Copywriter

3 Months ago • 2 Years + • Marketing

Job Summary

Job Description

As a Copywriter, you will collaborate with creatives and strategists to develop engaging and effective copy for a variety of online marketing materials. You will be responsible for crafting site copy, banner ads, direct emails, interactive scripts, and other online content. You will also be responsible for ensuring that all copy is on-brand and meets the highest standards of quality. You will be working in an agency environment and will have experience with interactive media and direct marketing. You will be able to work on multiple projects simultaneously and effectively juggle diverse writing demands. You will have exceptional writing skills and a meticulous eye for detail.
Must have:
  • 2+ years' experience as a copywriter in an agency environment
  • Experience with interactive media and direct marketing
  • Exceptional writing skills
  • Ability to work on multiple projects simultaneously
  • Demonstrated communication skills
  • Meticulous eye for detail
Good to have:
  • Keen enthusiasm for and demonstrable understanding of Web trends and technologies
  • Ability to write in a range of voices and styles
  • Experience with diverse audiences
Perks:
  • Global maternity and parental leave
  • Competitive benefits packages
  • Vacation, compassionate leave, sick days, and flex days
  • Access to online services for families and new parents
  • Extensive winter holiday office closures
  • Summer Fridays (off at 3:00 PM local time every Friday)
  • Diversity and Inclusion Board with 12 affinity groups
  • Internal learning and development programs
  • Enterprise-wide employee discounts

Job Details

 As a Copywriter, you are a storyteller who loves to collaborate with creatives and strategists to bring a digital voice to life. You’ve got the basics of site copy, banner ads, direct e-mails, interactive scripts, and other online marketing. Copy is your comfort-zone, but you’ve got a well-rounded knowledge of the broader industry—social media, usability, online marketing, and traditional advertising. Grasping communication challenges and devising imaginative solutions that are both brilliant and on-brand is what you do. 


You Will:  

  • Collaborate with creative team members to determine the conceptual and copy direction. 
  • Participate in strategic brainstorming, campaign development, creative brief development and creative execution of campaigns.  
  • Interact with project teams to understand business objectives and audience demographics. 
  • Translate creative direction and copy points from creative briefs into engaging and effective copy concepts. 
  • Maintain high standards of copywriting and exercise quality control. 
  • Work on multiple projects simultaneously.  

 

You Have:  

  • 2+ years’ experience as a copywriter in an agency environment—including experience with interactive media and direct marketing. 
  • A keen enthusiasm for and demonstrable understanding of Web trends and technologies. 
  • Exceptional writing skills, including the ability to write in a range of voices and styles for varied projects with diverse audiences. 
  • An ability to work on multiple projects simultaneously and effectively juggle diverse writing demands. 
  • Demonstrated communication skills and a meticulous eye for detail. 

What We Offer:

  • Global maternity and parental leave
  • Competitive benefits packages
  • Vacation, compassionate leave, sick days, and flex days
  • Access to online services for families and new parents
  • Extensive winter holiday office closures
  • Summer Fridays (off at 3:00 PM local time every Friday)
  • Diversity and Inclusion Board with 12 affinity groups
  • Internal learning and development programs
  • Enterprise-wide employee discounts

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About The Company

Critical Mass is a team of 1,800 inspired folks based in 12 offices around the world, providing full-service digital capabilities for the greatest brands on Earth. Our secret sauce is our uncompromising design standards, our relentless focus on customers, and an ability to put powerful new technologies to work for our clients.


We work with the best—Apple, Nike, Mars Wrigley, Nissan, Diageo, Airbnb, BMW, BNY Mellon, Johnson & Johnson, and many more—brands who strive for connected digital ecosystems and unparalleled experiences. We help them get there by gaining deep insight into their consumers and orchestrating data, AI, design, media, and tech stacks around human stories.


We’re a global agency founded in Canada, but digital is our home. If you know us, then you know we’re a special, quirky place that attracts big talent and tiny egos. (We actually give out a “so f-n nice” award—lots of them). But just because we’re friendly doesn’t mean we’re not a force to be reckoned with. We’re driven. Relentless. And we live our values. We’re Critical Mass, but our friends call us CM. Please call us CM!

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