Advertising Sales Executive

2 Months ago • All levels • Business Development

Job Summary

Job Description

The Advertising Sales Executive supports WildBrain's London-based team, focusing on UK, EMEA, and APAC regions. This role involves supporting the sales team in securing advertising campaigns from agencies and brands, utilizing video inventory across their YouTube network and creative branded content solutions. Responsibilities include collaborating with internal teams to understand and develop ad sales products, supporting campaign delivery, working with the finance team for tracking sales, creating sales presentations, expanding the client base, identifying market gaps, nurturing client relationships, and acting as the main point of contact for agencies and brands. The ideal candidate will possess experience in digital media ad sales, strong communication and organizational skills, and a solution-driven mindset.
Must have:
  • Support ad sales in digital media
  • Experience in selling advertising solutions
  • Solution-driven mindset, quick learner
  • Strong communication & organizational skills
  • Relationship building, customer success focus
Good to have:
  • Experience in YouTube and video sales
  • Experience in ad operations or media planning/buying
  • Knowledge of kids and family media landscape
Perks:
  • Competitive benefits
  • Investment in employee growth and development
  • Supportive work environment
  • Culture of belonging and inclusion

Job Details

Company Description

Location: London, UK

Hybrid work: Employees work in a hybrid model balancing collaboration in our office and remote work

Department: Media Solutions

Overview 

Join our Audience Engagement team within WildBrain today to become part of the story! Our Audience Engagement team excels at delivering entertainment content to audiences across the globe including on our world-leading YouTube network, through our global distribution business to SVOD, AVOD and FAST platforms, and through our leading capabilities in digital marketing, advertising, gaming and social media. With data insights and an innovative mindset informing everything we do, we are at the forefront of delivering entertainment and brands to kids and families wherever they’re watching and playing. Our content is enjoyed on leading platforms worldwide including Apple TV+, Netflix, Prime Video, Peacock, BBC, Nickelodeon, Pluto TV, Samsung TV Plus, Roku and many more.  

About the Role

We’re seeking a dynamic and motivated Ad Sales Executive to join our London-based Advertising Sales team, covering the UK, EMEA, and APAC regions. In this role, you’ll identify and secure campaigns from agencies and brands, leveraging both video inventory across our YouTube network and creative branded content solutions.

While not a frontline sales position, you'll play a vital role in supporting the team, collaborating with Research, Marketing, and Partnerships to drive business opportunities. You’ll assist in managing client accounts, creating impactful presentations and sales decks, and actively participating in outreach efforts. This role offers the chance to grow existing accounts, explore upsell opportunities, and serve as the main point of contact for agencies and brands, nurturing long-term relationships.

This is an exciting opportunity to help build WildBrain’s business in Europe, contributing to a global Media Solutions team at one of the largest independent kids’ and family media companies in the world.

Job Description

  • Support internal teams in helping them understand and develop the WildBrain ad sales product.
  • Support and guide teams in the delivery of video advertising campaigns.
  • Work closely with traffic/ops function to execute campaigns and provide excellent client service.
  • Collaborate with finance team for seamless partner experience and tracking of sales.
  • Formulate tailored sales solutions and create necessary decks and collateral.
  • Expand our client base beyond our current portfolio.
  • Identify gaps in the market where our skills and reputation can create value.
  • Maintain and nurture relationships with key client accounts.
  • Help clients understand the full possibilities offered by our content and products.
  • Grow current accounts and be the day-to-day contact for Agencies and Brands.

Qualifications

  • Experience supporting ad sales in a digital media environment, preferably in ad operations or media planning/buying (experience in YouTube and video sales is a plus).
  • Experience supporting the prospecting and selling of advertising solutions in the digital media landscape.
  • A self-starter with a solution-driven mindset and the ability to learn quickly.
  • A collaborative team player who thrives in a dynamic and fast-paced environment.
  • Strong interpersonal, organizational, and communication skills, with the ability to multitask and work across teams.
  • An eagerness to build and grow relationships, with a focus on customer success and business development.
  • Ability to resolve queries efficiently, to multitask, and communicate across teams.
  • A positive, can-do attitude with a keen interest in the kids and family media landscape (previous experience is a plus, but not essential).

Additional Information

What We Offer 

Working at WildBrain is more than a job — it’s the opportunity to join forces with extraordinary, insightful, and imaginative people who will recognize your talents and encourage your professional growth and development in a work environment that promotes creativity and individuality. We offer competitive benefits, and we invest in our people and their future.   

Our Commitment  

Diversity and Inclusion are in our DNA. As a global leader in kids and family entertainment, we strive to reflect and honour the diversity of our audiences around the world. We believe that creating diverse and inclusive content & brands begins with fostering a culture of belonging at WildBrain. To us, a culture of belonging is one where we celebrate and welcome the diversity of all employees, stakeholders, and external partners and strive to create an environment where every individual feels valued, respected, and brings their authentic self to work.

We demonstrate our commitment to this by striving to provide a supportive work environment and a corporate culture that welcomes and encourages equal opportunities for all employees. We recognize that people bring experience and talent that goes beyond the technical skills and requirements of a job. If you possess similar experience that is close to what we’ve listed here, we encourage you to please still consider applying. We strongly believe that diverse experience, transferable skills, and passion are key! WildBrain accommodates people with disabilities throughout the recruitment and selection process. Applicants are encouraged to make their needs known in advance if accommodation is required. 

About WildBrain  

At WildBrain we inspire imaginations through the wonder of storytelling. As a leader in 360° franchise management, we are experts in content creation, audience engagement and global licensing, cultivating and growing love for our own and partner brands around the world. With approximately 14,000 half-hours of kids’ and family content in our library—one of the world’s most extensive—we are home to such treasured franchises as Peanuts, Teletubbies, Strawberry Shortcake, Yo Gabba Gabba!, Inspector Gadget and Degrassi. WildBrain’s mission is to create exceptional entertainment experiences that captivate and delight fans both young and young at heart.  

Our studios produce such award-winning series as The Snoopy Show; Snoopy in Space; Camp Snoopy; Strawberry Shortcake: Berry in the Big City; Sonic Prime; Chip and Potato; Teletubbies Let’s Go! and many more. Enjoyed in more than 150 countries on over 500 platforms, our content is everywhere kids and families view entertainment, including YouTube, where our network has garnered approximately 1.5 trillion minutes of watch time. Our television group owns and operates some of Canada’s most loved family entertainment channels. WildBrain CPLG, our leading consumer-products and location-based entertainment agency, represents our owned and partner properties in every major territory worldwide.  

WildBrain is headquartered in Canada with offices worldwide and trades on the Toronto Stock Exchange (TSX: WILD). Visit us at wildbrain.com

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About The Company

WildBrain’s portfolio spans all areas of the entertainment industry: Studios, where we produce hit animated and live-actions series; WildBrain Television, which owns and operates some of the most-viewed family entertainment channels in Canada (Family Channel, WildBrainTV, Family Jr. and Télémagino); celebrated global licensing and distribution teams as part of WildBrain CPLG, and a leading children’s YouTube network which has garnered over 1 trillion minutes of watch time. At WildBrain, we do it all, with pride and passion every step of the way. Working at WildBrain is an opportunity to join forces with extraordinary, insightful and imaginative teams who will recognize your talents and encourage your professional growth and development in a culture that encourages creativity and individuality.

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