Industry Manager, LCS, Beauty and Sports
Job Summary
Job Description
- Bachelor's degree or equivalent experience
- 6-8 years of industry experience
- US market experience in brand & performance marketing
- Executive stakeholder management
- Fluent English communication
- Travel to US for client engagement
- Experience in networking
- Ability to articulate customer strategy
- Cross-functional collaboration skills
- Excellent relationship building
6 skills required
Job Details
Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 8 years of industry experience in advertising, consultative sales, or business development, or 6 years of experience with an advanced degree.
- Experience in brand marketing, performance marketing and audiovisual landscape in the US.
- Experience in executive stakeholder management.
- Ability to travel to the US as needed to support client relationship building, management, and stakeholder engagement.
- Ability to communicate in English fluently as this is a customer-facing role that requires interactions in English with local stakeholders.
Preferred qualifications:
- Experience in networking.
- Ability to articulate customer strategy/business objectives into compelling media solutions.
- Ability to drive results through effective cross-functional collaboration.
- Ability to grow in dynamic working groups.
- Excellent relationship building skills.
About the job
Businesses that partner with Google come in all shapes, sizes and market caps, and no one Google advertising solution works for all. Your knowledge of online media combined with your communication skills and analytical abilities shapes how new and existing businesses grow. Using your relationship-building skills, you provide Google-caliber client service, research and market analysis. You anticipate how decisions are made, persistently explore and uncover the business needs of Google's key clients and understand how our range of product offerings can grow their business. Working with them, you set the vision and the strategy for how their advertising can reach thousands of users.
Our Large Customer Sales teams partner closely with many of the world’s biggest advertisers and agencies to develop digital solutions that build businesses and brands. We enjoy a bird’s eye view on the massive transformation occurring as advertising shifts to mobile and online platforms. We're uniquely situated to help shape how companies grow their businesses in the digital age. We advise clients on Google's broad range of products across search, video and mobile to help them connect instantly and seamlessly with their audiences.
Responsibilities
- Help clients transform the business and gain significant market share in the US by leading client discovery to understand US business objectives by adopting Google advertising solutions and developing US oriented growth strategies.
- Partner with existing account teams to ensure US market efforts are adequately integrated within the global joint business plan/account plan.
- Coordinate collaboration with partner teams in EMEA and US to provide access to US expertise.
- Travel regularly to the US to navigate Google's USA ecosystem and build cross-regional relationships to effectively tap into existing forums and communities, and drive synergies by lifting and shifting available insights, resources and initiatives.
- Stay informed on products and features available in the USA, especially market-specific solutions, alphas, and betas; analyze data trends and client performance, and develop strategic client account plans.
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