Events & Field Marketing Manager

1 Day ago • 5 Years + • $116,000 PA - $145,000 PA

Job Summary

Job Description

The Events & Field Marketing Manager will be responsible for planning and executing field marketing and event programs, including sponsored trade shows, hosted events, and flagship conferences. The role involves driving lead generation, managing event logistics, and aligning with growth marketing on campaigns. The manager will also track event performance, measure ROI, and interact with executive leadership. The ideal candidate will have experience managing events, excellent communication skills, and the ability to work across teams and timezones. The role requires managing contractor relationships and event budgets, including event production firms and outside vendors.
Must have:
  • 5+ years experience in event marketing or event management
  • Experience managing and executing events with 30-500+ attendees
  • Ability to manage multiple projects and events simultaneously
  • Impeccable attention to detail and proactive approach to troubleshooting
  • Excellent written and verbal communication skills
Good to have:
  • Experience with Hubspot, Salesforce, and Outreach programs
  • Collaborative and positive attitude

Job Details

As Scale continues to build and develop its field marketing and event program, we are looking for a Field Marketing Manager to support sales and community events including Scale hosted executive & practitioner events, third-party tradeshow sponsorship, and our annual flagship conferences.

You will join a rapidly growing team with the opportunity to manage and execute events from start to finish, drive lead generation and pipeline growth, and plan event programming with the largest names in AI. 

 

Responsibilities: 

  • Execute all planning and logistics for sponsored trade shows
  • Support the execution of hosted events and flagship conferences
  • Establish event activities in line with sales goals and deal acceleration, prioritizing goals from both Sales, EPD, and recruiting teams on event location and audience 
  • Manage contractor relationships including event production firms and outside vendors, and event budgets
  • Align with growth marketing on marketing campaigns and marketing qualified lead (MQL) reporting
  • Track event campaign performance, measuring ROI, results, and metrics through Salesforce
  • Willingness to travel up to 50%

 

Ideally you'd have:

  • 5+ years experience in event marketing or event management 
  • Experience fully managing and executing events ranging from 30 to 500+ attendees 
  • Ability to manage and multi-task on multiple projects and events while liaising across internal teams with multiple stakeholders 
  • Impeccable attention to detail and proactive approach to troubleshooting 
  • Excellent written and verbal communication skills - you will be interfacing with the world’s leading executives and their teams 

 

Nice to haves:

  • Experience with Hubspot, Salesforce, and Outreach programs 
  • Collaborative and positive attitude, with the ability to work across teams and timezones including with executive leadership and external executives 

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