Growth Marketing Lead

Forbes’ Top 30 Companies for Remote Jobs in 2023

Work From Anywhere

You will: Help more developers grow their games with Yodo1 by using performance marketing and SEO to grow our audience.

Must have: Strong, persuasive copy; 3+ years in performance marketing and SEO.

Who We Are | What We Do

At Yodo1, we simplify mobile game growth.

With billions of downloads across our portfolio, Yodo1 is a partner for mobile game growth at every stage—from helping developers monetize their first game to bringing iconic brands into major mobile titles.

Taking over a decade of experience publishing and growing games like Crossy Road, Rodeo Stampede, and Ski Safari into global hits, we provide products and services that range from helping new arrivals to the app store optimize ad revenue, driving a 50x player increase for games such as Animal Revolt Battle Simulator, and bringing iconic IP from companies like Hasbro, Paramount, Legendary, and MGA to globally-recognized studios the likes of Rivergame, Candivore, 37Games, and more.

We love games, we play games, we grow games.

What We Believe | How We Work

We believe in the future and power of the mobile gaming industry and that everyone deserves an equal opportunity to build a life they love through games.

We believe you know when and where you do your best work. We are fully remote by design and we WFA: Work From Anywhere. We don’t impose hours or limit time off.

We are driven by performance and we experiment often. We care about impact, not titles.

Who We’re Looking For

We are on the lookout for a Growth Marketing Lead to drive our audience growth and assist game developers in achieving unparalleled success through a partnership with Yodo1. This role focuses on leveraging performance marketing and SEO to expand our reach and enhance our online presence.

What We Expect

You will:

• Develop and execute strategies on platforms such as LinkedIn and YouTube to attract potential game developers and partners through compelling content and optimized performance marketing campaigns.
• Manage LinkedIn and Google Ads campaigns, refining our approach based on data analysis to maximize reach and engagement.
• Employ SEO best practices to improve our online visibility and organic reach, leveraging tools and techniques for onsite and offsite optimization.
• Collaborate with our global team to ensure marketing efforts are cohesive and effectively support our brand goals.

You must have:

• A minimum of three years in roles focusing on social media management, performance marketing, and SEO.

• Proficiency with tools such a SEMrush for SEO, HubSpot for inbound marketing, and ChatGPT for content and strategy enhancement.

• Strong ability to write persuasive copy for social media and marketing campaigns.

• Solid understanding of digital advertising platforms and performance metrics.

• Excellent communication skills for effective collaboration with our global team.

• Proven experience in selecting, onboarding, and managing vendors, specifically marketing agencies and software tools.

You might have:

• Experience in the gaming industry, providing a deeper understanding of our target market and audience.

• Additional experience in media buying and digital advertising.

What We Offer

Compensation. We pay based on qualifications, experience, and fit for the role. We provide an allowance to purchase your own device or equipment and offer variable compensation through our annual bonus program.

Growth. We offer an environment where you will have the trust and freedom to try, fail, learn fast, and make a real impact while accelerating your career, and where anyone with a great idea can pitch it directly to our management team.

WFA. Work from anywhere in the world, travel when and where you like, get paid in your currency of choice, and enjoy flexible hours and unlimited paid time off.

Community. Work with an energetic, fast-learning, supportive, and diverse team of Yodies across six continents and 30+ countries who share and support new ideas and get things done.

Ready to change the game for mobile game developers and build your career from anywhere?