Head of Performance Marketing

10 Hours ago • All levels • Marketing

Job Summary

Job Description

Eneba is seeking a Head of Performance Marketing to lead user acquisition and drive growth. This role involves leading and scaling influencer marketing and Google Ads teams, managing significant marketing budgets, and implementing data-driven optimization with creative marketing tactics. The position is hands-on and strategic, aiming to scale Eneba's reach in the gaming marketplace. The Head of Performance Marketing will report to the Co-founder and CMO and collaborate with various teams including influencer marketing, paid media, SEO, affiliates, social media, content, and data & analytics.
Must have:
  • Experience in B2C companies with large paid media budgets.
  • Minimum 2+ years influencer marketing leadership.
  • Google Ads performance optimization understanding.
  • Proven people manager with multi-functional teams.
  • Data-driven with creative growth mindset.
  • Comfortable in high-growth, high-pressure environments.
Good to have:
  • Experience with affiliate marketing, SEO, PR, social media growth.
  • Exposure to international growth, English-speaking markets.
  • Hands-on experience with low LTV digital goods/gaming marketplaces.
Perks:
  • Full ownership of performance marketing.
  • Autonomy to shape teams and strategy.
  • Opportunity to scale a top gaming marketplace.
  • Work across multiple products.
  • Dynamic and fast-paced growth culture.
  • Employee stock options program.
  • Various bonus systems.
  • Paid volunteering opportunities.
  • Work location of choice (office, remote, travel).
  • Personal and professional growth support.

Job Details

About Eneba

At Eneba, we’re building an open, safe and sustainable marketplace for the gamers of today and tomorrow. Our marketplace supports close to 20m+ active users (and growing fast!), provides a level of trust, safety and market accessibility unparalleled to none. We’re proud of what we’ve accomplished in such a short time and look forward to sharing this journey with you. Join us as we continue to scale, diversify our portfolio, and grow with the evolving community of gamers. 

About the Role

We’re hiring a Head of Performance Marketing to lead our user acquisition efforts and help drive Eneba’s next stage of growth. Today, performance marketing is managed by several teams reporting directly to the co-founder. You’ll step in to lead, organize, and scale these teams—starting with influencer marketing and Google Ads, with the potential to expand your scope over time. This is a hands-on and strategic role where you’ll drive meaningful growth through paid media and influencer partnerships, combining data-driven optimization with creative marketing tactics. You’ll be managing significant marketing budgets and helping Eneba scale its reach in a competitive, fast-growing gaming marketplace.

About the Team

You’ll report directly our Co-founder and CMO and work closely with:

- Influencer Marketing and Paid Media teams (initially direct reports)
- SEO, Affiliates, Social Media, and Content teams (collaborative partners, possible future reports)
- Data & Analytics teams (for real-time performance tracking and experimentation)


Responsibilities

  • Own and lead Eneba’s influencer strategy and paid media performance across key global markets.
  • Manage large-scale marketing budgets efficiently, optimizing for spend vs. payback ratios.
  • Scale the influencer marketing function, both strategically and operationally, across YouTube, Twitch, TikTok, and other platforms.
  • Lead and develop the Paid Search team (Google Ads), driving efficient user acquisition at scale.
  • Drive a data-led, experimental growth approach, constantly iterating on campaigns and creative tactics.
  • Partner cross-functionally with Product, Analytics, Creative, and Content teams to align marketing and business goals.
  • Develop creative, hackish strategies tailored to a low LTV product, optimizing across acquisition channels.
  • Mentor and grow a high-performing marketing team, eventually expanding your leadership scope.

Must-have Requirements

  • Experience in B2C (eCommerce, D2C, SaaS) companies managing significant paid media budgets and driving strong year-over-year growth.
  • Strong influencer marketing leadership experience (minimum 2+ years), managing large budgets and long-term partnerships.
  • Good understanding of Google Ads performance optimization, even if not hands-on daily.
  • Proven people manager, leading and motivating multi-functional teams.
  • Highly data-driven, with a creative growth mindset and a track record of building scalable user acquisition strategies.
  • Comfortable working in fast-growth, high-pressure environments; self-driven and hungry to prove success.

Nice-to-have Requirements

  • Experience with affiliate marketing, SEO, PR, and social media growth tactics.
  • Exposure to international growth, ideally in English-speaking markets like the US, UK, or Australia.
  • Hands-on experience working with low LTV digital goods or gaming marketplaces.

What's in it for you?

  • Full ownership of performance marketing in a high-budget environment, with the autonomy to shape teams and strategy.
  • The opportunity to scale one of Europe’s top gaming marketplaces and drive millions in revenue growth.
  • Work across multiple products (digital goods marketplace and play-to-earn projects).
  • A dynamic and fast-paced growth culture where your leadership makes an immediate impact.
What it’s like to work at Eneba

*Opportunity to join our Employee Stock Options program.
*Opportunity to help scale a unique product. 
*Various bonus systems: performance-based, referral, additional paid leave, personal learning budget.
*Paid volunteering opportunities.
*Work location of your choice: office, remote, opportunity to work and travel.
*Personal and professional growth at an exponential rate supported by well-defined feedback and promotion processes. 

