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Digital Marketing Specialist (English, Portuguese)

State Of São Paulo, Brazil (On-site)

Digital Marketing Specialist (English, Portuguese)

1 Month ago • 5-9 Years • Marketing • Product Management

About the job

3 skills required for this role

Test your skills to join the top 1% applicants for this job

communication

growth-strategy

cross-functional

Job Description

The Digital Marketing Specialist (English, Portuguese) role is part of the gTech Ads Google Customer Solutions (GCS) team within gTech. The team works in close collaboration with the GCS team globally, specifically the Mid-Market Segment (MMS) Seller Teams based out Americas, EMEA and APAC, helping define marketing strategy for advertisers and providing critical insights and support to help customer success. The role's primary objective is to deliver Customer Success through partnerships across MMS at scale, utilizing the team's diverse in-depth cross-product expertise and customized client solutions, helping advertisers achieve their top-line Customer/Marketing objectives. Responsibilities include building in-depth knowledge about digital marketing/advertising, Google products, competitor offerings, and Industry vertical, staying current in the advertising environment and competitive landscape through required training and other resources. You will also be responsible for creating growth plans for large advertisers through collaboration with industry managers from in-market cross-functional teams with minimal guidance. You'll also be responsible for creating and supporting multi-product solution promotions and collaborating with in-market sales teams to create a growth strategy for potential advertisers with minimal guidance. You'll also need to draw insights from in-depth search and data analysis, provide data-driven and tactical recommendations to customers, partner teams, and leadership based on analysis to influence and drive change across teams.

Must have:

Bachelor's degree or equivalent practical experience
5 years of experience working with digital media or digital marketing/advertising solutions
Implementing and measuring digital advertising campaigns
Providing client solutions
4 years of experience in a client-facing role working with partners across multiple levels
Ability to communicate in English and Portuguese fluently
Ability to contact local stakeholders from Google and outside of Google

Good to have:

Experience in managing insights, analytics, client management or consulting oriented projects driving customer success across cross-functional stakeholders
Knowledge of media landscape and Google’s advertising solutions or similar digital advertising campaigns and platforms
Ability to create programs to drive performance
Ability to work with cross-functional teams and with project management, with a proven track record of driving business outcomes and customer solutions through collaboration
Ability to demonstrate a data-driven approach when proposing solutions, providing actionable insights to customers

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Minimum qualifications:

Bachelor's degree or equivalent practical experience.
5 years of experience working with digital media or digital marketing/advertising solutions, implementing and measuring digital advertising campaigns, and providing client solutions.
4 years of experience in a client-facing role working with partners across multiple levels.
Ability to communicate in English and Portuguese fluently to contact local stakeholders from Google and outside of Google.

Preferred qualifications:

Experience in managing insights, analytics, client management or consulting oriented projects driving customer success across cross-functional stakeholders.
Knowledge of media landscape and Google’s advertising solutions or similar digital advertising campaigns and platforms.
Ability to create programs to drive performance (e.g., product adoption plans, campaign optimization syncs).
Ability to work with cross-functional teams and with project management, with a proven track record of driving business outcomes and customer solutions through collaboration.
Ability to demonstrate a data-driven approach when proposing solutions, providing actionable insights to customers.

About the job

gTech Ads is responsible for all support and media and technical services for customers big and small across our entire Ad products stack. We help our customers get the most out of our Ad and Publisher products and guide them when they need help. We provide a range of services from enabling better self help and in-product support, to providing better support through interactions, setting up accounts and implementing ad campaigns, and providing media solutions for customers business and marketing needs and providing complex technical and measurement solutions along with consultative support for our large customers. These solutions range from bespoke and customized ones for our customers to scalable support for millions of customers worldwide. Based on the evolving needs of our ads customers, we partner with Sales, Product and Engineering teams within Google to develop better solutions, tools, and services to improve our products and enhance our client experience. As a cross-functional and global team, we ensure our customers get the best return on investment with Google and we remain a trusted partner.

The Customer Success Acceleration team (CSA), is part of the gTech Ads Google Customer Solutions (GCS) team within gTech. We work in close collaboration with the GCS team globally, specifically the Mid-Market Segment (MMS) Seller Teams based out Americas, EMEA and APAC, helping define marketing strategy for advertisers and providing critical insights and support to help customer success.

Our primary objective is to deliver Customer Success through partnerships across MMS at scale, utilizing our team’s diverse in-depth cross-product expertise and customized client solution's, helping advertisers achieve their top-line Customer/Marketing objectives.

Google creates products and services that make the world a better place, and gTech’s role is to help bring them to life. Our teams of trusted advisors support customers globally. Our solutions are rooted in our technical skill, product expertise, and a thorough understanding of our customers’ complex needs. Whether the answer is a bespoke solution to solve a unique problem, or a new tool that can scale across Google, everything we do aims to ensure our customers benefit from the full potential of Google products.

To learn more about gTech, check out our .

Responsibilities

Build in-depth knowledge about digital marketing/advertising, Google products, competitor offerings, and Industry vertical and stay current in the advertising environment and competitive landscape through required training and other resources.
Create growth plans for large advertisers through collaboration with industry managers from in-market cross-functional teams with minimal guidance.
Create and support multi-product solution promotions and collaborate with in-market sales teams to create a growth strategy for potential advertisers with minimal guidance.
Draw insights from in-depth search and data analysis, provide data-driven and tactical recommendations to customers, partner teams, and leadership based on analysis to influence and drive change across teams.

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About The Company

Google

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A problem isn't truly solved until it's solved for all. Googlers build products that help create opportunities for everyone, whether down the street or across the globe. Bring your insight, imagination and a healthy disregard for the impossible. Bring everything that makes you unique. Together, we can build for everyone.