Product Marketing Manager, Number Lookup

2 Months ago • 3 Years + • Marketing • $105,414 PA - $131,768 PA

Job Summary

Job Description

This role involves developing and executing go-to-market strategies for Sinch's Number Lookup solution. Responsibilities include defining target audiences, creating compelling messaging, collaborating with sales and product teams, developing sales enablement materials (one-pagers, presentations, case studies), producing marketing content (blogs, webinars, white papers), driving customer advocacy, and tracking marketing performance. The ideal candidate will have a strong background in B2B SaaS product marketing, experience in the telecommunications industry, and excellent communication skills. The position requires managing multiple projects effectively in a fast-paced environment and proficiency in various marketing and sales tools.
Must have:
  • 3+ years Product Marketing exp.
  • B2B SaaS/Telecom experience
  • Go-to-market strategy execution
  • Messaging & content creation
  • Sales enablement & collaboration
  • Data analysis & performance tracking
Perks:
  • Comprehensive medical, dental, and vision plans
  • Virtual counseling resources
  • 401(k) options with employer match
  • Generous paid time off
  • Paid parental leave
  • Flexible remote work
  • Paid volunteer time off

Job Details

Description

We’re looking for a Product Marketing Manager to support the go-to-market strategy for our Number Lookup solution. In this role, you’ll collaborate across teams to position Sinch’s Number Lookup solution as the preferred choice for businesses. You’ll execute compelling messaging, aid in driving adoption, and support revenue growth by aligning product capabilities with market needs. 

Key Responsibilities 

Market Analysis & Strategy: 

  • Define target audience segments and tailor strategies to address specific pain points and goals.  

 

  • Educate and execute target audience segments and tailor strategies to address their specific pain points and goals. 

Go-to-Market Planning: 

  • Develop and execute go-to-market strategies for Sinch’s voice products, ensuring timely and successful launches. 
  • Collaborate with product management, sales, and marketing teams to align strategies and prioritize initiatives. 
  • Enable the sales team to communicate value propositions and develop sales tools to support selling of our enterprise products 

Messaging & Positioning: 

  • Create clear, compelling value propositions and messaging for number lookup that resonates with key customer segments. 
  • Develop sales enablement materials, including product one-pagers, presentations, case studies, and FAQs. 

Content Development: 

  • Produce high-quality content such as blogs, webinars, whitepapers, and videos to promote Sinch Number Lookup. 
  • Partner with the demand generation team to design campaigns that drive awareness and adoption. 

Customer Advocacy: 

  • Collaborate with account teams to identify and showcase customer success stories. 
  • Use customer insights to refine messaging and influence product roadmaps. 

Performance Measurement: 

  • Track and report on the performance of marketing initiatives, using data to inform future strategies. 
  • Monitor and analyze product adoption metrics and customer feedback to drive continuous improvement. 

Requirements

  • Bachelor’s degree in Marketing, Communications, Business, or related field 
  • 3+ years of experience in product marketing, preferably in B2B SaaS, telecommunications, or technology. 
  • Experience in the telecommunications industry with an understanding of cloud-based communications for the enterprise market 
  • Ability to adapt to new roles, processes, and tools, contributing effectively from day one. 
  • Excellent written and verbal communication skills with a proven ability to simplify technical concepts. 
  • Demonstrated ability to manage multiple projects and prioritize effectively in a fast-paced environment. 
  • Proficiency in tools like Microsoft suite, Team, Salesforce, and content management systems. 

Our Hiring Process 

We are committed to ensuring a recruitment process that is fair, objective, consistent, and inclusive. Our approach includes structured, competency-based interviews designed to evaluate your skills, experience, and qualifications relevant to the role. At times, we may include a data-driven assessment to enhance our hiring success and identify candidates likely to excel.  

We believe in a two-way process and encourage you to ask questions throughout the journey.  If this role isn't what you're looking for, please explore the other opportunities listed on our career page: https://www.sinch.com/careers/. No matter who you are, we hope you find an exciting path forward - hopefully with us! 

 

Benefits

  • STAY HEALTHY: We offer comprehensive market competitive medical, dental, and vision plans. A variety of supplemental plans are also provided to meet your individual needs including access to telehealth for all participants.  
  • CARE FOR YOURSELF: Take advantage of our free virtual counseling resources through our global Employee Assistance Program. Your mental health is as important as your physical health.  
  • SECURE YOUR FUTURE: Plan for your future with our Roth and Pre-tax 401(k) options including an employer match for all participants.  
  • TAKE A BREAK: Enjoy a generous paid time off program. We value balance and understand that performance at work requires time to rest at home and/or rejuvenate on vacation.  
  • PUT FAMILY FIRST: We know that families can be built in a variety of ways; therefore, we offer paid parental leave and family planning support.  
  • WORK WHEREVER: Our flexible remote work offerings allow you to work wherever you are the most productive and successful. It is what you do, not where you work, that matters.  
  • MAKE AN IMPACT: Support betterment in your community and beyond by taking paid time off to support a volunteer program of your choice. 

The annual starting salary for this position is between $105,414.00 -$131,768.00. Factors which may affect starting pay within this range may include geography/market, skills, education, experience, and other qualifications. This role will be accepting applications until 01/31/2025 at a minimum. Please note that the application timeline may be flexible to accommodate a comprehensive candidate evaluation. 

