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International Marketing Director

Forescout Technologies Inc

England, United Kingdom (On-site)

International Marketing Director

1 Month ago • 10 Years + • Marketing

About the job

8 skills required for this role

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swift

foundation

salesforce

budget-management

innovation

networking

cross-functional

revenue-growth

Job Description

The International Marketing Director at Forescout will lead the regional marketing strategy for Europe, APJ, and META, driving brand awareness, pipeline generation, and revenue growth. Responsibilities include developing and executing integrated marketing plans, advising sales leadership, managing budgets, coordinating regional communications, and analyzing ROI. The ideal candidate will have 10+ years of experience in field marketing, demand generation, and channel management within the cybersecurity or enterprise networking sectors. Strong analytical and communication skills are essential, along with experience in ABM, BDR campaigns, and event management.

Must have:

Lead regional marketing strategy
Develop integrated marketing plans
Manage regional marketing budget
Analyze ROI and adapt strategies
10+ years marketing experience in technology
Experience in cybersecurity or enterprise networking

Good to have:

MBA
Proficiency in Salesforce

Perks:

Competitive compensation and benefits
Professional growth and development opportunities
Collaborative and innovative environment

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Director of International Marketing

What We Do

Managing cyber risk, together – As the world is becoming more and more connected so is the need for Forescout’s solutions. Forescout is at the forefront of one of the largest needs in the security space. Forescout delivers automated cybersecurity across the digital terrain, maintaining continuous alignment of customers’ security frameworks with their digital realities, including all asset types – IT, IoT, OT, IoMT.

Join us as we secure the world, supporting our mission and vision. We are looking for resourceful individuals to collaborate as one team while ensuring a world-class customer experience. We are cyber-obsessed about addressing the world’s most challenging security problems. Innovation starts here, everyone’s ideas are valued, visionaries welcomed!

What You Will Do

Are you a high-impact marketing leader ready to elevate brand presence and revenue growth in the fast-paced cybersecurity landscape? Forescout, a leader in cybersecurity solutions, is seeking a dynamic and results-driven Director of Marketing to drive our growth in international markets, with a focus on the European region and oversight across the APJ and META region. This is a unique opportunity to work at the intersection of technology and security, leading initiatives that shape our brand, engage audiences, and fuel revenue growth across multiple markets.

Lead the regional marketing strategy to drive brand awareness, pipeline generation, and pipeline acceleration in alignment with high-growth sales goals and regional objectives.
Serve as a strategic advisor to the regional sales leadership team, supporting cross-functional decision-making by providing data-driven recommendations on activities that maximize brand impact and revenue potential.
Develop and execute integrated marketing plans that align with sales and channel account teams, incorporating a mix of field and digital programs, including ABM initiatives, BDR campaigns, executive briefings, webinars, and events (both virtual and in-person).
Manage the European regional marketing budget to optimise resources and amplify marketing ROI.
Coordinate regional communications and activities to support awareness, engagement, and lead conversion for the European market.
Track and analyze ROI metrics to measure the effectiveness of programs and initiatives, adapting strategies to maximize impact on brand presence and sales opportunities.

What You Will Bring To Forescout

A seasoned field and channel marketing expert, with a proven record of driving revenue in high-growth technology environments, ideally within the cybersecurity, enterprise networking, or security sectors.
Goal-oriented and results-driven, always focused on winning in the marketplace and impacting the bottom line through proactive, opportunity-driven actions.
Experienced in lead and demand-generation programs, including in-person and virtual events, telesales, and multichannel campaigns.
Analytically strong, with the ability to manage data and conduct ROI analysis to measure success and inform strategic adjustments.
A strong communicator who can effectively convey value propositions to diverse audiences and work with teams across countries, understanding and respecting cultural nuances.
Self-starting and decisive, capable of making informed, swift decisions based on experience, data, and judgment.
10+ years of experience in marketing, with expertise in field marketing, demand generation, and channel management for technology companies.
Proven experience in enterprise networking or security marketing, with a deep understanding of current trends in the cybersecurity landscape.
Proficiency in Salesforce or similar CRM/Sales Automation tools.
Bachelor's Degree required, MBA preferred.
Ability to travel up to 50% of the time, depending on location.

What Forescout Offers You

Managing cyber risk, together – We are led by a visionary leadership team who encourages professional growth and development. We promote a diverse and inclusive culture providing for a collaborative and innovative environment where our team can make an impact on worldwide security while working on technology which is at the forefront of the industry. We are also proud of our competitive compensation and benefits offered. If you have a strong work ethic, are visible and lean in, you will be recognised. We are in growth mode and there is a ton of opportunity at Forescout. Apply now to find out more!

More About Forescout

Forescout Technologies, Inc. delivers automated cybersecurity across the digital terrain, maintaining continuous alignment of customers’ security frameworks with their digital realities, including all asset types – IT, OT, IoT, IoMT. The Forescout Continuum Platform provides complete asset visibility, continuous compliance, network segmentation and a strong foundation for Zero Trust. For more than 20 years, Fortune 100 organisations and government agencies have trusted Forescout to provide automated cybersecurity at scale. Forescout arms customers with data-powered intelligence to accurately detect risks and quickly remediate cyberthreats without disruption of critical business assets. Learn more at www.Forescout.com.

Our Mission

To continuously identify, protect, and ensure the compliance of all cyber assets across the modern organisation.

Our Vision

A world where every cyber asset is seen, secure and compliant.

Our Cultural Values

One Team – We all work together, and we all win together.
Cyber Obsessed – We are curious about technology, and we are innovative and passionate about solving big programs.
Customer Driven – We listen, we learn, and we make it right.
Relentless – We're smart, determined, and find a way. We figure stuff out.
Collaborative, without Ego – No one succeeds alone. We strive to be the humble person that people want to work with.

Our DEI Statement

At Forescout, we are committed to fostering a diverse, equitable, and inclusive workplace. We believe that diversity of background, experiences, and perspectives leads to innovation, creativity, and better decision making. We strive to create an environment where all team members feel valued, respected, and empowered. We actively promote equal opportunities and fair treatment for all individuals, regardless of their race, religion, colour, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, disability, status as a protected veteran, or any other characteristic protected by law. By embracing Diversity, Equity and Inclusion, we aspire to build a successful culture where we work together and win together as One Team.

Thank you for taking the time to learn more about us. 
If this opportunity intrigues you, we would love for you to apply!

NOTE TO EMPLOYMENT AGENCIES: We value the partnerships we have built with our preferred vendors. Forescout does not accept unsolicited resumes from employment agencies.  All resumes submitted by employment agencies directly to any Forescout employee or hiring manager in any form without a signed Employment Placement Agreement on file and search engagement for that position will be deemed unsolicited in nature.  No fee will be paid in the event the candidate is subsequently hired as a result of the referral or through other means.

#LI-AO1

Forescout Technologies is proud to be an Equal Employment Opportunity Employer. We value and embrace diversity, equality, inclusion, and collaboration at the core of our “One Team” philosophy. We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

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