UX Writer and Content Designer, Retail Ads
Job Summary
Job Description
As a UX Writer and Content Designer at Google Ads, you'll craft user interface text that shapes user experiences, collaborating with various teams (design, research, product management, engineering, legal, marketing). You'll analyze user needs, identify language comprehension gaps, and propose solutions aligned with product strategy and technology. Prioritization of work, identification of opportunities for responsibility expansion, and tailoring deliverables to platform requirements are key. You'll use data and empathy to make content choices, creating useful and meaningful text across multiple platforms and touchpoints, establishing a cohesive voice and language for Google Ads products.
Must have:
- Craft user interface text
- Collaborate with cross-functional teams
- Analyze user needs and language gaps
- Prioritize work and identify opportunities
- Tailor deliverables to product requirements
- 4+ years UX writing/content design experience
Good to have:
- 3 years of experience interacting with executive leadership
- 2 years of agency experience
- 2 years of experience in a cross-functional tech organization
Perks:
- Bonus
- Equity
- Benefits
5 skills required
Job Details
Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 4 years of experience in UX writing, content design, technical writing, writing, editorial, marketing, or related, as well as leading content strategy projects.
- Experience with UX-focused product writing and shaping content for multi-disciplinary projects.
- Include a portfolio, website, or any other relevant link to your work in your resume (providing a viewable link or access instructions).
Preferred qualifications:
- 3 years of experience interacting with executive leadership.
- 2 years of writing, editorial, marketing, or UX writing experience in an agency setting.
- 2 years of experience working in a cross-functional technology organization.
About the job
As a UX writer, you are an advocate for Google design, shaping product experiences by creating useful, meaningful text that helps users complete tasks. You help set the vision for content and drive cohesive product narratives across multiple platforms and touch points. As a stellar writer, your portfolio of work demonstrates content that simplifies and beautifies the overall user experience. You work with people in a variety of UX design-related jobs including researchers, product managers, engineers, marketing and customer operations. Collaborating with each, you strive to establish cohesive language and a unified voice across products and platforms. You regularly use empathy, logic and data to inform content choices and recommendations that include the right words and sometimes complementary data and images.
Google Ads is helping power the open internet with the best technology that connects and creates value for people, publishers, advertisers, and Google. We’re made up of multiple teams, building Google’s Advertising products including search, display, shopping, travel and video advertising, as well as analytics. Our teams create trusted experiences between people and businesses with useful ads. We help grow businesses of all sizes from small businesses, to large brands, to YouTube creators, with effective advertiser tools that deliver measurable results. We also enable Google to engage with customers at scale.The US base salary range for this full-time position is $115,000-$166,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about .
Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about .
Responsibilities
- Craft user interface text that shapes the user experience.
- Collaborate with design, research, product management, engineering, legal, and marketing teams depending on the needs of the project.
- Analyze or anticipate user needs, issues, or gaps in language comprehension. Through collaboration with others, identify defined problems and highlight possible solutions within the constraints of strategy, product, or technology.
- Prioritize own work in alignment with larger project goals with some guidance. Identify opportunities to expand responsibilities within the immediate product team.
- Tailor deliverables to product or platform requirements with minimal guidance and leverage standard writing and design tools to help visualize ideas or develop mock-ups.
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