*Please attach CV's in English.
*To find out about how we handle your personal data, make sure to check out our Candidate Privacy Notice https://www.eneba.com/candidate-privacy-notice

Similar Jobs

Rippling - Manager, Sales Development

Rippling

New York, United States (Hybrid)
1 Month ago
attentive - Revenue Operations Analyst

attentive

United States (Remote)
1 Week ago
level ai - National Channel Manager

level ai

United States (Remote)
2 Months ago
Unity - Industry Partner Relations Manager (SMB)

Unity

Copenhagen, Denmark (On-Site)
1 Month ago
C3 IoT - Accounting Operations Analyst

C3 IoT

Guadalajara, Jalisco, Mexico (On-Site)
1 Month ago
Playtika - Growth Ventures-Director of Marketing

Playtika

Israel (On-Site)
7 Months ago
ByteRockers'​ Games - Head of Marketing

ByteRockers'​ Games

Berlin, Berlin, Germany (On-Site)
1 Month ago
ever stage - Enterprise Marketing Specialist

ever stage

Chennai, Tamil Nadu, India (On-Site)
1 Week ago
Blazesoft - Senior Manager, Performance Marketing (iGaming)

Blazesoft

Vaughan, Ontario, Canada (On-Site)
3 Months ago
Vertexbee studios - Marketing Artists

Vertexbee studios

Sofia, Sofia City Province, Bulgaria (On-Site)
1 Year ago

Get notifed when new similar jobs are uploaded

Similar Skill Jobs

Flexra Software - Member of Technical Staff, Site Reliability Engineer

Flexra Software

India (Remote)
2 Months ago
Nice - Senior Technical Support Engineer

Nice

Manila, Metro Manila, Philippines (Hybrid)
1 Week ago
Unity - Senior Partner Relations Manager

Unity

Tokyo, Japan (On-Site)
3 Months ago
Xplor Technologies - Customer Success Manager

Xplor Technologies

Melbourne, Victoria, Australia (Hybrid)
1 Week ago
Dialpad AI - Project Manager

Dialpad AI

Pasig, Metro Manila, Philippines (On-Site)
2 Months ago
GoMotive - Account Executive, Enterprise - Mountain

GoMotive

United States (Remote)
3 Months ago
DevRev - Account Executive - Mid Market

DevRev

Bengaluru, Karnataka, India (On-Site)
1 Month ago
Tide - Senior Data Engineer (DBT/Snowflake)

Tide

Hyderabad, Telangana, India (Remote)
1 Month ago
Sailpoint - VP, Product and Engineering Operations

Sailpoint

United States (On-Site)
2 Months ago
Ion - Cloud Engineer/Architect (DevOps)

Ion

Pisa, Tuscany, Italy (On-Site)
9 Months ago

Get notifed when new similar jobs are uploaded

Jobs in Worldwide

Looks like we're out of matches

Set up an alert and we'll send you similar jobs the moment they appear!

Marketing Jobs

Apple - Apple Card Marketing Manager

Apple

Cupertino, California, United States (On-Site)
1 Month ago
Gloss Genius - Content Marketing Manager

Gloss Genius

New York, United States (Hybrid)
2 Months ago
Crowd Strick - Marketing Specialist

Crowd Strick

Arizona, United States (Remote)
6 Days ago
CRB workforce  - Marketing Manager

CRB workforce

Nashville, Tennessee, United States (On-Site)
1 Week ago
GlobalStep - VP of Solutions & Brand Marketing

GlobalStep

United States (On-Site)
1 Month ago
The Globel Talent Co - Performance Marketing Manager - LatAm

The Globel Talent Co

Santiago, Santiago Metropolitan Region, Chile (Remote)
3 Weeks ago
The Globel Talent Co - Head of Marketing - Growth Focus

The Globel Talent Co

Berlin, Berlin, Germany (On-Site)
2 Weeks ago
onwards Search - Senior Global Marketing Consultant

onwards Search

Santa Monica, California, United States (Hybrid)
1 Week ago
PhonePe - Lead (Manager) - Marketing Procurement

PhonePe

Bengaluru, Karnataka, India (On-Site)
1 Week ago
Colo pl - Marketing Position

Colo pl

Tokyo, Japan (On-Site)
1 Week ago

Get notifed when new similar jobs are uploaded

About The Company

Explore gaming industy jobs in one of the leading Game Studios.

Kaunas, Kaunas County, Lithuania (Remote)

Kaunas, Kaunas County, Lithuania (On-Site)

View All Jobs

Get notified when new jobs are added by Eneba Games