UI Designer (Web Direction)

4 Minutes ago • 3 Years + • UI/UX Design

Job Summary

Job Description

The UI Designer (Web Direction) will be responsible for the UI design and interaction optimization of game official websites, including main sites, event pages, and special pages, ensuring visual style aligns with game IP and enhancing user experience and conversion rates. This role involves leading the entire website design process from requirements analysis to development implementation, collaborating with various teams and external suppliers. The designer will also create multi-platform interactive solutions and participate in UI design for C-end products.
Must have:
  • Responsible for UI design and interaction optimization of game official websites.
  • Lead the entire official website process from requirements analysis to development.
  • Liaise with external suppliers and art resources, clarify design requirements.
  • Design multi-platform (PC/mobile/H5) interactive solutions.
  • Participate in UI design for C-end products.
  • Track project progress, coordinate design resources, and promote implementation.
Good to have:
  • Understanding of front-end technologies (HTML/CSS/JS basics), capable of efficient communication with developers
  • Experience in Unity WebGL or game promotional page design
  • Accumulated aesthetic appreciation for various game art styles

Job Details

Job Description

1. Responsible for UI design and interaction optimization of game official websites, including main sites, event pages, and special pages, ensuring visual style aligns with game IP and enhancing user experience and conversion rates.

2. Lead the entire official website process from requirements analysis, prototype design to development implementation, collaborating with product, development, and suppliers to ensure high-quality design realization.

3. Liaise with external suppliers and art resources, clarify design requirements, and track material output to ensure art resources meet front-end implementation requirements.

4. Design multi-platform (PC/mobile/H5) interactive solutions, optimizing responsive layouts, motion design, and user operation paths.

5. Participate in UI design for C-end products (e.g., H5 Apps, mini-programs), maintaining design language consistency.

6. Track project progress, coordinate design resources, and promote the implementation and acceptance of design solutions.

Job Requirements

Essential Conditions:

1. 3+ years of UI/interaction design experience, with relevant cases in game official websites or the gaming industry (portfolio required);

2. Proficient in design tools such as Figma/Sketch/Adobe XD, capable of independently completing high-fidelity prototypes, motion graphics demonstrations, and design specifications;

3. Familiar with the entire official website design process, including requirements analysis, interaction design, UI design, development docking, and review acceptance;

4. Experience collaborating with suppliers and art teams, capable of clearly communicating design requirements and tracking resource output;

5. In-depth understanding of Web/H5 interaction characteristics (e.g., gesture operations, loading optimization, adaptation rules);

6. Good communication skills, capable of coordinating multiple resources and advancing project progress.

Plus Points:

1. Understanding of front-end technologies (HTML/CSS/JS basics), capable of efficient communication with developers;

2. Experience in Unity WebGL or game promotional page design;

3. Accumulated aesthetic appreciation for various game art styles.

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