Intern - Brand Marketing, MBA (Summer 2025)

3 Months ago • 12 Years + • Marketing • $56,160 PA - $62,720 PA

Job Summary

Job Description

This 10-week summer 2025 internship in Brand Marketing at Hasbro's Pawtucket, RI office offers MBA students valuable experience. Interns collaborate on brand initiatives, applying consumer insights to drive product innovation and meet consumer demands. Responsibilities include assisting in go-to-market strategy development, creating marketing assets, and analyzing market segments. The ideal candidate is proactive, creative, analytical, and strategic, possessing strong presentation and data analysis skills with experience in tools like Tubular and NetBase. The role involves working with cross-functional teams across product development, marketing, design, and more.
Must have:
  • MBA in Marketing, Data Analytics, or Business
  • Full-time availability (10 weeks)
  • US work authorization
  • Strong presentation & data analysis skills
  • Consumer insights & market analysis experience
Good to have:
  • Experience with Tubular, NetBase
  • Trend-savvy mentality
  • Experience in product development, consumer marketing, retail
Perks:
  • Paid internship
  • Medical, Dental & Vision Insurance
  • Half-day Fridays
  • Paid Vacation Time and holidays
  • 401k match
  • Paid Parental Leave
  • Team Hasbro Volunteer Program
  • Employee Giving and Matching Gifts Programs
  • Tuition Reimbursement
  • Toy Discounts

Job Details

At Hasbro, our mission is to entertain and connect generations of fans through the wonder of storytelling and exhilaration of play. We’re looking for adventurous and curious people who want to explore, experiment, and innovate to come up with the best ideas. Our culture has inspired our diverse team of highly skilled, highly creative, and highly committed individuals for 100 years and we believe the best is yet to come.
 

About the Internship Program:

Over the course of 10 weeks, a select group of college and university students will join us, gaining valuable work experiences and insights into our most exciting products. Interns engage with Hasbro's beloved brands, gaining meaningful work-experience through day-to-day training, hands-on projects, executive exposure, individual development planning and mentorship.

 

  • Our program runs between June 9- August 15, 2025.

  • Our internships are paid!

 

Every day, you’ll be working with innovative problem solvers, creative consumer marketers, and forward-thinking brand developers! You’ll help to lead global product development, marketing processes, line planning activities, and social strategies. In this exciting role, you will partner with cross-functional teams; including but not limited to regional or global marketing, design and development, packaging, engineering, demand planning, and costing on all phases of product development. You will assist on all consumer facing marketing activities such as advertising, communication, YouTube and other social strategies. Successful candidates are proactive, upbeat, collaborative, responsive, flexible, creative, analytical, strategic and decisive.

 

What You'll Do:

  • Collaborating with teams to complete brand initiatives, including discovering creative approaches to improve the business.

  • Demonstrating creative thinking and using consumer insights to drive product innovations and better meet/exceed consumer demands.

  • Assisting in the development of go-to-market product strategy, primary assets for advertising and other marketing communications.

  • Applying consumer insights and competitive market segments to demonstrate takeaways on the product line.

  • Aligning outstanding content and storytelling with strong commercial plans.

 

What You’ll Bring:

  • Currently pursuing an MBA focusing on Marketing, Data Analytics or Business focus with at least one quarter or semester left after August 2025.

  • Available to work full-time hours for 10 weeks in-person at our Pawtucket, RI office location.

  • Authorized to work in the U.S. for any employer.

  • Digitally savvy, (product development, consumer marketing, retail)

  • Presentation skills: can deliver sophisticated information in a compelling way, uses story to persuade audience; captures interest, engages audience, uses supporting points to influence

  • Data analysis: can make sense of quantitative and qualitative information affecting the brand; exposure to Tubular, Net Base, etc. a plus

  • A keen sense of the world around you, and love to learn from it

  • Ability to figure things out and making things happen

  • A trend savvy mentality that thinks broadly about competitive sets

  • A spirit dedicated to achieving goals and comfortable in a corporate environment

  • Capable of trying new things and challenging the status quo

  • Seek and offer diverse points of view

 

Compensation Range, Currency USD:

 

  • Starting Pay Range: $34/hour
  • Pay Range End: $38/hour


Hasbro’s world-class brands and talented people are our greatest assets. One of the ways we invest in you is through a competitive and contemporary benefits package. Your particular benefits package will depend on your position, location, local legal requirements, and years with the company. Here’s a look at what your benefits package may include: Medical, Dental & Vision Insurance, Half-day Fridays year-round, Paid Vacation Time and holidays, Generous 401(k) match, Paid Parental Leave, Team Hasbro Volunteer Program, Employee Giving and Matching Gifts Programs, Tuition Reimbursement, Toy Discounts and more!

 

Hasbro is committed to equality of opportunity in all aspects of employment. We are committed to making all employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, marital status, or any other legally protected status.

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About The Company

Hasbro is a leading toy and game company whose mission is to entertain and connect generations of fans through the wonder of storytelling and exhilaration of play. Hasbro delivers engaging brand experiences for global audiences through toys, consumer products, gaming and entertainment, with a portfolio of iconic brands including MAGIC: THE GATHERING, DUNGEONS & DRAGONS, Hasbro Gaming, NERF, TRANSFORMERS, PLAY-DOH and PEPPA PIG, as well as premier partner brands.

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