PC Game Publishing Channel Promotion Manager (China Market)

2 Weeks ago • 3 Years + • Marketing

Job Summary

Job Description

Level Infinite seeks a PC Game Publishing Channel Promotion Manager for the China market. Responsibilities include planning and executing PC game distribution strategies, negotiating with media partners (game platforms, internet cafes, accelerators), managing marketing materials, and optimizing user acquisition and retention. The role demands deep understanding of PC game market trends, data-driven decision making, and effective cross-team collaboration. Success requires proven experience in PC game publishing and a track record of successful campaigns.
Must have:
  • 3+ years game industry experience with PC channel publishing
  • Expertise in user growth, event design, and business negotiation
  • Deep understanding of PC game market trends and competitor analysis
  • Data-driven decision making and strong cross-team collaboration
Good to have:
  • Experience with Douyin, Kuaishou, and other new media platforms

Job Details

团队介绍

Level Infinite 是腾讯旗下国际游戏业务品牌,致力为全球玩家带来充满乐趣、原汁原味的游戏体验,让玩家随时随地进入游戏世界;并通过打造包容、互通、便捷的玩家社区,促进分享交流。

Level Infinite为合作工作室提供一系列支持及服务,助力其释放产品潜能。

Level Infinite发行产品包括《PUBG MOBILE》、《Goddess of Victory: NIKKE 》《Honor of King》等热门游戏,并与合作工作室联手推出了来自Fatshark的《战锤40K:暗潮》、Funcom的《沙丘:觉醒》、Inflexion Studios的《夜莺》在内多款产品。

想进一步了解Level Infinite,请访问www.levelinfinite.com,并在Twitter、Facebook、Instagram和Youtube上关注我们的官方账号。

岗位职责

About Level Infinite

Level Infinite 是腾讯旗下国际游戏业务品牌,致力为全球玩家带来充满乐趣、原汁原味的游戏体验,让玩家随时随地进入游戏世界;并通过打造包容、互通、便捷的玩家社区,促进分享交流。

Level Infinite为合作工作室提供一系列支持及服务,助力其释放产品潜能。

Level Infinite发行产品包括《PUBG MOBILE》、《Goddess of Victory: NIKKE 》《Honor of King》等热门游戏,并与合作工作室联手推出了来自Fatshark的《战锤40K:暗潮》、Funcom的《沙丘:觉醒》、Inflexion Studios的《夜莺》在内多款产品。

想进一步了解Level Infinite,请访问www.levelinfinite.com,并在Twitter、Facebook、Instagram和Youtube上关注我们的官方账号。

Job Responsibilities

1. 统筹国内PC端游发行渠道的规划与落地执行,主导产品全生命周期运营策略制定,结合渠道特性打造差异化推广方案;
2. 独立完成媒介合作策略设计及商务谈判,拓展高性价比合作资源(包括但不限于游戏平台、网吧生态、加速器服务及新兴流量平台);
3. 负责素材创意产出、活动策划、投放提效等全链路运营,建立数据监控体系并持续优化获客效率,对用户增长及留存目标负责;
4. 深度洞察PC游戏市场趋势,动态分析竞品动向与渠道流量变化,快速迭代运营策略;
5. 协调内外部资源推进跨部门协作,确保项目高效执行与资源精准投放;

岗位要求

1. 3年以上游戏行业经验,具备国内主流PC渠道发行推广经验,完整参与过端游首发项目者优先;
2. 精通渠道运营方法论,在用户增长、活动设计、商务谈判等环节有成功案例,能创新整合资源打造爆点;
3. 熟悉抖快B等新兴流量平台的游戏营销玩法,兼具传统渠道深耕能力与新兴模式探索敏锐度;
4. 数据驱动型思维,擅长通过ROI分析优化投放策略,具备优秀的跨团队协作能力与抗压素质。

腾讯致力于提供平等就业机会

在腾讯,我们始终秉承平等就业机会的原则,致力于为每一位员工打造公平、包容的工作环境。我们坚信,多元的声音能够激发出无限的创新活力,推动我们为用户和社会提供更优质的服务。我们用心营造一个充满支持与激励的氛围,帮助每一位员工找到属于自己的舞台,以实现个人及共同的发展目标。

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About The Company

Tencent is a world-leading internet and technology company that develops innovative products and services to improve the quality of life of people around the world.


Founded in 1998 with its headquarters in Shenzhen, China, Tencent's guiding principle is to use technology for good. Our communication and social services connect more than one billion people around the world, helping them to keep in touch with friends and family, access transportation, pay for daily necessities, and even be entertained.


Tencent also publishes some of the world's most popular video games and other high-quality digital content, enriching interactive entertainment experiences for people around the globe.


Tencent also offers a range of services such as cloud computing, advertising, FinTech, and other enterprise services to support our clients' digital transformation and business growth.


Tencent has been listed on the Stock Exchange of Hong Kong since 2004.

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