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Brand Manager

2 Months ago • All levels • Marketing

Job Summary

Job Description

The Brand Manager at G5 Games will develop and execute comprehensive brand strategies, conduct market research, define and manage brand identity, lead branding campaigns, foster strategic partnerships, analyze brand performance, and act as a brand ambassador. Responsibilities include crafting cohesive brand stories across platforms, identifying audience preferences and competitive insights, managing visual and tone guidelines, collaborating with cross-functional teams, and monitoring brand health and campaign effectiveness. The ideal candidate possesses proven experience in brand management (gaming industry experience is a plus), a passion for branding, strategic thinking, strong communication and analytical abilities, and adaptability to a fast-paced environment.
Must have:
  • Proven brand management experience
  • Passion for branding and its power
  • Strategic thinking & actionable strategies
  • Creative collaboration & teamwork
  • Exceptional communication skills
  • Strong analytical & data interpretation skills
  • Adaptability in a fast-paced industry
Good to have:
  • Gaming industry experience
Perks:
  • Remote work & flexible hours
  • Relocation assistance
  • Sports reimbursement
  • Health insurance
  • Charitable activities support
  • Professional development opportunities
  • Bonus system
  • Language courses
  • Corporate events & team building

Job Details

Job description

G5 Games is a game developer and publisher headquartered in Stockholm, Sweden. We have over 850+ talented professionals worldwide who work remotely or in one of our 10 locations. More than 20 years ago, the company became one of the first mobile game developers in the world. 

You may know us from hit projects like Sherlock, Hidden City®, Mahjong Journey®, The Secret Society®, the Jewels series, and many others. 

We are currently looking for a talented Brand Manager to join our team.

What you will work on:

  • Brand Strategy Development: Crafting and executing comprehensive brand strategies that align with our company’s mission and objectives, ensuring a cohesive brand story across all platforms.
  • Market Research: Conducting thorough market research to identify trends, audience preferences, and competitive insights to inform strategic decisions.
  • Brand Identity & Positioning: Defining and managing our brand identity, including visual and tone of voice guidelines, to ensure consistency across all marketing materials and communications.
  • Campaign Management: Leading branding campaigns from concept to execution, collaborating with cross-functional teams to create compelling marketing materials that resonate with our target audience.
  • Brand Partnerships & Collaborations: Identifying and fostering strategic partnerships that enhance brand visibility and appeal.
  • Analytics & Performance: Monitoring and analyzing brand performance metrics to refine strategies and report on brand health and campaign effectiveness.
  • Brand Advocacy: Acting as a brand ambassador, inspiring and motivating others within the organization to live and breathe our brand values.

It’s important to us:

  • Proven Experience: You have a background in brand management, with a portfolio that showcases successful brand strategy development and execution. Experience in the gaming industry is a significant plus.
  • Passion for Branding: You deeply love branding and understand its power in creating emotional connections with audiences. Your passion drives you to stay ahead of trends and continuously innovate.
  • Strategic Thinking: You have a strategic mindset, with the ability to translate insights into actionable brand strategies that drive growth and engagement.
  • Creative Collaboration: You’re a team player who thrives in collaborative environments, bringing together creative and strategic perspectives to produce standout work.
  • Communication Skills: Exceptional communication skills, both written and verbal, enabling you to articulate brand visions and strategies compellingly.
  • Analytical Abilities: Strong analytical skills, with a knack for interpreting data to make informed decisions and optimize brand performance.
  • Adaptability: The ability to pivot and adapt strategies in a fast-paced, evolving industry is crucial. You’re not just open to change; you anticipate and embrace it.

Working at G5 is about:

  • The opportunity to bring your ideas to life in an international company with a multimillion audience: G5 games are played by 250 million users worldwide.
  • Official employment in one of our locations or remotely under a contract. 
  • Assistance with relocation that helps move to one of the countries where the company has offices: Armenia, Georgia, Kazakhstan, or Montenegro. 
  • Maintaining a work-life balance of employees: remote work and flexible hours, sports reimbursement, and health insurance payment.
  • Charitable activities: you can initiate your own project with the company's support or participate in G5 Charity events.
  • Opportunities for professional development: access to resources for creating your own projects within R&D, an internal educational platform, and training webinars covering various specialties.
  • Bonus system: project profit bonus for project teams and a performance share program for key employees.
  • Language courses: free English lessons, speaking clubs for all proficiency levels, and free study language of the country of relocation.
  • Entertainment: corporate events and team buildings, master classes for adults and children, webinars with guest speakers, coffee talks, quizzes, and contests.

Please be aware that the email correspondence with G5 Games representatives is conducted via  only. 

 

More about G5 Games: 

Follow us on social media: , , , .

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