Marketing Data Analyst, Global Partnerships

2 Weeks ago • 2-4 Years • Marketing • $96,000 PA - $138,000 PA

Job Summary

Job Description

As a Marketing Data Analyst, you'll drive growth for Google's publisher marketing initiatives. You'll analyze marketing channel performance, lead campaign experimentation, and build data infrastructure to optimize marketing strategies. Responsibilities include identifying growth opportunities, measuring marketing impact, and collaborating with various teams (Marketing, Product, Legal, Sales) to improve business outcomes. This role focuses on leveraging data to enhance marketing effectiveness and provide valuable customer insights to grow new and existing publisher relationships, contributing to a thriving ad-supported internet.
Must have:
  • Bachelor's degree or equivalent experience
  • 2+ years in BI or Data Analytics
  • 2+ years in SQL & Data Visualization
  • Analyze marketing performance & identify opportunities
  • Lead campaign experimentation & analysis
  • Develop & maintain data pipelines & dashboards
Good to have:
  • Data warehousing or data modeling
  • Big data technologies (Hadoop, Spark, Python, R)
  • Translating business needs into BI solutions
  • Explaining technical analysis to stakeholders
Perks:
  • Bonus
  • Equity
  • Benefits

Job Details


Minimum qualifications:

  • Bachelor's degree or equivalent practical experience.
  • 2 years of experience in Business Intelligence or Data Analytics.
  • 2 years of experience in SQL and Data Visualization (e.g., Looker, Tableau, Power BI, Qlik, or similar technologies).

Preferred qualifications:

  • Experience with data warehousing or data modeling concepts.
  • Experience with big data technologies (e.g., Hadoop, Spark, Python, or R).
  • Experience with translating business requirements to BI solutions.
  • Experience with explaining technical analysis to stakeholders.

About the job

Google’s Global Partnerships team powers extraordinary user experiences through partnerships that solve users’ needs, advance our partners’ goals, and further Google’s mission. Our team provides meaningful solutions — from helping publishers and developers grow their businesses through monetization solutions, to helping our long-term partners anticipate and navigate change in a way that delivers economic and reputational value. We build and distribute products through partnerships across a multitude of product areas. We collaborate across Google, ensuring a coordinated approach when engaging with our most complex and strategic partners.

The Google Partners, Sellside Monetization team's mission is to fund the world's information by enabling online publishers, app developers, and media buyers to grow their businesses using our portfolio of products (AdSense, AdMob, and Ad Manager). We provide innovative, industry-leading online advertising solutions for our partners, by enriching an open and healthy advertising ecosystem, developing trusted products our partners can rely on, and exceeding their expectations to strengthen long-term relationships.

As a Marketing Data Analyst, you'll power the future of our publisher marketing by empowering partners to maximize content business growth and ensure a thriving, ad-supported open internet. This role sits within the Sellside Marketing team in Global Partnerships and is focused on growing new and existing publishers through proven marketing strategies and innovative testing. You will collaborate with marketing, sales, product, and legal to drive performance marketing strategies, provide valuable customer insights, and leverage data to drive growth marketing impact.The US base salary range for this full-time position is $96,000-$138,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about .

Responsibilities

  • Analyze marketing channel performance to optimize growth strategies across key scaled channels, such as email, events, social media, websites, etc., and identify new opportunities via data-driven recommendations.
  • Lead campaign experimentation and incrementality analyses to measure business impact of marketing efforts and inform future investments to maximize the impact of marketing spend.
  • Develop and maintain data pipelines, dashboards, and infrastructure to automate marketing operations and provide insight into campaign performance.
  • Develop an understanding of customer user journeys through research and data analysis to provide actionable insights for our marketing programs.
  • Collaborate across Marketing, Product, Legal, and Sales teams on a variety of analytical workstreams to drive incremental impact on the overall business.

Similar Jobs

Google - Strategic Partnerships Manager, T1 Apps

Google

Singapore, Singapore (On-Site)
2 Weeks ago
Google - Exchange Platforms Specialist, Sellside Product Go-to-Market, Global Partnerships

Google

New York, New York, United States (On-Site)
2 Weeks ago
Inwave - Monetization Specialist

Inwave

(On-Site)
2 Months ago
Google - Strategic Partnerships Manager

Google

Ho Chi Minh City, Ho Chi Minh City, Vietnam (On-Site)
1 Week ago
Voodoo - User Acquisition Manager - Apps

Voodoo

Paris, Île-de-France, France (On-Site)
1 Month ago
DraftKings - iGaming Marketing and Operations Associate

DraftKings

Boston, Massachusetts, United States (On-Site)
1 Week ago
Amazon Games - Senior Marketing Manager, Luna Prime Gaming

Amazon Games

Bellevue, Washington, United States (On-Site)
2 Weeks ago
WebFX - Jr. Paid Search Specialist

WebFX

Harrisburg, Pennsylvania, United States (On-Site)
6 Months ago
WebFX - Jr. Web Marketing Specialist - Analytics Track

WebFX

Harrisburg, Pennsylvania, United States (On-Site)
6 Months ago
Electronic Arts - Creative Lead

