USER ACQUISITION TEAM LEAD

6 Months ago • 4 Years + • Marketing

Job Summary

Job Description

As a User Acquisition Team Lead at SuperPlay, you will manage a team of UA Managers and oversee all user acquisition and retargeting activities. Your responsibilities include working with various partners like incentivized, social, search, SDK networks, OEM, and DSP platforms. You will develop and implement new marketing strategies, build strategic partnerships, analyze performance data, and collaborate with other teams. You will also be responsible for staying up-to-date with industry trends and ensuring their implementation.
Must have:
  • 4+ years of experience in performance marketing
  • Managing high-budget UA campaigns with ad networks & DSPs
  • Strong analytical and problem-solving skills
  • Ability to prioritize work and meet deadlines
  • Excellent communication and collaboration skills
  • Advanced knowledge of Microsoft Office Products, especially Excel
  • Fluent English (written and verbal)
Good to have:
  • Gaming industry experience

Job Details

Description

Who are we?

Come join one of the fastest-growing mobile companies in the Gaming Industry!

SuperPlay is committed to developing the finest mobile games in the world while having an enjoyable time doing so. The company was founded IN 2019 by experienced professionals from Playtika and Rovio with the goal of producing casual games that are delightful and unforgettable that players can enjoy for years.

Our flagship game, Dice Dreams, is a global sensation and a top grossing hit, with our new title Domino Dreams set to follow its footsteps.

Headquarters are in Tel Aviv, and our staff has expanded to include numerous skilled, devoted, and ambitious individuals.

Our plans for the future are even more fascinating so if you'd like to be a part of our journey, please take a look at the job description below.

What will you do in SuperPlay?

  • Manage a team of UA Managers.
  • Hands-on management of user acquisition and retargeting activities with various partners (Incentivized, Social, Search, SDK Networks, OEM, DSP).
  • Execute new marketing strategies & tests to enhance our UA and RT efforts.
  • Build and maintain strategic and fruitful partnerships with key acquisition partners.
  • Weekly updates on performance, trends, and initiatives done with the different media partners.
  • Cooperate with our creative marketing team and constantly test new & innovative ideas.
  • Cooperate with Product Monetization, Game Economy, and BI teams, be on top of upcoming changes, features, promotions, tests and issues while adjusting our marketing plans accordingly.
  • Conduct market research to identify trends & new opportunities.
  • Keep up to date with the latest industry trends & updates, ensuring their implementation.

Who are you?

  • +4 year of experience managing high-budget and large-scale performance marketing activities with ad networks & DSPs (gaming experience is a big advantage).
  • High level of analytical and problem-solving skills with close attention to details
  • Ability to prioritize your work and the team work against deadlines and performance goals.
  • Ability to communicate clearly, collaborate and work effectively with partners and within a team.
  • Advanced knowledge in Microsoft Office Products, Excel in particular.
  • Fluent English – both written and verbal (must).

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About The Company

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