SMS campaign creation & A/B testing
  • Workflow & segmentation management
  • Advanced Excel skills
  • C1 English proficiency
Good to have:
  • Adobe Campaign Classic certification
  • Other Adobe certifications
  • Digital marketing training
  • HTML & CSS knowledge
  • B2B experience
  • Spanish language skills
Perks:
  • Flexible benefits (meal vouchers, health insurance, transportation)
  • Growth opportunities & training programs
  • Online training & free English classes
  • #WorkYourWorld program (telecommute)
  • Special days off
  • Hybrid work model (up to 2 days remote)
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Company Description

Publicis Groupe, the world's second largest communications group, is a solutions platform that is present in more than 100 countries and has more than 98,000 employees. With a unique work philosophy, The Power of One puts clients at the center by promoting the growth of their business through creative agencies (Publicis, Leo Burnett, Publicis Health, Wysiwyg, Nurun and Digitas), media (Zenith, Starcom, Spark and Performics), and areas of transversal knowledge. Publicis Groupe links Creativity, Technology and Data offering a value proposition that effectively connects brand and consumer.

Job Description

What will be your responsibilities?

  • Creation, execution, and optimization of multichannel campaigns.
  • Implementation of customer journeys and marketing automation strategies using Adobe Campaign Classic.
  • Creation of email marketing/SMS campaigns for different channels, conversion funnels, and A/B testing.
  • Definition and management of workflows and audience segmentation.

Qualifications

What do you need?

  • Bachelor's degree in Marketing, Business Administration (ADE), or similar.
  • Demonstrable experience of at least 2 years in executing marketing automation campaigns on Adobe Campaign Classic.
  • High level of English proficiency - C1 (spoken and written).
  • Advanced knowledge of Excel.
  • Excellent organizational skills and high attention to detail.
  • Digital profile, proactive, and highly detail-oriented

We also value...

  • Certification in Adobe Campaign Classic
  • Other Certifications in Adobe 
  •  Additional training in digital marketing.
  •  Basic knowledge of HTML & CSS.
  • Experience in B2B.
  • Spanish language knowledge, although is not mandatory for the role. 

Additional Information

Why join us? Because we offer reasons such as:

🌟 Flexible Benefits: Enjoy more than just work with flexible compensation including meal vouchers, health insurance, transportation, and more.

🚀 Growth Opportunities: Advance in your professional career by working with major clients and gaining access to specialized training programs.

đź“š Online Training: Through our artificial intelligence platform, access countless courses. Additionally, free English classes for groups of up to 6 people with native teachers.

🌍 Work from Anywhere: Telecommute for 6 weeks from over 100 countries with our #WorkYourWorld program.

🎉 Special Days Off: Celebrate your holidays, birthdays, and Advertising Day with additional days off.

✨ Work-Life Balance: Enjoy a hybrid model with up to two days working from home and intensive summer hours.

Here at Publicis Groupe, we are committed to building a culturally diverse workforce and therefore strongly encourages applications from underrepresented groups.  We are committed to equality of opportunity and welcome applications from all individuals, regardless of their background: we do not discriminate on the basis of race, color, religion, gender identity or expression, sexual orientation, national origin, age, disability, marital status on any individual´s status in any group or class protected by law.

 

If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with the recruiter who contacts you.

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About The Company

Founded in 1926 by Marcel Bleustein-Blanchet, today Publicis Groupe is the second largest communications group in the world and a leader in marketing, communication, and digital business transformation, led by Arthur Sadoun, the third CEO in its history.


Publicis Groupe is positioned at every step of the value chain, from consulting to execution, combining marketing transformation and digital business transformation. Publicis Groupe is a privileged partner in its clients’ transformation to enhance personalisation at scale. The Groupe relies on ten expertise concentrated within four main activities: Communication, Media, Data and Technology. Through a unified and fluid organisation, its clients have a facilitated access to all its expertise in every market. Present in over 100 countries, Publicis Groupe employs around 98,000 professionals.


Facebook: http://www.facebook.com/publicisgroupe

Twitter: @PublicisGroupe

Youtube: http://www.youtube.com/publicisgroupe

Website: www.publicisgroupe.com

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