Growth Analyst

You will join us as our new Growth Analyst to join our user acquisition team at Product Madness. We are a global free to play mobile gaming studio. This team predominately focusses on the Adtech side of UA.

Duties and Responsibilities

• You will function as one of the main point of contacts for both internal and external stakeholders for the BI tool that the business uses. You will work with all relevant stakeholders to answer questions and solve any issues should they arise.

• You will be the main PoC for creative tools, analytics, optimization, and automation. You will evaluate the performance of the relevant tools employed and try to answer the questions.

• You will be a part of the team responsible for attribution and Mobile Measurement Partners. You will perform the housekeeping of these tools as well as do the new partner integrations. You will also help the wider team by guiding them within this particular space.

• You will help the team evaluate, integrate, and maintain internal and external tools.

What We're Looking For

About You

• Understanding of and experience with at least one BI/Visualization tool like Looker, Tableau, or any other tool and understanding of how BI tools work

• Exposure to user acquisition and mobile user data, and you understand how data flows and what it means in different contexts.

• Experience in using different user acquisition tools like audience builders, automation systems for creatives, or any other similar tool in the mobile space.

• Experience in and understanding of creatives and their importance in the mobile gaming space.

• Deep understanding of and extensive experience with Mobile Measurement Partners/Tools like AppsFlyer and/or Adjust  and ability to use them comfortably with all their available features.

• Proficiency in spreadsheets like Excel.

• Excellent presentation skills.

• Basic understanding of SKAdNetwork and other privacy measures in the industry. Experience in working with SKAdNetwork data is a plus.

• SQL knowledge is a plus.

Why Product Madness?

As part of the Aristocrat family, we share their mission of bringing joy to life through the power of play, with a world-class team who creates top-grossing, leading titles in the social casino genre, including Heart of Vegas, Lightning Link, Cashman Casino. 

With 800 team members across the globe, Product Madness is headquartered in London, with offices in Barcelona, Gdańsk, Lviv, Montreal and a remote team spanning the USA, making us a truly global powerhouse.

We live by our People First principle. Regardless of where, when, or how they work, our team members have opportunities to elevate their careers, and grow alongside us. We take pride in fostering an inclusive culture, where our people are encouraged to be their very best, every day.

But don’t just take our word for it. In 2024, we made the Global Inspiring Workplace Awards list, and won a bronze award at the Stevies for Great Employers in the ‘Employer of the Year - Media and Entertainment’ category.

So, what’s stopping you?

Our Values

• People First

  We have the deepest respect for our people and their well being. We know they are exceptionally talented and will always have a choice. We want them to re-choose us every day. We are committed to building a culture where each person's voice will always be heard and addressed.

• MAD for More

  Always improving, innovating and never settling for the existing. We push all boundaries with courage and ambition to become the world’s best games company.

• Champion Together
  We excel at what we do but yet remain humble and helpful to our teammates. We champion one another and hold each other to high standards without any egos.

• Globally Inclusive

  We are all Equal - regardless of the language we speak, where we live, our gender, religion or culture we come from. We want to build a global home, where everyone has the equal opportunity to make an impact.

• Customer Focused

  We always think from the customer's perspective - be it players or internal customers.

  Improving their experience and joy is what drives us. Every client's success is our big win!

Travel Expectations

Additional Information