VP, Strategy, Digital Business - CNN Digital Products & Services

3 Weeks ago • 8-10 Years • Business Development

About the job

Job Description

CNN Digital Products & Services seeks a VP of Strategy for Digital Business to drive revenue growth, particularly in advertising and subscriptions. This role involves partnering with senior executives, leading a strategy team, spearheading initiatives, and overseeing business expansion. Responsibilities include annual planning, OKR setting across cross-functional teams, and developing strategies for new markets. The ideal candidate will have a proven track record in business strategy, media, or digital industries, with experience in team management and leadership, and a deep understanding of digital business models.
Must have:
  • Drive revenue growth in advertising and subscriptions
  • Lead and manage a strategy team
  • Develop and implement strategic initiatives
  • Oversee business expansion
  • Lead annual planning and OKR-setting
Perks:
  • Thoughtfully curated benefits
  • Tools to explore and grow
  • Health insurance coverage
  • Employee wellness program
  • Life and disability insurance
  • Retirement savings plan
  • Paid holidays and sick time and vacation
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Welcome to Warner Bros. Discovery… the stuff dreams are made of.

Who We Are…

When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what’s next…

From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.

We are the now and the next. The power behind the people building the future. We are born from the spirit of innovation. We are created from the idea that people around the world want more, need more, deserve more. We are the home of the global digital revolution. We are CNN.

To see what it’s like to work at CNN, follow @WBDLife on  and !

Your New Role… 

We are CNN. THE WORLD'S MOST ESSENTIAL AND ENGAGING SOURCE OF DIGITAL NEWS. We are in the midst of rapid transformation and need our next generation of innovators, makers, and dreamers who will lead and drive our growth. We aim to make the world a better, more connected place. 

CNN's Digital Products & Services group is seeking a dynamic Vice President of Strategy for Digital Business to help realize our ambitious revenue goals. Reporting to the SVP of Strategy & Business Operations, this pivotal role will drive revenue growth across all areas of our digital business, with a particular focus on advertising and subscriptions. The ideal candidate will be a strategic thinker with a proven track record of driving business growth in the digital space. They will play a crucial role in shaping the future of CNN's digital offerings, working closely with senior leadership to develop and implement strategies that capitalize on emerging opportunities in the rapidly evolving media landscape. 

Your Role Accountabilities… 

  • Drive Revenue Growth: Partner closely with senior executives and cross-functional teams to identify and implement strategies that drive revenue growth across all areas of the digital business, particularly in advertising and subscriptions. 

  • Team Management: Lead, develop, and manage a team of internal strategy experts, fostering a culture of innovation, strategic thinking, and providing guidance, mentorship, and support to ensure the team’s success in achieving strategic goals. 

  • Spearhead Strategic Initiatives: Structure and execute ad-hoc strategic initiatives by developing comprehensive work plans, gathering and synthesizing relevant data, leading detailed analyses, developing actionable recommendations, and establishing new operating cadences where necessary. 

  • Drive business expansion: Oversee the creation of robust business cases for new market, country, or partner entry, expansion, or exit, ensuring thorough analysis and strategic alignment with business goals. 

  • Annual Planning and OKR-Setting: Lead the annual planning process and OKR-setting across several cross-functional teams, including Growth and Advertising, to ensure alignment and focus on key business priorities. 

Qualifications & Experience… 

  • Bachelor's degree or equivalent practical experience; advanced degree preferred. 

  • 10+ years of experience in management consulting, business strategy, or related fields; or 8+ years with an advanced degree. 

  • Proven track record (8+ years) of developing business strategies and managing cross-functional initiatives, preferably in media or digital industries. 

  • Extensive experience (8+ years) working with executive stakeholders in fast-paced, results-driven environments. 

  • Demonstrated success (4+ years) in team management and leadership. 

  • Deep understanding of digital subscriptions and advertising business models. 

  • Strong background in media, tech, or consumer products industries. 

How We Get Things Done…

This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at   along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.

Championing Inclusion at WBD

Warner Bros. Discovery embraces the opportunity to build a workforce that reflects the diversity of our society and the world around us. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.

If you’re a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our for instructions to submit your request.

In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Actual salaries will vary based on several factors, including but not limited to external market data, internal equity, location, skill set, experience, and/or performance. Base pay is just one component of Warner Bros. Discovery’s total compensation package for employees. Pay Range: $147,980.00 - $274,820.00 salary per year. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, Warner Bros. Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time and vacation.
View Full Job Description
$148.0K - $274.8K/yr (Outscal est.)
$211.4K/yr avg.
New York, New York, United States

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About The Company

Warner Bros. Discovery, a premier global media and entertainment company, offers audiences the world’s most differentiated and complete portfolio of content, brands and franchises across television, film, streaming and gaming. The new company combines WarnerMedia’s premium entertainment, sports and news assets with Discovery’s leading non-fiction and international entertainment and sports businesses.

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