Marketing Director - Salesforce Services

1 Month ago • 8 Years + • Marketing

Job Summary

Job Description

Nagarro seeks an experienced Marketing Director to lead the marketing function for its Salesforce delivery team in Germany. This role involves developing and executing a comprehensive marketing strategy, building brand visibility within the Salesforce ecosystem, managing targeted campaigns, creating engaging content (case studies, white papers), coordinating events, collaborating with the global marketing team, and analyzing marketing performance. The ideal candidate possesses 8+ years of marketing experience, a strong understanding of the German market, and proficiency in digital marketing tools. The position can be filled remotely within Germany.
Must have:
  • 8+ years marketing experience
  • Successful strategy execution
  • German market understanding
  • Digital marketing proficiency
  • Strong communication skills
  • Global collaboration experience
Good to have:
  • MBA
  • Salesforce ecosystem experience
Perks:
  • 30 days vacation
  • Internal/external training
  • Employee share program
  • Accident insurance
  • Modern office space
  • Sports programs
  • Corporate benefits
  • Free fruit & drinks

Job Details

Company Description

We are a Digital Product Engineering company that is scaling in a big way! We build products, services, and experiences that inspire, excite, and delight. We work at scale — across all devices and digital mediums, and our people exist everywhere in the world (18000+ experts across 37 countries, to be exact). 

As part of the globally operating salesforce business unit with more than 1000 certified salesforce experts, Nagarro is one of the most powerful and innovative Salesforce partners for global customers. Our work culture is dynamic and non-hierarchical. We are looking for great new colleagues. That is where you come in! 

Job Description

The position is to be filled at one of our locations or remotely throughout Germany.

We are seeking an experienced Marketing Director to establish and lead the marketing function for our Salesforce delivery team in Germany. This is a unique opportunity to shape a regional marketing strategy from the ground up, aligning with global marketing initiatives while addressing the specific needs of our German market.

  • Strategy Development: Design and implement a comprehensive marketing strategy to position our Salesforce offerings based on the the strategic vision and mission of the practice.
  • Brand Development: Build and enhance the visibility of our team's brand within the Salesforce ecosystem and among key stakeholders.
  • Campaign Management: Work closely with the Business Development team to plan and execute targeted campaigns to generate leads, drive brand awareness, and support business development efforts.
  • Content and Storytelling: Create engaging content that showcases our entrepreneurial culture and the transformative power of our Salesforce projectsa and oversee the creation of compelling content, including case studies, whitepapers and thought leadership.
  • Event Coordination: Organize and manage events, webinars, and workshops to engage prospects, clients, and industry partners.
  • Collaboration: Work closely with the global marketing team to align regional activities with overall corporate strategy and leverage existing resources.
  • Analytics and Reporting: Measure the effectiveness of marketing efforts using KPIs and ROI metrics, providing regular reports to stakeholders.
  • Market Insights: Conduct market research to understand trends, competition, and client needs, ensuring our offerings remain competitive and relevant.

Qualifications

  • Bachelor's degree in Marketing, Business, or a related field (MBA preferred). 
  • 8+ years of experience in marketing roles, ideally including leadership touch points.  
  • Proven track record of developing and executing successful marketing strategies, preferably in the technology or Salesforce ecosystem. 
  • Strong understanding of the German market and cultural nuances in business communication. 
  • Experience working in a global organization and managing cross-functional collaboration. 
  • Proficiency in digital marketing tools, CRM systems and analytics platforms. 
  • Passion for working in a start-up-like environment and driving innovation. 
  • Excellent communication and interpersonal skills, with fluency in German and English. 

Additional Information

  • 30 days of vacation, internal and external training, MyN - Nagarro employee share program, company-funded accident insurance, modern office space at central locations with high-tech equipment, sports programs, corporate benefits portal, free fruit and drinks.
  • Plenty of room for creative ideas and innovation in a high-growth environment. With us you can get involved and make a difference.
  • Flat hierarchies and a long-term, stable job with attractive development opportunities.
  • Shape the marketing strategy and culture of a start-up-like team with the backing of a global organization. 

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