Enterprise Marketing Manager

6 Months ago • 10 Years + • Marketing

Job Summary

Job Description

As the Enterprise Marketing Manager, you will drive pipeline generation through enterprise and ABM initiatives to meet revenue goals. Responsibilities include developing and implementing targeted marketing programs to generate awareness, build quality pipeline, and move prospects through the sales cycle. You'll collaborate with cross-functional teams, manage multiple projects, and analyze campaign ROI. The role requires identifying customer requirements, developing Go-to-Market strategies, and aligning with sales. You'll also manage marketing materials, channels, and messaging for key accounts and execute campaigns within budget and timelines.
Must have:
  • 10+ years B2B enterprise software marketing experience
  • Develop and implement end-to-end marketing programs
  • Collaborate with sales and cross-functional teams
  • Manage multiple projects simultaneously
  • Analyze campaign impact and ROI

Job Details

About the job

Build the future of the AI Data Cloud. Join the Snowflake team.

There is only one Data Cloud. Snowflake’s founders started from scratch and designed a data platform built for the cloud that is effective, affordable, and accessible to all data users. But it didn’t stop there. They engineered Snowflake to power the Data Cloud, where thousands of organizations unlock the value of their data with near-unlimited scale, concurrency, and performance. This is our vision: a world with endless insights to tackle the challenges and opportunities of today and reveal the possibilities of tomorrow.

As the Enterprise Marketing Manager, you are responsible for driving pipeline generation through enterprise and ABM initiatives to meet or exceed revenue goals. You will develop and drive targeted marketing programs to generate awareness, build quality pipeline, move prospects through the sales cycle and help to build customer relationships. You will collaborate closely with cross functional teams within Snowflake to plan and execute.

In addition, you are expected to successfully collaborate with a variety of individuals and teams as well as manage multiple projects simultaneously in a dynamic environment. The ideal candidate is a highly-organized, self-starter with a natural curiosity to learn and to explore.

This is a hybrid role and the work location will be primarily based in Mumbai.

Job Description

  • Identify enterprise customer requirements/opportunities, develop Go-to-Market Strategies and ensure strong alignment with Sales and other cross-functional teams
  • Develop & implement end-to-end marketing programs including ABM, executive engagement, demand generation, joint partner programs and industry specific initiatives
  • Identify the most effective enterprise marketing materials, channels, and messaging for key accounts
  • Engage & maintain direct alignment with Sales and cross-functional teams in terms of all pre/post event communications, and enterprise marketing-driven campaigns/promotion strategies
  • Own & drive executions within budget, logistics, timelines & vendor management
  • Evaluate all campaigns’ impact & ROI to determine the success and forecast for potential future investment


Requirements

  • 10+ years of proven multi-channel B2B marketing experience within enterprise software/SaaS
  • Bachelor's Degree in, Marketing, Business Administration, or related field
  • Demonstrated success in highly collaborative partnerships with other marketing and cross-functional leaders both inside and outside the company
  • The experience and passion to think creatively and generate ideas on how to build robust and unique 1:1 campaigns
  • Experience building and delivering of enterprise field marketing campaigns, events, executive and key account programs and joint partner activity
  • Hands-on execution ability with effective project and time management
  • Project management, prioritization, organizational skills, accuracy in performance, ability to anticipate the needs of sales and details driven
  • Ability to maintain an optimistic, approachable, and proactive attitude
  • Fluency in English language


Snowflake is growing fast, and we’re scaling our team to help enable and accelerate our growth. We are looking for people who share our values, challenge ordinary thinking, and push the pace of innovation while building a future for themselves and Snowflake.

How do you want to make your impact?

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