Senior Performance Planner
Job Summary
Job Description
Senior Performance Planner needed at Carat in Beirut. Must have 1+ years of experience in planning digital media campaigns. Strong understanding of performance media channels, campaign optimization, and ad-serving tools is a plus.
Must have:
- Digital Media Planning
- Campaign Optimization
- Performance Marketing
- Media Channel Knowledge
Good to have:
- DCM Experience
- Ad-Serving Tools
- Media Publisher Relations
- Strategic Planning
Perks:
- Full-time Position
- Career Growth
1 skill required
Job Details
The purpose of this role is to partner with a senior strategist and the communications planning lead to deliver an understanding of the cultural narrative, ensures deliverables are grounded in a strategic set-up and partners with media activation teams on go-to market ideas.
Job Title:
Senior Performance PlannerJob Description:
Key responsibilities:
- Collaborates with the internal team to deliver day-to-day strategic work for the client(s), planning strategies (from briefing to execution)
- Support on planning : lead briefs conversation internally and externally with media publishers/partners for ideation, deliverables, and steer brainstorms.
- Executes, monitor, and opserving andtimize digital media campaigns
- Keeps a pulse on leading and emerging media channels/partners (with a skew towards performance) and how to apply them to media/consumer brief responses
- Works closely with junior planners
- Utilize regularly planning and system tools: media planning tactics (Statex, Zplan, business managers, CSS), booking and finance internal systems (VD, etc…)
- Minimum one year experience in similar position (preferably other media/performance agencies) is required
- Experience with DCM / other ad-servingand tool is a plus
Location:
BeirutBrand:
CaratTime Type:
Full timeContract Type:
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About The Company
We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next.
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