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Performance Marketing Manager

İstanbul, Türkiye (On-site)

Performance Marketing Manager

6 Months ago • 2 Years + • Marketing • Undisclosed

About the job

2 skills required for this role

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data-driven-decisions

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Job Description

Performance Marketing Manager at Bigger Games in Istanbul, manage and optimize campaigns across Facebook, Google, and other ad networks. Requires strong analytical skills and data-driven decision-making.

Must have:

Performance Marketing
Data Analysis
Mobile Gaming
Ad Networks

Good to have:

Market Research
Monetization Channels
Creative Optimization
Growth Hacking

Perks:

Work with Team
Exciting Projects

About Bigger Games

Bigger Games is a mobile gaming company based in Istanbul. Our goal is to create great games that will be remembered forever and that will become a part of millions of lives everyday.

At Bigger, we merge art, technology, and fun together to succeed. We aim for great execution and passionately work on each and every detail in our casual games to build the best experience for our players. Our titles have reached over +110 million downloads so far and more exciting projects are on the way!

We're looking for a Performance Marketing Manager responsible for establishing and executing strategies to touch millions of users, working with a talented team. At Bigger, we aim to reach millions of users, and our Marketing team is the key player in helping us fulfil this mission.

If you are a talented and passionate performance marketing manager who loves games and shares our passion for enjoying and crafting games, come and join us!

WHAT YOU DO

Manage and optimize all campaigns on all channels such as Facebook, Google, and other ad networks by data-driven decisions
Constantly test new tactics, new campaigns, and new ad networks to improve the UA process
Work closely with ad networks and manage the relationships
Analyze the UA data and identify the growth opportunities
Understand the market dynamics, UA tools and users to improve whole UA process
Work together with marketing artists to create better-performing creatives
Closely follow the competition and gather market intelligence to establish new best practices
Optimize and track monetization channels to improve LTV

WHO YOU ARE

University degree in Engineering, Mathematics, Economics or relevant fields
Two (2) years minimum relevant business/market experience
Knowledge of UA on ad networks like Facebook, Google, AppLovin, etc.
Outstanding analytical skills to make data-driven decisions and strength in data analysis
A good sense of gameplay experience and special attention to detail
Strong knowledge and interest in mobile gaming
Being results-oriented and metric-driven

Follow Bigger Games on Linkedin

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About The Company

Bigger Games

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Bigger Games is a mobile gaming company based in Istanbul. Our goal is to create great games that will be remembered forever and that will become a part of millions of lives everyday.

Our passion unites us as a team and motivates us to build bigger and better games everyday.

If you love to play and create games, come and join us!