 

Similar Jobs

Salesforce - Prime Named Account Executive

Salesforce

Ohio, United States (Remote)
1 Month ago
CloudHire - Sales Program Manager

CloudHire

Metro Manila, Philippines (Remote)
6 Months ago
Alphasense - Lifecycle Marketing Analyst

Alphasense

Remote, Oregon, United States (Remote)
2 Months ago
bosh group india - PreSales/ Solution Architect- Enterprise

bosh group india

Karnataka, India (On-Site)
3 Months ago
BigID - Regional Sales Manager - Midwest (Wisconsin)

BigID

Madison, Wisconsin, United States (Remote)
5 Months ago
Thatgamecompany - Brand Strategist - China

Thatgamecompany

Shanghai, Shanghai, China (On-Site)
2 Months ago
Nintendo - Contract - Loyalty Programs Operations/Marketing Coordinator

Nintendo

Redmond, Washington, United States (Hybrid)
3 Months ago
Dashtoon - Growth Manager (Dashtoon Reader)

Dashtoon

Bengaluru, Karnataka, India (On-Site)
6 Months ago
Verizon - Digital Marketing-Manager

Verizon

Hyderabad, Telangana, India (Hybrid)
5 Months ago
My Fitness Pal - Vice President, Growth Marketing

My Fitness Pal

United States (Remote)
2 Months ago

Get notifed when new similar jobs are uploaded

Similar Skill Jobs

Coursera - Senior Marketing Operations Manager

Coursera

United States (Remote)
1 Month ago
Salesforce - Intern | Customer Success Group [Services]

Salesforce

State Of São Paulo, Brazil (On-Site)
1 Month ago
Next Level Business Services - Salesforce Tech Lead

Next Level Business Services

San Jose, California, United States (On-Site)
5 Months ago
HP - Senior Director, Consumer Sales

HP

Gurugram, Haryana, India (On-Site)
6 Months ago
Coursera - Sales Development Representative, Coursera for Government

Coursera

United States (Remote)
3 Months ago
Salesforce - Technical Architect

Salesforce

Chile (Remote)
2 Months ago
PwC - IT Solutions Architect / Integrations specialist

PwC

Brno, South Moravian Region, Czechia (On-Site)
6 Months ago
Level AI - Lead Solutions Architect - Post Sales (Remote - US)

Level AI

United States (Remote)
6 Months ago
Globalization Partners - Regional Sales Manager

Globalization Partners

(Remote)
1 Month ago
Interface AI - Head of Customer Success

Interface AI

United States (Remote)
1 Month ago

Get notifed when new similar jobs are uploaded

Jobs in United States

Microsoft - Critical Environment Electrical Engineer

Microsoft

Des Moines, Iowa, United States (On-Site)
2 Months ago
Epoch Games - Unreal Engine Technical Artist

Epoch Games

Winston-Salem, North Carolina, United States (Remote)
10 Months ago
Warner Bros Games - Executive Assistant, WB Games Marketing

Warner Bros Games

Burbank, California, United States (Hybrid)
1 Month ago
Buckman - Director of Tax and Treasury

Buckman

Memphis, Tennessee, United States (On-Site)
6 Months ago
Valve corporation - Animator

Valve corporation

Bellevue, Washington, United States (On-Site)
5 Months ago
Hedra - Lead Full-Stack Engineer

Hedra

San Francisco, California, United States (On-Site)
6 Months ago
Anavation - Software Developer – HYBRID Possible

Anavation

Quantico, Virginia, United States (Hybrid)
6 Months ago
SMG Studio - General Enquiry for SMG Studio (SYD, MEL, BRIS, LA)

SMG Studio

Los Angeles, California, United States (On-Site)
8 Months ago
Visual Concepts - Character Artist

Visual Concepts

Austin, Texas, United States (On-Site)
1 Month ago
Apex logic - Sr. Full-Stack Developer - Product

Apex logic

United States (Remote)
4 Months ago

Get notifed when new similar jobs are uploaded

Marketing Jobs

Bombay Play - UA Manager

Bombay Play

Bengaluru, Karnataka, India (On-Site)
7 Months ago
Assystems - Chargé d'affaires Electricité H/F

Assystems

Courbevoie, Île-de-France, France (On-Site)
5 Months ago
In The Pocket - Intern

In The Pocket

Ghent, Flanders, Belgium (On-Site)
5 Months ago
PAPAYA - Creative and Influencer Manager

PAPAYA

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)
3 Months ago
Sphere Entertainment Co - Senior Manager, B2B Marketing

Sphere Entertainment Co

Las Vegas, Nevada, United States (On-Site)
2 Months ago
Aftershock Media Group - Director of Accounts, Influencer Marketing

Aftershock Media Group

(Remote)
1 Month ago
Make - Email Marketing Lead

Make

Prague, Czechia (Hybrid)
5 Months ago
Bajaj Finserv - Manager - CD - Growth North & East

Bajaj Finserv

Bhagalpur, Bihar, India (On-Site)
7 Months ago
Tencent - Senior Brand Manager, 2D New Product

Tencent

Shenzhen, Guangdong Province, China (On-Site)
3 Months ago
Nolimit City - Marketing Coordinator

Nolimit City

Malta (On-Site)
5 Months ago

Get notifed when new similar jobs are uploaded

About The Company

United States (Remote)

United States (Remote)

Georgia, United States (Remote)

United States (Remote)

Chicago, Illinois, United States (Remote)

Georgia, United States (Remote)

Noida, Uttar Pradesh, India (On-Site)

United States (Remote)

View All Jobs

Get notified when new jobs are added by Sinch

Level Up Your Career in Game Development!

Transform Your Passion into Profession with Our Comprehensive Courses for Aspiring Game Developers.

Job Common Plug