Electronic Arts

Redwood City, California, United States (On-Site)
1 Month ago

Get notifed when new similar jobs are uploaded

Similar Skill Jobs

Amanotes - Ads Monetization Specialist

Amanotes

Ho Chi Minh City, Ho Chi Minh City, Vietnam (On-Site)
1 Month ago
Google - Marketing Data Analyst, Global Partnerships

Google

San Francisco, California, United States (On-Site)
2 Days ago
Voodoo - User Acquisition / Growth Manager - Apps

Voodoo

Paris, Île-de-France, France (On-Site)
11 Months ago
Google - Strategic Partner Development Manager, Sellside, Global Partnerships

Google

Mountain View, California, United States (On-Site)
1 Week ago
Voodoo - User Acquisition Manager - Apps

Voodoo

Paris, Île-de-France, France (On-Site)
1 Month ago
Inwave - Monetization Specialist

Inwave

(On-Site)
2 Months ago
Voodoo - User Acquisition Manager - Gaming

Voodoo

Paris, Île-de-France, France (On-Site)
1 Month ago
Google - Strategic Partnerships Manager, T1 Apps

Google

Singapore, Singapore (On-Site)
2 Weeks ago
Google - Strategic Partnerships Development Manager, Sellside Monetization

Google

Taipei City, Taiwan (On-Site)
2 Days ago
Google - Strategic Partnerships Manager, T1 Apps

Google

Ho Chi Minh City, Ho Chi Minh City, Vietnam (On-Site)
2 Days ago

Get notifed when new similar jobs are uploaded

Jobs in New York, New York, United States

Onward Search - Senior Software Engineer

Onward Search

Austin, Texas, United States (Hybrid)
1 Week ago
Fliff  Inc  - Human Resources Director

Fliff Inc

Austin, Texas, United States (On-Site)
9 Months ago
IManage - Partner Ecosystem Operations Analyst

IManage

Chicago, Illinois, United States (Hybrid)
1 Month ago
Nagarro - Associate Principal Engineer, CRM Salesforce

Nagarro

New York, New York, United States (On-Site)
6 Months ago
Divensi - Engineering Administrator/ Systems Administrator/ Systems Engineer

Divensi

Springfield, Virginia, United States (On-Site)
7 Years ago
Sbm management - Custodial Lead

Sbm management

Villa Rica, Georgia, United States (On-Site)
1 Month ago
NVIDIA - Senior Methodology Software Engineer

NVIDIA

Santa Clara, California, United States (On-Site)
2 Weeks ago
Wind River Systems - Star Lab - Principal Technologist - Embedded Security Professional Services

Wind River Systems

Washington, District Of Columbia, United States (On-Site)
6 Months ago
Niantic - Software Engineer, Map Location Services

Niantic

San Francisco, California, United States (Hybrid)
5 Months ago
Next Level Business Services - Sr. Python Admin

Next Level Business Services

Saint Paul, Minnesota, United States (On-Site)
6 Months ago

Get notifed when new similar jobs are uploaded

Marketing Jobs

Hike - Product Marketing Manager

Hike

(Remote)
1 Month ago
Assystems - Ingénieur en Ingénierie Système H/F

Assystems

Lyon, Auvergne-Rhône-Alpes, France (On-Site)
6 Months ago
PwC - Management group Reporting ESG | Banque | CDI | H/F

PwC

Neuilly-sur-Seine, Île-de-France, France (On-Site)
7 Months ago
Mattel  Inc  - Marketing Coordinator, Consumer Products

Mattel Inc

Mississauga, Ontario, Canada (On-Site)
4 Weeks ago
Nintendo - Intern Online Design (m/f/d)

Nintendo

Frankfurt, Hessen, Germany (On-Site)
6 Months ago
ByteDance - Payment Growth and Campaign Strategy Lead - Global Payment

ByteDance

Jakarta, Jakarta, Indonesia (On-Site)
1 Month ago
Voodoo - Head of Growth

Voodoo

Paris, Île-de-France, France (Hybrid)
1 Month ago
On Location - Digital Marketing Coordinator – FIFA World Cup 26™

On Location

New York, New York, United States (On-Site)
1 Week ago
Kabam - Product Marketing Manager

Kabam

Vancouver, British Columbia, Canada (Hybrid)
3 Months ago
Jam City - Senior User Acquisition Specialist

Jam City

Canada (Remote)
2 Months ago

Get notifed when new similar jobs are uploaded

About The Company

A problem isn't truly solved until it's solved for all. Googlers build products that help create opportunities for everyone, whether down the street or across the globe. Bring your insight, imagination and a healthy disregard for the impossible. Bring everything that makes you unique. Together, we can build for everyone.

Mountain View, California, United States (On-Site)

Mountain View, California, United States (On-Site)

Bengaluru, Karnataka, India (On-Site)

Bengaluru, Karnataka, India (On-Site)

Bengaluru, Karnataka, India (On-Site)

Bengaluru, Karnataka, India (On-Site)

Bengaluru, Karnataka, India (On-Site)

View All Jobs

Get notified when new jobs are added by Google

Level Up Your Career in Game Development!

Transform Your Passion into Profession with Our Comprehensive Courses for Aspiring Game Developers.

Job Common Plug