Senior Campaign Specialist

4 Months ago • 5 Years + • Marketing

Job Summary

Job Description

Seeking a Senior Campaign Specialist with 5+ years of SaaS/IT marketing or sales experience. Ideal candidate is a creative, high-communication professional skilled in strategizing and executing marketing campaigns, driving engagement, and generating business impact for the SMB segment. Must have experience in campaign management, event planning, and content creation.
Must have:
  • SaaS/IT Marketing
  • Campaign Management
  • Content Creation
  • Event Planning
Good to have:
  • Salesforce User
  • Digital Marketing
  • Marketing Materials
  • Team Player
Perks:
  • Growth Mindset
  • Leadership Skills

Job Details

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category

Marketing & Communications

Job Details

About Salesforce

We’re Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good – you’ve come to the right place.

タイトル: 

マーケティング統括本部

デマンドジェネレーショングループ 

SMB Growth Marketing Specialist 

募集要項:

セールスフォース・ジャパンでは、新規顧客獲得に向けたマーケティング戦略の立案と実行に挑戦し、お客様とのエンゲージメントを高めて、ビジネスインパクトの高いマーケティング活動をリードできる、クリエイティブ、且つ、高いコミュニケーション力を有した、プロフェッショナルなグロースマーケティングスペシャリスト(中小企業セグメント担当)を募集します。

SMBセグメント グロースマーケティングスペシャリストは、マーケティング統括本部デマンドジェネレーショングループに所属し、会社のビジョン、売上や商談金額目標、マーケティング製品に関するビジネスニーズや課題、最新トレンドから、社内のステークホルダー(営業、プロダクトマーケティング、デジタルマーケティング、カスタマーサクセス、アライアンス、ソリューションエンジニアリングチーム等)と密にコミュニケーションを行い、SMBセグメントの新規顧客開拓におけるクリエイティブ且つ、包括的なマーケティング戦略、計画を立案し、キャンペーンマネージメント(予算、スケジュール、リソース、ステークホルダー・コミュニケーション、PDCA)を実行し、目標に貢献頂きます。
 

主な業務内容:

  • 小規模・中小企業の新規リード獲得、案件創出のため戦略・活動計画立案

  • 自社主催セミナー、ハンズオン、ウェビナーなどの自社主催または共催イベント、展示会やメディア媒体やセミナー主催者などの外部主催または協賛イベントの実施に向けて、ステークホルダーの調整を行い、内容や実施計画作成、ならびにセミナーやイベントに関して計画や必要なリソース手配

  • キャンペーン施策で活用するコンテンツの制作や社内外ステークホルダー及び制作会社との調整

  • 各種オペレーション業務(見積発注業務、予算管理、データ分析、WEB資料作成など)
     

その他、従来の手法にとらわれない革新的なアプローチを提案し、様々なマーケティング施策に挑戦いただきます。

また上記の活動を通して活動における課題認識と解決を繰り返し、デマンドジェネレーション全般に関わる経験(コンテンツ、効果測定分析、オペレーション業務)を習得することが出来ます。


必要なスキル・経験:

  • 5年以上のSaaS・IT製品のマーケティングまたは営業経験

  • 柔軟性が高く、スピーディに行動し、期待を超えるパフォーマンスの達成にチャレンジできる方

  • 起業家マインドがあり、新しい分野にチャレンジし、柔軟な発想をもって、ステークホルダーを巻き込みながら、リーダーシップを発揮できる方

  • 自発的に新しいことを学ぶことができるSelf Starterで、クラウドサービス、テクノロジーに興味がある方

  • TOEIC 700点以上
     

歓迎するスキル・経験:

  • Salesforceのユーザー経験・提案経験

  • デジタルマーケティングやマーケティングに関する知識

  • 各種マーケティングマテリアルの制作経験

  • チームプレイヤー

  • 成長思考

Accommodations

If you require assistance due to a disability applying for open positions please submit a request via this Accommodations Request Form.

Posting Statement

At Salesforce we believe that the business of business is to improve the state of our world. Each of us has a responsibility to drive Equality in our communities and workplaces. We are committed to creating a workforce that reflects society through inclusive programs and initiatives such as equal pay, employee resource groups, inclusive benefits, and more. Learn more about Equality at www.equality.com and explore our company benefits at www.salesforcebenefits.com.

Salesforce is an Equal Employment Opportunity and Affirmative Action Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Salesforce does not accept unsolicited headhunter and agency resumes. Salesforce will not pay any third-party agency or company that does not have a signed agreement with Salesforce.

Salesforce welcomes all.

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