Senior Manager, Commercial Planning

About the Role & Team

 
The Disney+ team is responsible for the launch and day to day operation of Disney+ across Europe, Middle East and Africa, specifically focused on customer acquisition and retention, marketing, partnerships and synergy, content programming, research and analytics. Within that team, the Commercial Performance and Planning team is responsible for providing a consolidated view of ongoing EMEA trading performance of Disney+, driving insights and decision-making to optimise sign-ups and subscriber growth, and overseeing the Disney+ annual and quarterly planning process.  

We are looking for a forward-thinking, analytically minded Commercial Planning Senior Manager to join our Disney+ Commercial Performance and Planning team. The purpose of the role is to ensure we have well-defined and socialised targets for sign-ups, marketing budgets, retention and other key DTC metrics, both for the long term and to guide the business on a quarterly, weekly and daily basis. 

This role will leverage strategic thinking, ability to pull insights from Disney+ data, bottom-up plans from markets, market intelligence, research and analytics, to synthesise them and define the most appropriate plans for the DTC business. 

This is a pivotal, central role within the Disney+ EMEA business, which will work in collaboration with our local European markets, across regional Disney+ functions (incl. marketing, product and content teams), BD & strategy teams, as well as Finance teams across Europe and the US. 

What You Will Do

• Leading development of D+ annual strategy and annual planning for Disney+ subscriber growth across acquisition and retention across multiple tiers and markets, leveraging market and competitor insights, learnings from D+ research, past performance, analysis on future trends  

• Driving quarterly planning including quarterly targets, strategy, operational planning and ruthless prioritisation process, working closely with marketing and finance teams 

• Leading monthly / bi-monthly forecasting process for Disney+ subscriber growth across acquisition and retention, for retail and wholesale customers, in close partnership with Disney+ Finance teams 

• Work in close collaboration with US DTC commercial teams to align on latest EMEA plans, strategic initiatives, content targets, planning methodologies  

• Lead modelling for business cases and scenarios to support decision-making on pricing, go-to-market strategies, optimisation of monetisation  

• Supporting in preparation for EMEA & US commercial updates 

• Develop and guide a team of high-performing individuals 

Required Qualifications & Skills

• Excellent stakeholder management with experience of dealing with senior level stakeholders 

• Experience in consulting or marketing planning preferred 

• Ability to tailor comms to different audiences (e.g. country teams, DSS, execs) 

• Experience working in data-driven environments and driving decision-making through data  

• High numeracy and analytical ability & rigour, attention to detail 

• Ability to challenge high-level numbers and develop quick & accurate ‘back of the envelope’ scenarios 

• Strategic mindset 

• Clear and succinct communication skills 

• Skilled at prioritising and managing multiple project schedules and deadlines that run simultaneously 

• Demonstrated success in influencing cross-functional teams, stakeholders and leadership  

The Perks

• 25 days annual leave

• Private medical insurance & dental care

• Free Park Entry: You will have the opportunity to enter any of our parks with your family and friends for free

• Disney Discounts: you are entitled to discounts on designated Disney products, resort F&B and ticketing

• Excellent parental and guardian leave

• Employee Resource Groups – WOMEN @ Disney, Disney DIVERSITY, Disney PRIDE, ENABLED, and our Mental Health & Wellbeing Group, TRUST.

The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. Disney is committed to forming a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.