Director, Commercial Marketing

1 Month ago • 5 Years + • Business Development • $61,812 PA - $145,530 PA

Job Summary

Job Description

The Director, Commercial Marketing at Virgin Music Group (VMG), a division of UMG, drives sales of vinyl and CDs to national and online partners in North America. This role involves managing relationships with key accounts, collaborating on product development and release strategies, maximizing sales of catalog titles, identifying new business opportunities, and creating and analyzing retail promotions. The successful candidate will possess a strong understanding of the music industry, physical product sales, and a proven track record of success in marketing and sales. The role requires strong analytical and communication skills, innovation, and a passion for music across multiple genres.
Must have:
  • 5+ years music business experience with physical products
  • Passion for music across multiple genres
  • Strong analytical and creative skills
  • Excellent communication & presentation skills
  • Experience with physical retailers or e-commerce
Perks:
  • Comprehensive medical, dental, vision benefits
  • 100% coverage for outpatient mental health
  • Wellbeing reimbursements
  • Student loan repayment assistance
  • 401k match
  • Flexible PTO
  • Generous parental leave

Job Details

We are UMG, the Universal Music Group. We are the world’s leading music company. In everything we do, we are committed to artistry, innovation and entrepreneurship. We own and operate a broad array of businesses engaged in recorded music, music publishing, merchandising, and audiovisual content in more than 60 countries. We identify and develop recording artists and songwriters, and we produce, distribute and promote the most critically acclaimed and commercially successful music to delight and entertain fans around the world.
 

How You'll LEAD:

Virgin Music Group’s Director of Commercial Marketing drives sales of vinyl and CDs to a group composed
primarily of national and online partners in North America. Working with our diverse and exciting roster of
music, this candidate will help launch new releases, create opportunities for our vast and expanding catalog
and activate new business wherever it can be found. Never settling for the way it’s always been done, the
successful candidate brings an innovative mindset to the role, a solid knowledge of music and commerce
across numerous genres and the energy to make new things happen in what has mostly been a legacy
business line.
The Director of Commercial Marketing reports to the EVP Global Catalog & Commercial Strategy and is based
in Los Angeles.

How You'll CREATE:
Manage relationships and drive incremental business with a group of national physical accounts and
online retailers, in concert with distributor partners
Work across VMG team and partners on product suite development, commercial marketing set-up,
release strategy and revenue goals
Lead efforts in the team around maximizing sales for key catalog titles, labels and product ideas
Develop opportunities for new business, new partners, new ideas to drive physical product revenue
Create, launch and analyze retail promotions, advertising and events
Analyze partner business and develop action plans
Share partner and industry insights and strategy updates with VMG and our label partners

Bring Your VIBE:
Minimum 5 years of music business experience, working with physical products
Passion for music across multiple genres
Analytical mindset combined with creative energy
Highly organized, meticulous about follow-up, deadline oriented, resourceful
Exceptional communication skills – concise, polished, a strong public speaker
Open-minded, innovative, team player
Helpful to have experience in e-commerce or relationships/experience with physical retailers

Perks Playlist:

  • Be part of an entrepreneurial, global organization that values authenticity, drive, creativity, relationships, and a competitive spirit

  • Comprehensive medical, dental, vision, and FSA options, as well as:

    • 100% coverage for out-patient mental health services

    • Wellbeing reimbursements for fitness classes, spa treatments, meal services, travel, and so much more (up to $720/year)

    • A lifetime fertility support allowance of $30,000 to plan participants

    • Student Loan Repayment Assistance and Tuition Reimbursement

    • 100% immediately vested 401(k) match on the first 5% of your contribution on eligible compensation

  • Variety of ways to prioritize much-needed time away from work including:

    • Flexible Paid Time Off (PTO) for exempt employees

    • 3-weeks PTO for non-exempt employees

    • 2-weeks paid Winter Break

    • 10 Company Holidays (including Juneteenth and Wellbeing Day)

    • Summer Fridays (between Memorial Day and Labor Day)

    • Generous paid parental leave for every type of parent

Check out our full overview of benefits on the Perks Playlist page of the career site.

Disclaimer: This job description only provides an overview of job responsibilities that are subject to change.

Universal Music Group is an Equal Opportunity Employer

We are an E-Verify employer in Alabama, Arizona, Georgia, Mississippi, North Carolina, South Carolina, Tennessee, and Utah.

For more information, please click on the following links.

E-Verify Participation Poster: English / Spanish

E-Verify Right to Work Poster: English | Spanish


Job Category:

Marketing, Streaming & Digital Media

Salary Range:

$61,812 - $145,530

The actual base salary offered depends on a variety of factors, which may include, as applicable, the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and the location in which the applicant lives and/or from which they will be performing the job.  All candidates are encouraged to apply.

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