Overseas Marketing Strategy Manager

2 Months ago • 3-5 Years • Marketing • $110,000 PA - $178,000 PA

Job Summary

Job Description

The role involves product marketing for game titles in overseas markets, from the planning stage. Responsibilities include identifying potential market needs, developing and executing strategies for brand awareness, and managing the entire process. The role requires collaboration with advertising agencies and production companies and requires the person to create and manage advertising budgets. The aim is to maximize product sales.
Must have:
  • 3+ years of game marketing experience
  • Business-level English proficiency
  • Ability to manage projects within budget
  • Experience in advertising budget management and analysis
Good to have:
  • Experience as an overseas game producer
  • Experience in overseas community management
  • Experience in project management with other companies
  • Team management experience
  • Korean/Chinese language skills

Job Details

当社は「"Entertainment in Real life" エンターテインメントで日常を楽しく、より素晴らしく」をミッションに掲げています。今後も最新のテクノロジーと独創的なアイデアを組み合わせた開発で、これまでにない新しい体験を届けるコンテンツ、いわば"祖"となるコンテンツを届けてゆきたいと考えています。

職務内容

会社の掲げる中期経営方針「海外事業への積極的展開」実現のため、海外市場向けにゲームタイトルのプロダクトマーケティングをご担当いただける方を募集いたします。 ゲームの企画段階からプロジェクトに参画いただき、潜在的な市場ニーズの発掘から認知拡大の戦略立案と実行まで一貫して担当いただける責任とやりがいのあるポジションとなります。

■業務内容詳細 ・海外市場への展開に向けたゲームタイトルのマーケティング業務 ・製品やマーケットの分析、コンセプト調査に基づく市場開拓 ・プロダクトの売上最大化にむけたマーケティング戦略及びプロモーションプラン策定 ・代理店、制作会社との折衝・ディレクション業務 ・事業計画に基づく広告宣伝予算策定及び広告宣伝予算管理

応募資格

【必須スキル・経験】 ・プラットフォーム問わずゲームのマーケティング業務経験(3年以上) あるいは、ゲーム以外のマーケティング業務経験5年以上で 直近のゲームプレイ経験が分かる情報(ゲームプレイリスト等)を提出が可能な方 ・ビジネスレベルの英語力(読み書き、会話) ・決められた予算の中で企画~制作進行まで一貫して遂行出来る方 ・広告宣伝予算の策定や管理および効果予測や結果分析のご経験

※外国籍の方の場合は、日本語ビジネスレベル必須

【歓迎スキル・経験】 ・海外向けのゲームプロデューサー経験(開発・運営・マーケティング)、 もしくは海外駐在でのゲームプロデューサー経験 ・海外コミュニティマネジメント実務経験 ・他社との協業においてプロジェクト管理やブリッジとしての経験 ・チームマネジメント経験 ・英語以外、韓/中の語学力

【求める人物像】 ・数字、結果、人に素直な方 ・能動的に動ける方 ・エンターテインメントに興味のある方 ・海外出張が可能な方

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About The Company

Tokyo, Japan (On-Site)

Minato City, Tokyo, Japan (On-Site)

Minato City, Tokyo, Japan (On-Site)

Tokyo, Tokyo, Japan (On-Site)

Minato City, Tokyo, Japan (On-Site)

Minato City, Tokyo, Japan (On-Site)

Minato City, Tokyo, Japan (On-Site)

Minato City, Tokyo, Japan (On-Site)

Minato City, Tokyo, Japan (On-Site)

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