Customer Onboarding Strategist, Acquisitions

1 Day ago • 2 Years + • Business Development • Marketing

Job Summary

Job Description

The Customer Onboarding Strategist, Acquisitions, plays a crucial role in the growth of Google's customer base. This role focuses on onboarding new clients, setting strategic goals, and developing tailored advertising solutions. Responsibilities include building client relationships, understanding their business challenges, collaborating with internal and external stakeholders, achieving growth goals, presenting Google advertising products, and providing data-driven recommendations. The ideal candidate possesses strong communication (Mandarin and English fluency is required), analytical, and relationship-building skills, along with experience in advertising, sales, marketing, or consulting. The strategist works cross-functionally with various Google teams to ensure successful client onboarding and drive sustainable growth for Google's advertising business. This role involves managing a portfolio of new customers for six months, guiding them towards successful advertising strategies and ultimately contributing to Google's expansion.
Must have:
  • Bachelor's degree or equivalent experience
  • 2+ years experience in advertising/sales/marketing
  • Fluent in Mandarin and English
  • Client relationship management
  • Achieve growth goals
  • Data-driven analysis & recommendations
Good to have:
  • Experience with paid digital advertising campaigns
  • Experience with channel business, advertisers, agencies
  • Objection handling and competitive promoting
  • Storytelling as a client engagement strategy

Job Details


Minimum qualifications:

  • Bachelor's degree or equivalent practical experience.
  • 2 years of experience in advertising, sales, marketing, consulting, or media.
  • Ability to communicate in Mandarin and English fluently to support client relationship management in this region.

Preferred qualifications:

  • Experience in launching and managing paid digital advertising campaigns, and other digital marketing platforms.
  • Experience working with channel business, advertisers, agencies, or clients.
  • Experience in assessing and achieving clients via business techniques, including questioning, objection handling, and competitive promoting.
  • Ability to manage and prioritize a portfolio in an advertising or media business context, and to achieve goals to drive growth.
  • Ability to build narratives and utilize storytelling as a client engagement strategy.

About the job

Businesses that partner with Google come in all shapes, sizes and market caps, and no one Google advertising solution works for all. Your knowledge of online media combined with your communication skills and analytical abilities shapes how new and existing businesses grow. Using your relationship-building skills, you provide Google-caliber client service, research and market analysis. You anticipate how decisions are made, persistently explore and uncover the business needs of Google's key clients and understand how our range of product offerings can grow their business. Working with them, you set the vision and the strategy for how their advertising can reach thousands of users.

In this role, you will be working with new customers as they go through an onboarding period, you set the goal and the strategy for their products and services. You will have a set of new customers for six months to make them grow the next generation of customers for Google. You work with an engaged, fun team and bring creativity to grow and transform. You will use your strengths in product knowledge, consultative promoting, and account management. You will work cross-functionally with our Acquisitions, Product, Program, and Same-Store teams.

Google Customer Solutions (GCS) sales teams are trusted advisors and competitive sellers who maintain a relentless focus on customer success by bringing the best Google has to offer to small- and medium-sized businesses (SMBs), which are the backbone of our communities. As a member of our team, you’ll have the opportunity to work with company owners and make a real difference in their businesses by helping them grow. Together, we help shape the future of innovation for customers, partners, and sellers...and we have fun doing it.

Responsibilities

  • Build and manage relationships with clients, and develop an understanding of their business challenges, marketing objectives, and metrics.
  • Work with internal and external stakeholders to ensure workflows and projects are completed on time to a standard.
  • Plan for, and achieve, growth goals, through the presentation of Google advertising products/solutions that will help clients to meet their marketing objectives.
  • Develop data-driven analysis and consultative recommendations that align with customer goals, and quantify impact opportunities with clear recommendations to present to customers.
  • Build knowledge of how Google advertising products work and can be used to help meet a wide range of marketing objectives.

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About The Company

A problem isn't truly solved until it's solved for all. Googlers build products that help create opportunities for everyone, whether down the street or across the globe. Bring your insight, imagination and a healthy disregard for the impossible. Bring everything that makes you unique. Together, we can build for everyone.

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