Manager, iGaming Marketing and Operations

1 Month ago • 3 Years + • Operations

Job Summary

Job Description

The iGaming Marketing and Operations Manager will lead a team responsible for executing promotional strategies to DraftKings and Golden Nugget Casino customers. Responsibilities include managing the iGaming promotions calendar, collaborating with operational teams to drive efficiencies, supporting an aggressive promotional testing agenda, optimizing campaigns, working with US partners to ensure proper execution of the promotional calendar, and establishing processes and procedures across multiple teams. The ideal candidate will have at least 3 years of B2C direct response experience, preferably in technology, e-commerce, or regulated gaming, plus 1+ years of people management experience. They should be able to manage a team of 5-6 junior team members and coordinate numerous campaigns across multiple teams and time zones.
Must have:
  • 3+ years B2C direct response experience
  • 1+ year people management experience
  • Manage iGaming promotions calendar
  • Collaborate with operational teams
  • Campaign optimization and testing
  • Strong communication skills
Good to have:
  • Online gaming background
  • Experience with Google, SQL, Tableau

Job Details

We’re defining what it means to build and deliver the most extraordinary sports and entertainment experiences. Our global team is trailblazing new markets, developing cutting-edge products, and shaping the future of responsible gaming.

Here, “impossible” isn’t part of our vocabulary. You’ll face some of the toughest but most rewarding challenges of your career. They’re worth it. Channeling your inner grit will accelerate your growth, help us win as a team, and create unforgettable moments for our customers.

The Crown Is Yours

As an iGaming Marketing and Operations Manager, you will manage and lead a team responsible for executing our promotional strategy to our existing DraftKings and Golden Nugget Casino customers. You will be responsible for working cross functionally with other key stakeholders to deliver an exceptional customer experience to keep DraftKings and Golden Nugget as the top online casino brand in the US.

WHAT YOU’LL DO AS A MANAGER, IGAMING MARKETING AND OPERATIONS

  • Build and lead a high-performing operational team, delivering against predetermined goals and KPIs focused around promotional execution

  • Autonomously manage a team that drives the creation and management of the iGaming promotions calendar across various player cohorts and multiple brands 

  • Collaborate with various operational teams to drive efficiencies through constant testing across multiple disciplines, from product and lobby enhancements to new promotional mechanics.

  • Support an aggressive promotional testing agenda to continuously optimize offerings and reinvestment spend.

  • Drive campaign optimization with a significant focus on campaign creation efficiency and quality while at the same time being able to consistently iterate and react to the ever changing online gaming environment.

  • Ability to work with US based partners to ensure promotional calendar is properly executed within the overall iGaming strategy

  • Establish, build and update processes and procedures between multiple teams to ensure accuracy and alignment on key deliverables

WHAT YOU’LL BRING

  • At least 3 years of relevant B2C direct response experience, preferably in the Technology, Ecommerce, and/or Regulated Gaming Industry.

  • Online gaming background is a plus.

  • At least 1+ years of experience as a People Manager.

  • Ability to actively manage a team of 5-6 junior team members 

  • Strong ability to coordinate numerous campaigns across multiple teams and time zones simultaneously 

  • Detail-oriented mindset with strong written and oral communication skills.

  • Experience with Google, SQL and/or Tableau is a plus. 

  • Fluency in English

#LI-GS1

Join Our Team

We’re a publicly traded (NASDAQ: DKNG) technology company headquartered in Boston. As a regulated gaming company, you may be required to obtain a gaming license issued by the appropriate state agency as a condition of employment. Don’t worry, we’ll guide you through the process if this is relevant to your role.

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About The Company

Boston, Massachusetts, United States (On-Site)

United States (Remote)

Boston, Massachusetts, United States (On-Site)

Boston, Massachusetts, United States (On-Site)

Boston, Massachusetts, United States (On-Site)

Plovdiv, Plovdiv Province, Bulgaria (Remote)

Boston, Massachusetts, United States (On-Site)

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