Exchange Platforms Specialist, Sellside Product Go-to-Market
About the job
SummaryBy Outscal
- Bachelor's degree or equivalent practical experience
- 6 years of experience in advertising, marketing technology, management consulting, or product management
- 2 years of experience working with Product Management or Engineering teams, executive leadership, and cross-functional stakeholders
- 2 years of experience developing business strategies or managing cross-functional initiatives
- Ability to work in a fast paced environment, while navigating ambiguity throughout the process
- Excellent written and verbal communication skills
- Knowledge of Google’s Ads products, sales teams, or service operations as well as the customer and engaged contexts related to the programmatic advertising space
- Knowledge of advertising Agencies and technology products such as Demand Side Platforms and Programmatic trading platforms
- Ability to take data and insights and distill them into meaningful and coherent presentations for leadership and stakeholders
Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 6 years of experience in advertising, marketing technology, management consulting, or product management.
- 2 years of experience working with Product Management or Engineering teams, executive leadership, and cross-functional stakeholders.
- 2 years of experience developing business strategies or managing cross-functional initiatives.
Preferred qualifications:
- Knowledge of Google’s Ads products, sales teams, or service operations as well as the customer and engaged contexts related to the programmatic advertising space.
- Knowledge of advertising Agencies and technology products such as Demand Side Platforms and Programmatic trading platforms.
- Ability to take data and insights and distill them into meaningful and coherent presentations for leadership and stakeholders.
- Ability to work in a fast paced environment, while navigating ambiguity throughout the process.
- Excellent written and verbal communication skills, with the ability to communicate complex business or technical concepts internally.
About the job
We work closely with Product and Sales, providing great exposure and insight to both organizations and forming a key part of their interaction, we are the main link between Google’s Product and Sales organizations.
As an Exchange Platform Specialist for Sellside Product Go-to-Market, you will drive the global cross-channel go-to-market strategy and commercialization for our Sellside products for Exchange Platforms customers (Agencies, DSPs, SSPs). You'll work closely with Product Managers and Global Partnerships teams to influence the development of new products and features and define strategies to create value for our Exchange Platforms Customers and Google.
In this role, you'll act as the point of contact from Sales to Product, helping to shape product direction, maximizing return from existing products, launching new products, and organizing customer feedback. You will commercialize product features to drive adoption with programmatic buyers and bidders on our global exchange and to support and lead development of key programs to engage with partners and the market. This includes product areas such as CTV, mobile apps, core infrastructure, formats and privacy.
You'll be seen as the product expert for our Exchange Platforms team and clients and empower teams by providing product training, ongoing updates, consulting, and support for client engagements.
The Global Partnerships organization is responsible for exploring new opportunities with Google's partners. Google’s Global Partnerships team works with a wide range of partners to bring the best of Google to power their business. The Global Partnerships team supports Google’s own Product teams with essential partnerships to help Google’s user experiences in advertising, Search, Assistant, Maps, Travel, Shopping, Payments and more. Teams create product-enabling partnerships, go-to-market strategies and incubate business growth for a variety of products.
The US base salary range for this full-time position is $129,000-$191,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about .
Responsibilities
- Drive development of go-to-market strategies for a rapidly changing product and team environment spread across offices around the globe.
- Work with our product teams to contribute actively to product development, advocate for partners, and generally get things done. Set goals for product adoption and work with others to deliver results. Compile, prioritize, and synthesize market and sales asks into global sales requirements that drive the product development process.
- Deliver product training and collaborate with Exchange teams to craft and execute a partner engagement strategy. Translate technical product speak into benefits for partners, stakeholders, and users.
- Attend external partner meetings as the Authorized Buyers and Exchange product expert.
- Cultivate expert knowledge for our Programmatic Buyers, media landscape, and ad technology. Be a point of contact for partners in product strategy discussions.
About The Company
A problem isn't truly solved until it's solved for all. Googlers build products that help create opportunities for everyone, whether down the street or across the globe. Bring your insight, imagination and a healthy disregard for the impossible. Bring everything that makes you unique. Together, we can build for everyone.
