Senior Manager, Digital Accounts

3 Months ago • 7 Years + • Business Development • $130,800 PA - $175,400 PA

Job Summary

Job Description

The Senior Manager, Digital Accounts leads assigned categories with an emphasis in the audio space within Disney Publishing’s North America digital “storytelling” licensing & commercialization team. The Senior Manager will guide team members on strategies and proactively drive the results to meet & exceed predetermined revenue targets and growth objectives. The Senior Manager will report to the Director, Licensing – Disney Publishing, and lead a team of 2 direct reports. **Responsibilities:** * **Category Management:** Accountable for contributing to and implementing the business strategy for digital storytelling and curriculum-based learning categories across The Walt Disney Company Intellectual Property and content buckets including audio, ebook, and video ebooks. Establishes strategy for responsible categories considering new & emerging business model opportunities, product executions, and improving platform channel distribution. Develops new business opportunities that are aligned with Disney Publishing's commercialization strategies and return on investment objectives. Manages own account portfolio including day-to-day relationships, contract negotiation, data management, planning, approvals, submissions, and marketing. Analyzes accounts, portfolio business, and digital team’s performance, competitive landscape, and trends to proactively identify areas of opportunities and mitigations. * **Finance and Business Planning:** Fiscal accountability for an assigned portfolio to include long-term and annual budget planning as well as quarterly revenue forecasting – with detailed attention to accuracy and mitigating variances to projections. Communicates detailed and high-level updates to senior management on account status and managing account budgets. Builds long-term planning with senior staff on digital publishing business to seek opportunities and value propositions that differentiate and define the portfolio and products. * **Product Development:** Guides innovative discussions with the digital creative development team’s input to bring compelling and enhanced new storytelling, engaging content, and learning opportunities to market. Identifies franchise growth opportunities and leads discussions on content needs for partners in preparation for commercialization.
Must have:
  • Experience with large, complex organizations
  • Ability to lead a team towards financial targets
  • Ability to handle several tasks simultaneously
  • Extensive negotiation experience
  • Advanced working knowledge of digital media
  • Strong written and verbal skills
Good to have:
  • Ability to manage the growth of a category
  • Creative problem-solving approach
  • Solid understanding of legal aspects of the contractual process
  • Consistent track record of success in developing and closing deals
  • Strong collaborative and influencing skills
Perks:
  • Health and savings benefits
  • Educational opportunities
  • Special extras that only Disney can provide

Job Details

Job Summary:

About the Role & Team

At Disney Consumer Products, we inspire imagination around the world and are committed to creating happiness for families and fans by bringing captivating, inspiring, and inclusive products into their daily lives. From toys to t-shirts, console games, books, and more, our team brings our beloved brands and franchises into the lives of families through products and experiences that can be found worldwide, such as the Disney Store e-commerce platform, Disney Parks, local and international retailers, and Disney Store locations around the world.

The Senior Manager, Digital Accounts leads assigned categories with an emphasis in the audio space within Disney Publishing’s North America digital “storytelling” licensing & commercialization team. The Senior Manager will guide team members on strategies and proactively drive the results to meet & exceed predetermined revenue targets and growth objectives.

The Senior Manager will report to the Director, Licensing – Disney Publishing, and lead a team of 2 direct reports.

What You Will Do

Category Management:

  • Accountable for contributing to and implementing the business strategy for digital storytelling and curriculum-based learning categories across The Walt Disney Company Intellectual Property and content buckets including audio, ebook, and video ebooks.

  • Establishes strategy for responsible categories considering new & emerging business model opportunities, product executions, and improving platform channel distribution.

  • Develops new business opportunities that are aligned with Disney Publishing's commercialization strategies and return on investment objectives.

  • Manages own account portfolio including day-to-day relationships, contract negotiation, data management, planning, approvals, submissions, and marketing.

  • Analyzes accounts, portfolio business, and digital team’s performance, competitive landscape, and trends to proactively identify areas of opportunities and mitigations.

Finance and Business Planning:

  • Fiscal accountability for an assigned portfolio to include long-term and annual budget planning as well as quarterly revenue forecasting – with detailed attention to accuracy and mitigating variances to projections.

  • Communicates detailed and high-level updates to senior management on account status and managing account budgets.

  • Builds long-term planning with senior staff on digital publishing business to seek opportunities and value propositions that differentiate and define the portfolio and products.

Product Development:

  • Guides innovative discussions with the digital creative development team’s input to bring compelling and enhanced new storytelling, engaging content, and learning opportunities to market.

  • Identifies franchise growth opportunities and leads discussions on content needs for partners in preparation for commercialization.

Required Qualifications & Skills

  • Experience with large, complex organizations, and ideally 7+ years background in the digital space

  • Ability to lead a team towards financial targets, manage the growth of a category, and creative problem-solving approach

  • Ability to handle several tasks simultaneously, flex with a changing landscape and contribute to ad-hoc projects as the business requires

  • Extensive negotiation experience and solid understanding of legal aspects of the contractual process

  • Consistent track record of success in developing and closing deals with a creative business model approach

  • Advanced working knowledge of digital media, software and online business models, technologies, consumer trends, and media platforms

  • Strong written and verbal skills with an ability to communicate effectively with internal and external senior management in a fast-paced, fluid, and multi-project environment

  • Strong collaborative and influencing skills with the ability to achieve consensus at all levels to meet objectives

Additional Information

Disney offers a rewards package to help you live your best life. This includes health and savings benefits, educational opportunities, and special extras that only Disney can provide. Learn more about our benefits and perks at https://jobs.disneycareers.com/benefits.

#LI-VS2

#DXMedia

#CPGPJobs


The hiring range for this position in New York is $130,800 to $175,400 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

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About The Company

From classic animated features and exhilarating theme park attractions to cutting edge sports coverage, and the hottest shows on television, The Walt Disney Company has been making magic since 1923, creating unforgettable stories that connect with audiences around the world. And we’re just getting started!

The key to our success…. The Cast, Crew, Imagineers and Employees who honor Disney’s rich legacy by stretching the bounds of imagination to create the never-before-seen, bringing unparalleled entertainment experiences to people of all ages. Begin a career that delivers unparalleled creative content and experiences to audiences around the world and just imagine the stories you could be part of…

What is #LifeAtDisney like? It’s a series of magical moments with cast members and employees developing and telling our stories in the most innovative ways. Whether it’s a day spent as a Disney VoluntEAR, or celebrating the release of a new interactive experience, retail product or movie, our days are filled with the knowledge that we are creating entertainment experiences the whole family can enjoy. Follow @DisneyCareers on Facebook, Twitter and Instagram for a peek behind-the-curtain, and discover how you could connect to a world of stories with Disney!

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