Product Manager II, Social

2 Months ago • 3 Years + • Product Management • $117,900 PA - $147,400 PA

Job Summary

Job Description

As a Product Manager II, Social at DraftKings, you will lead the development of social features for their sports and entertainment platforms. Responsibilities include creating engaging community-driven features (feeds, betting groups), driving cross-product integration (Sportsbook, Casino, DFS, etc.), and leading R&D efforts for innovative features. You will collaborate with design, analytics, engineering, and marketing teams, using data to improve user engagement and retention. The role requires experience in building social features, fostering community growth, and driving cross-product integrations. A passion for sports and familiarity with the sports betting space is a plus.
Must have:
  • 3+ years product management experience
  • Social feature development experience
  • Cross-product integration experience
  • Data analysis & application skills
  • Cross-functional team collaboration
Good to have:
  • Experience with community-driven platforms
  • Understanding of network effects
  • Passion for sports & sports betting
Perks:
  • Bonus
  • Equity
  • Benefits

Job Details

We’re defining what it means to build and deliver the most extraordinary sports and entertainment experiences. Our global team is trailblazing new markets, developing cutting-edge products, and shaping the future of responsible gaming.

Here, “impossible” isn’t part of our vocabulary. You’ll face some of the toughest but most rewarding challenges of your career. They’re worth it. Channeling your inner grit will accelerate your growth, help us win as a team, and create unforgettable moments for our customers.

The Crown Is Yours

As Product Manager II, you’ll focus on social features, cross-product opportunities, and innovative R&D, with an emphasis on driving engagement, creating network effects, and developing a self-sustaining product flywheel. You’ll collaborate across teams to create meaningful, data-driven features that enhance the DraftKings experience while keeping players coming back for more.

What you’ll do

  • Lead the development of social experiences, such as feeds, betting groups, and community-driven features, to foster a sense of connection among players.

  • Create features that empower users to interact, share, and engage with others, building a loyal and connected community.

  • Identify and build features that naturally encourage user retention and growth. Design experiences that generate network effects, where the value of the community increases as more players join and participate.

  • Drive seamless integration and cross-sell between Sportsbook and other DraftKings products like Casino, DFS, Pick6, and Jackpocket. Create pathways that maximize user retention and lifetime value while delivering a cohesive experience across products.

  • Act as the R&D lead for Sportsbook. Explore, test, and develop new features or technologies that align with user needs, business goals, and market opportunities.

  • Define and execute a roadmap focused on engagement, retention, and community health metrics. Track performance and iterate based on user behavior, data, and feedback.

  • Work closely with design, analytics, engineering, and marketing to define priorities, test hypotheses, and execute on initiatives.

  • Maintain transparency and alignment across teams through sprint planning, standups, and regular updates.

What you'll bring

  • 3+ years of product management experience with a focus on consumer-facing digital products.

  • Experience building or managing social features, community-driven platforms, or products with strong engagement mechanics is highly desirable.

  • Ability to foster connections, drive engagement, and create network effects that enhance the value of a product as the community grows.

  • Experience identifying and executing opportunities for cross-product integrations that drive measurable business results.

  • Proficient in analyzing data and applying insights to prioritize and improve product features.

  • Skilled at working with cross-functional teams, building relationships, and influencing outcomes without formal authority.

  • Ability to design features that put the user first, creating experiences that feel natural, seamless, and exciting.

  • Passion for sports and familiarity with the sports betting space is a strong plus.

Join Our Team

We’re a publicly traded (NASDAQ: DKNG) technology company headquartered in Boston. As a regulated gaming company, you may be required to obtain a gaming license issued by the appropriate state agency as a condition of employment. Don’t worry, we’ll guide you through the process if this is relevant to your role.

The US base salary range for this full-time position is 117,900.00 USD - 147,400.00 USD, plus bonus, equity, and benefits as applicable. Our ranges are determined by role, level, and location. The compensation information displayed on each job posting reflects the range for new hire pay rates for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific pay range and how that was determined during the hiring process. It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

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