Developing a business development strategy focused on
financial gain
· Conduct research to
identify new markets and customer needs
· Arrange business meetings
with prospective clients
· Promote the company’s
services addressing or predicting clients’ objectives
· Prepare sales contracts
ensuring adherence to law-established rules and
guidelines
· Keep records of sales,
revenue, invoices etc.
· Provide trustworthy
feedback
· Build long-term
relationships with new and existing clients
· Deploy successful
marketing campaigns and own their implementation from
ideation to execution
· Experiment with a variety
of organic and paid acquisition channels like content
creation, content curation, pay per click campaigns, event management,
publicity, social media, lead generation campaigns, copywriting,
performance analysis
· Produce valuable and
engaging content for our website and blog that attracts
and converts our target groups
· Build strategic relationships
and partner with key industry players, agencies
and vendors
· Prepare and monitor the
marketing budget on a quarterly and annual basis
and allocate funds wisely
· Oversee and approve
marketing material, from website banners to hard copy
brochures and case studies
· Measure and report on the
performance of marketing campaigns, gain insight
and assess against goals
· Analyse consumer behavior
and adjust email and advertising campaigns
accordingly