Market Intelligence Analyst

1 Year ago • 5 Years +

Job Summary

Job Description

Lytx is looking for a skilled Market Intelligence Analyst to join their team. This role is crucial for supporting data-driven decisions by researching markets, analyzing competitors, and providing actionable recommendations for strategic planning and product marketing. The analyst will conduct primary and secondary research, analyze competitor strategies including products, pricing, and financials, and collaborate with Sales, Marketing, and Product Development teams to inform go-to-market strategies and competitive campaigns. The ideal candidate should be a self-starter who can translate data into insights and integrate them into the business strategy.
Must have:
  • 5+ years of market research experience
  • Proficiency in Tableau
  • Excellent PowerPoint skills
  • Strong analytical and research skills
  • Excellent communication skills
Good to have:
  • Experience in B2B SaaS companies
  • Experience with market databases
  • Experience with survey tools
  • Experience with Salesforce
  • Experience developing presentations
  • Comfortable in a fast-paced environment
  • Ability to work on multiple initiatives
  • Ability to collaborate effectively
Perks:
  • Innovation culture
  • Cutting-edge technology
  • Positive impact
  • Diverse team
  • Inclusive and collaborative environment

Job Details

Lytx is seeking a talented and analytical Market Intelligence Analyst to join our growing team. The Market Intelligence Analyst plays a pivotal role in enabling data-driven decision-making across the organization. This role is responsible for conducting comprehensive market research, analyzing competitor strategies, and synthesizing insights into actionable recommendations that support strategic planning, product marketing, and executive decision-making. The ideal candidate will be a self-starter, capable of conducting thorough research and translating data into actionable insights and helping us socialize and incorporate insights into our business strategy.

You'll Get To:

  • Conduct comprehensive primary and secondary (quantitative and qualitative) research to identify industry trends, competitor and customer insights, and emerging opportunities.
  • In-depth analysis of Lytx's competitors (including attending webinars, earnings calls, etc.) that cover products, pricing, market positioning, and financials.
  • Conduct primary and secondary research, such as interviews or surveys, to develop customer and competitor insights.
  • Work closely with various departments, including Sales, Marketing, and Product Development, to ensure market intelligence insights inform and align with company strategies.
  • Collaborate with internal teams to provide insights for GTM strategies and competitive campaigns.

What you Need:

  • 5+ years of experience in market research at a manager level, preferably in B2B Saas companies
  • Strong analytical and research skills
  • Proficiency in Tableau
  • Experience with market databases, survey tools, and Salesforce
  • Excellent PowerPoint creation and delivery skills
  • Experience in developing presentations and collateral that tell powerful stories
  • Comfortable in a fast-paced, ambiguous, ever-changing environment
  • Excellent communication skills and ability to work on multiple initiatives simultaneously.
  • Able to collaborate effectively with leadership and colleagues based in the Pacific Time zone.

Innovation Lives Here


You go all in no matter what you do, and so do we. At Lytx, we’re powered by cutting-edge technology and Happy People. You want your work to make a positive impact in the world, and that’s what we do. Join our diverse team of hungry, humble and capable people united to make a difference.

Together, we help save lives on our roadways.

Find out how good it feels to be part of an inclusive, collaborative team. We’re committed to delivering an environment where everyone feels valued, included and supported to do their best work and share their voices.

Lytx, Inc. is proud to be an equal opportunity/affirmative action employer and maintains a drug-free workplace. We’re committed to attracting, retaining and maximizing the performance of a diverse and inclusive workforce. EOE/M/F/Disabled/Vet.

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About The Company

Lytx is the global leader in fleet management technologies. Our solutions harness the power of video to empower drivers and fleets to be safer and more efficient, productive, and profitable so they can thrive in today’s competitive environment. Through the Lytx platform, direct and reseller clients access our customizable services and programs spanning driver safety, risk detection, fleet tracking, compliance, preventative maintenance, and fuel management. Using the world’s largest driving database of its kind, along with proprietary machine vision and artificial intelligence technology, we help protect and connect thousands of fleets and 1.6 million drivers in more than 60 countries worldwide. Lytx is privately held and headquartered in San Diego, California. For more information, visit us at Lytx.com.


The SurfsightTM solution is Lytx's indirect market offering, available in North America and internationally. Strategic partners and resellers can use Surfsight's open API platform to easily add video to their telematics stack or utilize our stand-alone Surfsight Cloud dashboard to allow fleet managers to track vehicles, view risky and distracted driving events, retrieve videos from the field, and view and analyze data. The innovative technology in the Surfsight dash cam, powered by Lytx, uses robust machine vision and artificial intelligence to proactively detect and mitigate risk. It provides detailed analytics and real-time visibility into overall fleet performance, giving companies valuable data to help increase safety and savings through better fleet management. The solution offers an accessible entry point into video telematics without compromising on features, functionality, and configuration options. For more information visit https://www.lytx.com/en-us/surfsight.



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