Researcher Media Research

1 Month ago • All levels • Research Development

Job Summary

Job Description

As a researcher with a passion for data analysis, you will support commercial teams in customer contact and projects. Your responsibilities include drafting research proposals by translating customer questions into concrete research plans, performing data analysis using various sources like questionnaire datasets, cross-media datasets, and census data with tools such as Excel, SPSS, PowerBI, R, or Python. You will also manage projects, ensure quality, and proactively seek improvements. Client contact involves being a pleasant point of contact, handling practical matters, and answering questions about research projects or reports.
Must have:
  • Strong analytical skills
  • Affinity with data analysis
  • Proficiency in SPSS, R, Python, PowerBI
  • Extensive Excel knowledge
  • Interest in media developments
  • Good Dutch and English communication
  • Independent work and problem-solving
  • Team player
  • Curiosity and critical questioning
Good to have:
  • Work experience is a plus
Perks:
  • 185 vacation hours per year (based on 37 hours)
  • Hybrid working with a home office allowance of €1.50 per day (2 days in office)
  • Development opportunities
  • Flexible working environment
  • Volunteer time off
  • LinkedIn Learning
  • Employee-Assistance-Program (EAP)

Job Details

Functieomschrijving

Ben jij een all-round researcher met een passie voor data-analyse? Wil je commerciële teams ondersteunen bij klantcontacten en projecten? Dan zijn wij op zoek naar jou!

Wat ga je doen?

  • Onderzoekvoorstellen opstellen: Samen met commerciële collega's definieer je klantvragen en vertaal je deze naar concrete onderzoeksplannen. Vaak doe je vooronderzoek, zoals het verkennen van beschikbare data en het uitvoeren van analyses op onze crossmedia-data en eerdere vragenlijstonderzoeken.
  • Data-analyses uitvoeren: Je bent een data-expert die met enthousiasme klantvragen oplost door diep in de data te duiken. Je selecteert hiervoor de meest geschikte datasets, formuleert de juiste vragen en stelt een analyseplan op. Je maakt gebruik van een breed scala aan databronnen, zoals vragenlijstdatasets, crossmedia-datasets en censusdata. Of je nu werkt met Excel, SPSS, PowerBI, R of Python, je weet precies hoe je deze datasets moet ontsluiten. Daarnaast kan je duidelijke specificaties opstellen voor collega’s die je ondersteunen. Je rapporteert je bevindingen duidelijk en overtuigend, zowel intern als in klantrapportages.
  • Projectmanagement en -uitvoering: Je stelt planningen op, stemt deze af tussen de klant en het GfK-team, bewaakt de planning en stuurt waar nodig bij. Je zorgt proactief ervoor dat producten voldoen aan onze kwaliteitseisen en zoekt continu naar verbetermogelijkheden.
  • Klantcontact: Je bent een prettig aanspreekpunt voor onze klanten. Je regelt praktische zaken en beantwoordt vragen over onderzoeksprojecten of rapportages.

Wat wij van jou vragen:

  • Je beschikt over een sterk analytisch vermogen en weet complexe vraagstukken snel te doorgronden. Je hebt aantoonbare affiniteit met data-analyse en bent bedreven in het gebruik van tools zoals SPSS, R, Python en PowerBI. Uitgebreide Excel-kennis is vereist.
  • Je hebt interesse in media en volgt de ontwikkelingen in het medialandschap, binnen en buiten en eigen bubble.
  • Je kunt je mondeling en schriftelijk goed uitdrukken in het Nederlands en Engels.
  • Uiteraard ben je kun je zelfstandig werken, dat wil zeggen prioriteiten stellen en problemen oplossen. Tegelijk ben je een teamspeler die graag samenwerkt.
  • Doordat je nieuwsgierig bent en kritische vragen stelt, zorg je ervoor dat we de best passende oplossing voor vraagstukken van klanten vinden en hoge kwaliteit leveren.
  • Werkervaring is een pluspunt.

Wat we jou bieden:

  • 185 vakantie-uren per jaar o.b.v. 37 uur
  • Hybride werken met een thuiswerkvergoeding van € 1,50 per dag (2 dagen op kantoor)
  • Ontwikkelmogelijkheden

Aanvullende informatie

Our Benefits

  • Flexible working environment
  • Volunteer time off
  • LinkedIn Learning
  • Employee-Assistance-Program (EAP)

About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

For more information, visit NIQ.com

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Our commitment to Diversity, Equity, and Inclusion

NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide. Learn more about how we are driving diversity and inclusion in everything we do by visiting the NIQ News Center: https://nielseniq.com/global/en/news-center/diversity-inclusion

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