Lead Game Product Manager (Madden)

1 Month ago • 10 Years + • Product Management

Job Summary

Job Description

The Lead Game Product Manager for Madden at EA is responsible for creating engaging live service experiences. Collaborating with the American Football Live Team, this role involves designing and managing live content, campaigns, and features to maximize acquisition, engagement, and monetization. Key responsibilities include implementing data-driven strategies, conducting game health reviews, promoting user research, optimizing player experience and financial performance, analyzing best practices, and prioritizing the roadmap. The ideal candidate possesses 10+ years of experience in product management, live services, and data-driven decision-making, along with a deep passion for games and American football.
Must have:
  • 10+ years product management experience
  • 5+ years live services experience
  • Data-driven decision making
  • Experience with consumer products
  • Strong analytical and communication skills
Good to have:
  • Passionate football fan
  • MBA
Perks:
  • Paid time off
  • New parent leave
  • Free games

Job Details

Electronic Arts creates next-level entertainment experiences that inspire players and fans around the world. Here, everyone is part of the story. Part of a community that connects across the globe. A place where creativity thrives, new perspectives are invited, and ideas matter. A team where everyone makes play happen.

Electronic Arts Inc. is a global leader in interactive entertainment. We develop games, content and online services across platforms. We have a broad portfolio of brands that span the most popular genres.

EA SPORTS is one of the leading sports entertainment brands in the world, with top- selling videogame franchises, award-winning interactive technology, fan programs, and cross-platform digital experiences.

EA SPORTS creates connected experiences

that ignite the emotion of sport through industry-leading sports video games, including Madden NFL football, EA SPORTS FC soccer, NHL® hockey, and EA SPORTS UFC.

What's in it for you? Glad you asked!

The Lead Game Product Manager's mission, in collaboration with the American Football Live Team, is to help create the most engaging and rewarding live service experience for our players. You will have a mix of strategic acumen, creative instinct

and analytical ability that can help create actionable plans and content strategies that create important metrics. Reporting to the Director of Product Management, you will work with Producers, Game Designers, Economists and external partners to further the growth of the live service for our American Football titles.

Responsibilities:

* Design and manage live content, campaigns and features that maximize acquisition, engagement and monetization throughout the product cycle.

* Work with the game team to lead best-practice strategies for live service levers in your product space.

* Implement a data-driven culture of hypothesis, implementation, testing, validation, and iteration.

* Develop and implement game health review cycles that carefully consider internal and external feedback and important product metrics to improve the product.

* Promote user and competitive research to identify user segments, highlight player needs and product value propositions to maximize player engagement, retention, and LTV.

* Be passionate about, and represent the voice and needs of our players.

* Implement optimizations to player experience and core financial performance.

* Identify and analyze best practices for optimization, merchandising and feature implementation.

* Conduct in-depth data analysis to develop business cases and assess the probable impacts on key product metrics.

* Provide insights to prioritize the roadmap and measure risk/reward payouts against cost.

* Be a source of learning for other product managers using your unique background & experience, combined with a mindset of growth.

* Experience modeling, analyzing, and optimizing game economies and/or systems

Required Skills:

* 10+ years of experience in product management, system design, live operations or analytics.

* 5+ years of experience in live services.

* Experience developing or improving features for a consumer product

* Experience defining and tracking metrics that measure the success of products and forecasting/modeling skills with a focus on data-informed decision-making.

* A passion for games with a player first mentality.

* Outstanding written, oral, and experience maintaining organized documentation.

* Create wire-frames and product specifications.

* Project management skills and ability to present work to executive staff.

* Passion for dissecting and analyzing games, systems and features, and core engagement loops.

* Operate and thrive in an extremely fast pace and to find creative ways to get things done.

* Successful live service console and/or mobile games experience, having delivered and maintained at least one product through the product life cycle.

* BA/BS, quantitative or technical degree (math, economics, engineering, or finance), or MBA a plus.

* Highly desirable, but not essential: A passionate football fan with a good understanding of the core mechanics of American football.

About Electronic Arts

We’re proud to have an extensive portfolio of games and experiences, locations around the world, and opportunities across EA. We value adaptability, resilience, creativity, and curiosity. From leadership that brings out your potential, to creating space for learning and experimenting, we empower you to do great work and pursue opportunities for growth.

We take a holistic approach with our benefits program, focusing on physical, emotional, financial, career, and community wellness to support a balanced life with paid time off and new parent leave, plus free games and so much more. We nurture environments where our teams can always bring their best to what they do.

Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. We will also consider employment qualified applicants with criminal records in accordance with applicable law. EA also makes workplace accommodations for qualified individuals with disabilities as required by applicable law.

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